Media Ant

Advertising in Vogue Magazine

Popular Options

Full Page

Full Page

Card Rate

₹ 345,000

Offer Rate

₹ 252,941

Premium Options

Double Spread

Double Spread

Card Rate

₹ 690,000

Offer Rate

₹ 690,000
Cover Page

Cover Page

Card Rate

₹ 1,280,000

Offer Rate

₹ 1,280,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 5th of every month

Language

Frequency

Area Covered

Cover Price

Circulation

Readership

Category

Ant Messages

“Before Well” section covers first 50-60% of the magazine which is priced at 5,20,000 per page and “After Well” section covers the latter 40-50% of the magazine which is priced at 345,000 per page.

Regular Full page ad will be placed in the “After Well” section of the magazine and Initial Pages Ad will be placed in the “Before Well” section of the magazine.

Any advertorial to be placed without mentioning the words 'Advertorial' or 'Promotion' will not be published by Vogue.

About Vogue Magazine Advertising

Vogue is a globally renowned women's luxury magazine on fashion, trends, beauty, people and lifestyle. Vogue India is an Indian edition of popular Vogue Magazine of United States of America.

Supplements

Casa Vogue - An ultimate guide to design, interiors, architecture, lifestyle and all things luxe, Casa Vogue, in its third issue will published as a supplement with the August 2017 issue.

The Vogue Wedding Book - This go-to directory, in its fifth year, to the 21st century bride everything she needs to make her dream wedding one of a kind will be published with the September 2017 issue.

The Vogue Art Report - A definitive guide on the latest trends and names to know in the Indian modern and contemporary art scene, Vogue Art Report will be published the second time with the November 2017 issue.

Advertisements can be placed in the above supplements. Please write to us at help@TheMediaAnt.com for details.

Past Advertisers

  • Samsung
  • Lakme
  • Guess
  • Louis Vitton
  • Gucci

Magazine Soft Copy

Find Soft Copy of the Vogue Magazine. You can download or view it to see the reader profile of Vogue Magazine.

View/Download



Facts and Figures

Readership Profile

  • Vogue reader's average age is 24 - 45 years of age
  • 96% own two or more cars
  • Over 90% own a high-end mobile phone
  • 93% purchase products from international luxury brands
  • 72% own a vacation home
  • 78% browse on their mobile devices

Editorial Calendar

ScheduleTopics
January 2017Vogueathon: Vogue celebrates beauty, health and fitness
February 2017Millennials: Vogue puts the spotlight on the millennial generation
March 2017Vogue’s Big Fashion Issue– Spring-Summer 2017 Trend Report
April 2017Indian Summer & Travel Special
May 2017Vogue’s special on High Street and Summer Fashion
June 2017Vogue Style List
July 2017Jewellery Report
August 2017The Age Issue, the annual Watch Report, Exclusive coverage on The Vogue Beauty Awards
September 2017Vogue’s Big Fashion Issue– Autumn-Winter 2017 Trend Report + The Vogue Wedding Book
October 2017Vogue celebrates its 10th anniversary– Women of the year
November 2017The Wedding Special + The Vogue Art Report
December 2017Vogue Empowerment 2.0 + Food & Entertainment special

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 
In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within 1 working week.

Why Advertise In Vogue Magazine?

Vogue Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Vogue Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Vogue advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Vogue Magazine Advertising

Message Impact

Full-page Vogue Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Vogue Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Vogue Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Vogue Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Vogue for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Vogue Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Vogue Magazine Deliver Engagement

  • The strong positive brand values of the Vogue Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Vogue Magazine.
  • Readers take action as a result of seeing advertising in Vogue Magazine.
  • Targeting with precision and without wastage is a key strength of Vogue Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Vogue Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Vogue Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Vogue Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

© 2018 The Media Ant - A Haystack Marketing Services Pvt.Ltd. brand. All icons and images © to their respective owners.