TMA Quick Insights for Q4 2025

With top-spent totals across respected outlets like "Times of India" and niche markets like "Malayala Manorama, Kerala, Malayalam", brands achieve comprehensive national campaigns and corporate branding. Advertisers capitalize on the impressive ROI and broad audience engagement targeted by these media leaders. Leveraging popular ad formats like Custom Sized Ads or Half Page increases recall and market reach. Brands benefit greatly from aligning with these top media platforms for superior visibility and impactful campaigns.

Top Newspapers with Highest Ad Spend

Times Of India, Bangalore, English

Lead the way into the future of advertising with the Times Of India, Bangalore, English - the market leader in the newspaper industry with the stunning Total Spend of ₹1.41Cr. Its broad reach and diverse audience profile make it an advertiser's preferred choice for national campaigns, corporate branding, and premium launches. High visibility, superior recall, and impressive ROI are guaranteed. Partner with the power of print and command an indomitable presence in the marketplace.

Economic Times, All India, English

Economic Times, All India, English, commands unrivaled market leadership with a whopping total spend of ₹14.1Cr in the newspaper industry. Its vast reach and comprehensive audience profile make it the preferred choice for national campaigns, premium launches, and corporate branding. Advertisers are lured by its remarkable visibility, impactful recall, and impressive ROI. Hence, for a persuasive, professional, and powerful presence in the newspaper vertical, there's no match to Economic Times, All India, English.

Times Of India, Bombay Times, English

Commanding the highest total spend of ₹75.17L in the newspaper sector, Times Of India and Bombay Times in English demonstrate market leadership par excellence. Offering an unmatched reach with a refined audience profile, they’re the top choice for national campaigns, premium launches, and corporate branding. Advertisers prioritize them for their remarkable visibility, potent brand recall, and robust ROI. Hence, for impactful communication in the newspaper vertical, rely on the credibility and command of Times Of India and Bombay Times.

Malayala Manorama, Kerala, Malayalam

Malayala Manorama, Kerala's Malayalam market leader, packs a punch in the newspaper landscape. Captivating a wide audience profile, it successfully pulls in a robust reach, evidenced by an unprecedented Total Spend of ₹36L. The news giant has carved its niche as a preferred platform for national campaigns, premium launches, and corporate branding. Harnessing unparalleled visibility, superior recall and remarkable ROI, it's an ideal choice for advertisers. Trust Malayala Manorama to transcend your message seamlessly in the pulsating rhythm of the newspaper vertical.

Lokmat, Maharastra, Marathi

With a total spend of ₹34.23L, in the newspaper vertical, Lokmat leads the market in Maharashtra, establishing itself as the go-to Marathi medium for advertisers. Lokmat's broad audience profile, expansive reach, and intimate language connect, position it as the preferred choice for national campaigns, premium launches, and corporate branding. Advertisers bank on Lokmat for high visibility, unbeatable recall, and unparalleled ROI, making it a true champion in Maharashtra's advertising landscape.

Popular Newspapers by Readership

Dainik Bhaskar, All India, Hindi

When it comes to national campaigns, premium launches, and corporate branding, Dainik Bhaskar stands at the forefront in All India, Hindi press. With an unparalleled reach and a staggering readership of 35.67L, it boasts an influential audience profile that promises maximum visibility. Advertisers prefer Dainik Bhaskar for its market leadership, great recall rate, and impressive ROI. This makes it an efficient and reliable choice in the newspaper vertical. Discover the power of impactful messaging with Dainik Bhaskar!

Times Of India, All India, English

The Times Of India, All India, English, enjoys an unparalleled leadership in the newspaper vertical, with the highest readership of 31L, radiating an extensive reach across the nation. Its compelling audience profile is instrumental in achieving high visibility, recall, and robust ROI, making it a prime choice for national campaigns, premium launches, and corporate branding. Leveraging its extensive readership can significantly amplify your brand's voice, ensuring maximum impact and value.

Times Of India, Education Times, All India, English

Times Of India's Education Times commands an enviable reach across All India, offering unparalleled visibility to advertisers seeking to make an impact. Fuelled by the highest readership of 25.38L, its English newspaper segment is a preferred platform for national campaigns, premium launches, and corporate branding. Reasons abound why this formidable market leader is the go-to choice - high recall, superior ROI, and a vast audience profile. Aid your brand's success with the weigh of the Times, ensuring your message resonates with your audience.

Times Of India, Times Ascent All India, English

Experience unparalleled reach with Times Of India, Times Ascent All India, English, a market leader in the newspaper vertical with the highest readership of 25.38L individuals. Our superior audience profile empowers your national campaigns, premium launches, and corporate branding with unmatched visibility and recall. Advertisers prefer us, assured of an attractive ROI. Witness the power of persuasive and impactful promotion, precisely tailored to resonate with your target audience.

Malayala Manorama, All India, Malayalam

Leading the newspaper industry in All India, Malayalam, Malayala Manorama, with its highest readership of 24.87L, is an undefeated market player. Its diverse audience profile and unparalleled reach make it the go-to platform for national campaigns, premium launches, and corporate branding. Advertisers bank on Malayala Manorama for its unwavering visibility, impactful recall, and tangible ROI, which naturally aligns with the newspaper vertical's dynamics, ensuring a persuasive and professional reach every time.

Top Media Options Used in Newspaper Campaigns

Custom Sized Ads

Custom Sized Ads - A market leader with a remarkable record of executing 105 campaigns in newspaper advertising. Providing unmatched visibility and recall, our know-how adapts naturally to the newspaper vertical, resonating with a diverse audience profile. With an expansive reach, Custom Sized Ads offers an impressive ROI, making it a preferred choice for national campaigns, premium launches, and corporate branding. Witness the power of persuasion with our professionally curated, impactful advertising. Experience greatness with Custom Sized Ads.

Quarter Page

As a market leader, Quarter Page redefines media visibility with an unrivaled reach, offering solid recall and significant ROI to advertisers. Successfully executing 41 high-profile campaigns, it holds the record for the most in the newspaper industry. Known for its diversified audience profile, it's the preferred choice for national campaigns, premium launches, and corporate branding, promising an impactful and enduring presence. Choose Quarter Page, for persuasive and dynamic promotion tailor-made to the newspaper vertical.

Skybus

Skybus, leading the market with an unprecedented 22 campaigns successfully executed in newspaper, caters to a vast, diverse audience profile. Its extensive reach translates into maximum visibility, ensuring exemplary recall and promising a significant ROI. Preferring Skybus for national campaigns, premium launches, and corporate branding is no longer a choice, but a savvy marketing decision. Make your brand soar with Skybus and align yourself with a media platform that is esteemed in the newspaper vertical.

Half Page

Prominently positioned, Half Page reigns as a market leader with a record execution of 22 high-profile campaigns in newspapers nationwide. Our distinctive audience profile assures you of unparalleled visibility and recall, delivering impressive ROI. With our expansive reach, advertisers nationally endorse us for premium launches and corporate branding. Embrace the colossal impact of Half Page, making waves in the newspaper vertical with credentials that command attention.

Jacket Both Sides

Undisputedly spearheading the newspaper vertical, Jacket Both Sides embodies market leadership with its monumental record of executing the highest 16 campaigns. Ranging from national campaigns to premium launches and corporate branding, it caters to a divergent audience profile, offering exceptional reach. Advertisers favor Jacket Both Sides due to its enhanced visibility, remarkable recall, and impressive ROI, fortifying it as a powerhouse in the media sphere. Harness the unrivalled force of persuasion and impact that Jacket Both Sides offers for your brand today.

Top Categories by Ad Spend in Q4 2025

Why Is Hindustan Times Advertising in India Effective for Reaching High-Intent Audiences?

Looking to reach millions of readers? Hindustan Times is one of India’s most trusted newspapers, offering effective advertising for businesses of all sizes. With strong coverage in major cities and regional markets, it’s ideal for promoting products, services, and brand campaigns.

Check Hindustan Times advertisement cost and Hindustan Times advertisement rates to plan your campaign. For information on newspaper ad cost or newspaper advertisement cost,Hindustan Times provides flexible options to suit every budget..

With a strong presence in major cities and regional markets, Hindustan Times provides a platform for businesses to showcase their products and services to a diverse audience. From retail promotions to brand awareness campaigns, Hindustan Times caters to all advertising needs.

Why Choose Hindustan Times for Advertising?

Wondering why Hindustan Times should be your go-to choice? Here’s why:

• Massive Readership:  the Hindustan newspaper, is a daily destination for millions, offering unparalleled visibility for advertisers. With competitive newspaper advertising cost in India, its broad readership ensures your brand gains extensive exposure, maximizing impact across diverse audiences.
  

• Targeted Reach: Hindustan Times features region-specific editions, allowing advertisers to tailor their campaigns geographically. This targeted approach helps brands plan effectively using the Hindustan Times rate card and understand the Hindustan Times front page ad cost, ensuring your message reaches the most relevant audience and significantly enhances overall campaign effectiveness.
  

• Flexible Advertising Options: Hindustan Times accommodates various advertising needs with its versatile ad formats. From impactful page spreads to economical classifieds, there are options to suit every budget, helping advertisers manage their newspaper advertisement cost effectively while ensuring campaign goals are met.
  

• High Credibility: Advertising in undefined, a newspaper known for its reliability,significantly boosts your brand’s image. Ads benefit from the publication’s established trust and credibility, influencing readers' perceptions positively. 

• High Engagement & Trust : Readers of Hindustan Times tend to have a strong connection with the material, which extends to the advertisements. Magazines and similar publications are generally perceived as credible sources, lending additional credibility to the advertisements they host.
  

•  Tangible & Lasting Impact:  Unlike digital advertisements, which can be fleeting, print ads in Hindustan Times have a lasting presence. They can be revised multiple  times, offering repeated exposure to the advertising content.
  

• Visual Appeal:  The format of Hindustan Times allows for creative and visually appealing advertisements. High- quality graphics and the tactile nature of prints can make ads more striking and effective compared to some digital formats.
  

• Cross-Platform Integration: Hindustan Times now offer digital versions of and cross- platform advertising opportunities, allowing advertisers to combine the strength of both print and digital media. 

Advertising in Hindustan Times ensures your brand stands out in a highly competitive market

What Are the Different Types of Ads in Hindustan Times?

Hindustan Times offers a range of ad formats tailored to your needs:

• Display Ads: These are large, visually appealing ads placed in prominent sections of the newspaper. Ideal for creating a strong brand impact.

• Classified Ads: Affordable and effective, these are small text-based ads perfect for announcements like job openings, real estate listings, or matrimonial ads.

• Innovative Ads: Want to be creative? Go for jacket ads, bookmarks, or false covers that grab attention right away.

Each type of ad is designed to help you achieve specific marketing goals, making it easy to choose what’s best for your campaign.

What Are the Hindustan Times Advertisement Rates in 2026?

“How much does it cost to advertise in Hindustan Times?” is one of the most common questions we get. The rates depend on factors such as:

• Ad Size: Full-page, half-page, or smaller formats.

• Placement: Ads on the front page or premium sections cost more than others.

• Location: Rates vary by city and region.

Here’s an updated list of Hindustan Times Advertisement Rates in 2026 with indicative ranges:

• Front Page Advertisement: Starts at ₹5,00,000 and can go up to ₹8,00,000 depending on the edition.

• Half-Page Advertisement: Ranges from ₹1,00,000 to ₹3,00,000 based on placement and city.

• Quarter-Page Advertisement: Typically costs between ₹50,000 and ₹1,50,000.

• Full-Page Advertisement: Starts at ₹3,00,000 and can go up to ₹6,00,000, depending on the readership and circulation.

• Strip Advertisement: Priced between ₹80,000 and ₹1,50,000, ideal for cost-effective visibility.

• Jacket Advertisement: Starts at ₹5,00,000 and can go up to ₹10,00,000 for premium editions.

Note: These are approximate rates and may vary depending on factors like city, ad size, placement, and demand. For the best deals and customized quotations, Get in touch with The Media Ant today! We’ll help you find the perfect advertising plan tailored to your needs.

Why Choose The Media Ant for Hindustan Times Advertising?

Choosing the right media partner is critical when investing in Hindustan Times, and The Media Ant makes the entire process transparent, strategic, and results-driven. We help brands confidently navigate Hindustan Times advertisement cost and media planning decisions without complexity or hidden surprises.

• Complete Pricing Transparency
  We provide full visibility into the Hindustan Times ad cost, Hindustan Times advertisement rates, and newspaper advertisement price, ensuring advertisers clearly understand the cost of advertising in the newspaper before booking.

• Access to Competitive Rates
  With strong publisher relationships, we help brands secure optimal ad rates Hindustan Times, including premium placements such as toi front page ad cost, Hindustan Times front page ad cost, and Hindustan Times first page ad cost across editions.

• Expert Guidance on Ad Sizes & Formats
  Our specialists guide you on choosing the right format whether it’s Hindustan Times half page ad size, Hindustan Times full page ad cost, or high-impact options like Hindustan Times full front page ad cost based on your campaign goals and budget.

• Simplified Media Planning
  We break down the Hindustan Times rate cards, explain Hindustan Times newspaper size, and compare front page newspaper advertising cost with inner-page options, making decision-making easier.

• End-to-End Campaign Management
  From planning and booking to execution, The Media Ant handles everything, helping advertisers optimize Hindustan Times advertising rates and overall newspaper advertising cost in India.

• Trusted Print Advertising Partner
  For brands comparing newspaper advertisement rates in India, The Media Ant stands out for reliability, clarity, and ROI-focused planning.

With The Media Ant, Hindustan Times advertising becomes simpler, smarter, and more cost-effective.

How to Advertise in Hindustan Times?

Advertising in Hindustan Times is simple and hassle-free with The Media Ant. Here’s how we make it happen:

1. Share Your Advertising Goals

Let us know what you want to achieve—brand visibility, lead generation, or promotions. We’ll recommend the best ad formats and placements in Hindustan Times tailored to your needs.

2. Select the Right Ad Option

Whether it’s a front-page ad, half-page, or quarter-page, we’ll guide you in choosing the most effective option that fits your budget and goals.

3. Get a Customized Quotation

We provide transparent pricing and ensure you get the best rates for advertising in Hindustan Times.

4. Relax While We Handle the Rest

From booking your ad to ensuring timely publication, our team manages everything, so you don’t have to.

Why wait? Reach out to The Media Ant today, and let’s make your advertising campaign a success.

Frequently Asked Questions

1. How do I give an ad in the Hindustan Times?

Placing an ad in Hindustan Times is simple, especially when you do it through The Media Ant. All you need to do is:

• Reach out to The Media Ant: Share your advertising requirements—like the type of ad, city/region, and budget.

• Get a personalized plan: The Media Ant will provide ad options tailored to your needs.

• Finalize the details: Choose your preferred ad size and placement.

The Media Ant takes care of everything, from booking to ensuring your ad is perfectly placed in Hindustan Times.

2. How much does it cost to advertise in the Hindustan Times?

The cost to advertise in Hindustan Times ranges between ₹50,000 and ₹10,00,000, depending on the ad size, placement, and edition

3. What is the size of the front full page ad in Hindustan Times?

The size of a front full-page ad in Hindustan Times is typically 32.9 cm (width) x 52.5 cm (height). This large format is perfect for high-impact advertising, ensuring maximum visibility for your brand.

4. What are the available ad sizes for advertising in Hindustan Times?

The available ad sizes in Hindustan Times include:

• Full Page: 32.9 cm x 52.5 cm

• Half Page: 32.9 cm x 25 cm (horizontal) or 16 cm x 52.5 cm (vertical)

• Quarter Page: 16 cm x 25 cm

• Strip Ads: 32.9 cm x 5 cm

These sizes cater to various advertising needs, from brand awareness to localized campaigns.

5. How does the cost vary between a full-page ad and a half-page ad in Hindustan Times?

The cost difference is significant because of the size and prominence.

• Full-Page Ads: ₹3,00,000 to ₹6,00,000, ideal for impactful campaigns.

• Half-Page Ads: ₹1,00,000 to ₹3,00,000, suitable for budget-conscious advertisers.

The placement (front page, inside, or supplements) also influences the cost.

6. What are the best ad sizes for targeting a specific audience in Hindustan Times?

For specific targeting:

• Full-Page Ads: Perfect for creating a strong impression across a wide audience.

• Half-Page Ads: Great for regional targeting or promoting multiple products.

• Quarter-Page Ads: Cost-effective for local promotions.

Choose the size based on your campaign goals, and consult The Media Ant for expert guidance.

7. Can I combine different ad sizes (like a full-page and a half-page) in a single issue of Hindustan Times?

Yes, you can combine different ad sizes in a single issue of Hindustan Times to maximize your reach and impact. For example, you might use a full-page ad for brand awareness and a smaller ad in a specific section to target niche readers. 

8. Is it possible to get a discount if I opt for a larger ad size or multiple placements in Hindustan Times?

Absolutely! Hindustan Times often provides discounts for:

• Bulk bookings (multiple insertions over time).

• Larger ad sizes, like full pages.

• Long-term campaigns that span multiple editions.