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Advertising in Forbes India Magazine

Advertising in Forbes India Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 2,50,000

Offer Rate

₹ 2,20,000
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 4,85,000

Offer Rate

₹ 4,20,000
Cover Page

Cover Page

Per Insert

Card Rate

₹ 3,65,000

Offer Rate

₹ 3,15,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 10,20th of every month

Language

English

Frequency

Fortnightly

Area Covered

India

Cover Price

Rs. 100

Circulation

150,000

Readership

450,000

Category

Business, Finance And Management

Media in 60 words

Forbes India is the Indian edition of Forbes magazine. Since its launch in 2009, the magazine has helped readers connect the dots, form patterns, and see beyond the obvious, giving them a perspective beyond the obvious.

Reach

Circulation Breakup

RegionsCirculation
South India18,000
West India15,000
North India10,000
Corporate Sales (India)3,500
East India3,000
Subscription(India)30,000
Others6,500

Readership Profile - Designation

ProfileSplit
Top Management43%
Owners and Entrepreneurs20%
Middle Management19%
Students7%
Others11%

Readership Profile - Vehicles Owned

ProfileSplit
Owns 1 Vehicle52%
Owns 2 Vehicle34%
Owns 3 Vehicle10%
Owns 4 Vehicle1%
Owns 5 Vehicle3%

Readership Profile - Age

AgeSplit
Less than 2513%
25 - 3425%
35 - 4433%
45 - 5423%
55 and Older6%

Readership Profile - Watches Owned

ProfileSplit
Multiple Premium Watches80%
Owning More Than 4 Watches20%

Readership Profile - Residence

Profile
70% of The Magazine sales come from A++ Localities;
75% of Stay In South and West Mumbai high end apartments;
40% of Live In South Delhi and other Premium addresses Like Connaught Place, Prithiviraj Road and Golf Links

Readership Profile - Property Ownership

ProfileSplit
House Ownership67%
Rental Apartment27%
Others6%

Readership Profile - Travel

Profile
Forbes India readers take at least 2 vacations in a year
46% of readers travel Business Class
52% of readers go on Business Trips abroad
52% of readers take vacations abroad
38% of readers intend to travel abroad for a vacation

Readership Profile - Finance

Profile
78% of readers invest in financial products
74% of readers invest in Mutual Funds
62% of readers invest in Stocks
90% of readers own a credit card; of which, 68% own a Platinum/Titanium card

Raedership Profile

Profile
27% (majority ) of readers belong to the IT Sector
40% of readers plan to buy a Tablet in the next one year
55% of readers are interested in investing in other real estate

Distribution Channels

ChannelCount
Newsstands52,500
Subscription30,000
Corporate Sales3,500

Editorial Calendar

Material DeadlineOn Stand DateIssue DateIssue Topic
10-Jan-1918-Jan-1901-Feb-19The Economic Report Card
24-Jan-1901-Feb-1915-Feb-1930 under 30 - India + 30 under 30 2019
07-Feb-1915-Feb-1901-Mar-19Family Business Special
21-Feb-1901-Mar-1915-Mar-19W Power Trailblazers
07-Mar-1915-Mar-1929-Mar-19Investment Special
21-Mar-1929-Mar-1912-Apr-19Real Estate Special*
4-Apr-1912-Apr-1926-Apr-19World's Billionaire*

Other Media Facts

Other options in Management Category

In addition to Forbes India magazine advertising, one can explore more similar options and they are provided below.

1. Similar Magazines in Management Category2. Click here to view other magazines in Management Category. ​

Digital Media

Click here to view advertising options on Forbes website.

Performance Data

No Data Available.

Past Advertisers

Forbes India Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:

Client NameCategory
EmiratesAviation
Max Life InsuranceInsurance
RolexLuxury Watch
BMWAutomobile
DucatiMotorcycle

View Media Live

To view Forbes India magazine online, please click on the link provided below:

Link to Forbes India Magazine E-Copy.

Artwork Related

Please visit the Media Option & Pricing Tab and then click on Step for the Ad type to see the dimension.

Execution Details

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 
In case you need any help with planning, please write to help@TheMediaAnt.com.

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovati
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Proof of execution

Post release of your ad in Forbes India Magazine, The Media Ant would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Forbes India magazine's respective edition to be shared via email.

Other Information

Forbes India Advertising Rates 2021

The Media Ant is committed to getting the most accurate data for the users. Hence, we ensure the advertising rates are updated frequently. Forbes Advertising is one of the most popular Magazine Advertising options hence advertisers need to know Forbes Advertising Rates 2021. You can find the updated Forbes Advertising Rates 2021 under the tab “Media Options & Pricing” To know the last updated date for Forbes Media Kit 2021, please check the blue tick beside The Week Advertising Rates under the Media Options tab.

Top 3 Business, Finance And Management Magazine Advertising Sectors between January - March 2021

S. No.Category
1Luxury Lifestyle
2Bags & Accessories
3Home Decor

FAQs

How do I know my ad has been placed?

Once the advertisement is printed in Forbes India Magazine, copies of Forbes India Magazine are sent to the client within one working week.

When do I get the Hard copy of Forbes India Magazine?

With in 10-12 days of publishing Forbes India Magazine you will likely to get the Hard Copy.

Media Kit

Why Advertise In Forbes India Magazine?

Forbes India Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Forbes India Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Forbes India advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Forbes India Magazine Advertising

Message Impact

Full-page Forbes India Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Forbes India Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Forbes India Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Forbes India Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Forbes India for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Forbes India Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Forbes India Magazine Deliver Engagement

  • The strong positive brand values of the Forbes India Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Forbes India Magazine.
  • Readers take action as a result of seeing advertising in Forbes India Magazine.
  • Targeting with precision and without wastage is a key strength of Forbes India Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Forbes India Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Forbes India Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Forbes India Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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