Media Ant

Advertising in Vogue Magazine

Popular Options

Full Page

Full Page

Card Rate

₹ 345,000

Offer Rate

₹ 252,941

Premium Options

Double Spread

Double Spread

Card Rate

₹ 690,000

Offer Rate

₹ 690,000
Cover Page

Cover Page

Card Rate

₹ 1,280,000

Offer Rate

₹ 1,280,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 5th of every month

Language

Frequency

Area Covered

Cover Price

Circulation

Readership

Category

Unique Id

About Vogue Magazine Advertising

Why advertise in Vogue Magazine ?

Vogue is a globally renowned magazine in Fashion and Lifestyle category. Vogue India magazine covers topics related to fashion, accessories, culture, beauty, celebrities and lifestyle. Vogue India a monthly magazine and has been in circulation since 2007

View Vogue Magazine Online

To view Vogue magazine online, please click on the link provided below: 

Link to Vogue Magazine E-Copy

Facts and Figures of Vogue Magazine

Some of the facts and figures on Vogue Magazine India is provided below :

Readership Profile - 
  • Vogue reader's average age is 24 - 45 years of age
  • 96% own two or more cars
  • Over 90% own a high-end mobile phone
  • 93% purchase products from international luxury brands
  • 72% own a vacation home
  • 78% browse on their mobile devices


Editorial Calendar

ScheduleTopic
January 2018Vogueathon: Vogue celebrates beauty, health and fitness
February 2018Happiness Issue
March 2018Vogue’s Big Fashion Issue– Spring-Summer 2018 +Trend Report+Jewellery Report
April 2018Summer of Love & Skincare Special
May 2018Vogue’s special on High Street and Diversity
June 2018Vogue Style List
July 2018Design Issue + Jewellery Special
August 2018Beauty + Watch Report + CASA Vogue
September 2018Vogue’s Big Fashion Issue– Autumn-Winter 2018 Trend Report + The Vogue Wedding Book
October 2018Anniversary Issue – Women of the year/ Empower 2.0
November 2018The Wedding Special + The Vogue Art Report
December 2018Bridal + Tourism Special

Sections in Vogue Magazine

Vogue Magazine largely covers the below mentioned sections in each edition:
  • Vogue Loves
  • Vogue Shops
  • In Vogue
  • View
  • RSVP
  • Beauty
  • Living
  • Vogue PS

Media Kit

To view Vogue Magazine's Media Kit, please click on the link below:

Who Should Advertise

Past Advertisers

Client NameCategory
SamsungElecronics
LakmeCosmetics
GuessLuxury Goods
Louis VuittonLuxury Goods
GucciLuxury Goods

Execution Steps

Proof of Execution

Post release of your ad in Vogue Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Vogue magazine's respective edition to be shared via email.


Similar Media

Other options in Fashion and Lifestyle Category

In addition to Vogue India magazine advertising, one can explore more similar options and they are provided below.

1. Similar Magazines in Fashion and Lifestyle Category


2. Click here to view other magazines in Fashion and Lifestyle Category. ​

Supplements of Vogue

Casa Vogue - An ultimate guide to design, interiors, architecture, lifestyle and all things luxe, Casa Vogue, in its fourth issue will published as a supplement with the August 2018 issue.

The Vogue Wedding Book
-This go-to directory, in its sixth year, gave the 21st century bride, everything she needed to make her dream wedding one-of-a-kind. The issue will published as a supplement with the September 2018 issue.

The Vogue Art Report - A definitive guide on the latest trends and names to know in the Indian modern and contemporary art scene. It's a section in Vogue Magazine and appears every year in the month of November in Vogue India.

Digital option

Click here to view advertising options on Vogue website. 

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 
In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within 1 working week.

FAQs

What is Before Well section and After Well Section ?

“Before Well” section covers first 50-60% of the magazine and has a premium rate and “After Well” section covers the latter 40-50% of the magazine which is has regular rate. 

Where is the difference between regular full page ad and initial page ad ?

Regular Full page ad will be placed in the “After Well” section of the magazine and Initial Pages Ad will be placed in the “Before Well” section of the magazine. Any advertorial to be placed without mentioning the words 'Advertorial' or 'Promotion' will not be published by Vogue.

Why Advertise In Vogue Magazine?

Vogue Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Vogue Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Vogue advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Vogue Magazine Advertising

Message Impact

Full-page Vogue Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Vogue Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Vogue Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Vogue Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Vogue for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Vogue Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Vogue Magazine Deliver Engagement

  • The strong positive brand values of the Vogue Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Vogue Magazine.
  • Readers take action as a result of seeing advertising in Vogue Magazine.
  • Targeting with precision and without wastage is a key strength of Vogue Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Vogue Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Vogue Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Vogue Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.