Amazon MX Player Ads help reach more people and target consumers using online channels at every sales funnel stage. Amazon MX Player Ads are an innovative way to showcase products/services for brand awareness and boost visibility by engaging customers to drive repeat sales. With 87070000 monthly active users, Amazon MX Player Ads target a large-scale audience using precision retargeting.

Advertisers

Case Studies

Male

Female

Gender Distribution

Users in %

18-24

25-34

35-44

45-54

Age Distribution

Users

Maharashtra

Tamil Nadu

Gujarat

Karnataka

Telangana

West Bengal

Kerala

State Wise Distribution

High

Income Level Distribution

Hindi

Tamil

Telugu

Others

Language Distribution

Romance and Drama

Action, Crime and Thriller

Family and Reality TV

Comedy

Content Genre

Technophiles

BFSI

Sports Enthusiasts

Shopaholics

Travel Buffs

HNI's (High Net Worth Individuals)

Fashionistas & Beauty Mavens

Behaviour

North

South

West

East

Region Wise Distribution

GAMING

OTT TAB

SHORT VIDEO

AUDIO

Average Daily Viewership

Uttar Pradesh

Bihar

Madhya Pradesh

Rajasthan

Haryana

Andhra Pradesh

Odisha

Uttarakhand

Assam

Jharkhand

Other Area Covered

User

Creative Spec

Amazon MX Player provides advertisers with two main video ad placements: Standard Placements (Run of Site - ROS), where ads are displayed across various sections of the platform for broad visibility, and Premium Content (MX Originals), featuring ads within exclusive web series, movies, and shows produced specifically for Amazon MX Player. The platform offers non-skippable ads (6 to 30 seconds) to ensure complete viewer attention and skippable ads (40 to 150 seconds) suitable for comprehensive storytelling. Advertisers can customize their campaigns to focus on user engagement or guaranteed visibility, with pricing based on ad placement and duration, calculated on a Cost Per Impression (CPM) basis.

Video

MX Player- Video Advertising-Option 1

MX Player- Video Advertising-Option 2

MX Player- Video Advertising-Option 3

Execution Mode

Type: Skippable/Non Skippable

Ad Placement

Ad Duration

1 Level Targeting

2 Level Targeting

3 Level Targeting

Banner ads are image-based ads designed to increase brand visibility in different formats. The Masthead Banner appears at the top of a platform for maximum exposure, while the Carousel Banner allows users to swipe through multiple images for interactive engagement. Between the Tray Banners are placed between content sections to ensure visibility without disrupting the user experience, and Sticky Banners remain fixed on the screen while users scroll, providing continuous exposure. These ads are typically priced on a Cost Per Impression (CPM) basis. However, on most OTT platforms, banner ads cannot be purchased programmatically and must be placed through managed services.

Banner

Native Carousel

Between the tray

MX Player- Banner Advertising-Option 1

MX Player- Banner Advertising-Option 2

Display Banner

Banner Type

Level 1 Targeting

A Roadblock is an ad format on Amazon MX Player where ads remain on the platform for one full day, ensuring maximum visibility. There are different types of roadblock ads, including Display Banners, Interstitial Banners, and Pause Block Banners. The Display Banner is a standard visual ad that appears on websites or apps with images, text, and links to promote a brand. The Interstitial Banner is a full-screen ad that appears between content transitions, capturing user attention before they continue. The Pause Block Banner is shown when a user pauses a video, providing high visibility without interrupting the viewing experience. Another option allows all banners to be placed at specific time intervals, with pricing varying based on the selected time duration.

RoadBlock

Between the Tray

Pause Block

Interstitial

Buy Type

Roadblock Type

Duration

Creative Specs

Connected TV advertising, or CTV advertising, allows brands to reach their audience on smart TVs and OTT devices.

Connected TV

MX Player - Connected TV Advertising

Ad Format

Amazon MX Player

<h2>Amazon MX Player Advertisement</h2>Looking to Place A Digital Advertisement? Amazon MX Player Advertising will help with a targeted, data-driven advertising strategy for reaching consumers in every stage of the buying funnel and moving them from one stage of the buying funnel to the next. Amazon MX Player Advertising promotes business, products, and services to generate brand visibility, sales, and more among a large number of people. <h2>Amazon MX Player Ads</h2>Confused On Which Platform To Place Your Digital Ads? Amazon MX Player Ads will help companies with an impressive <a href="https://www.themediaant.com/roas-calculator" target="_blank">Return On Investment</a> for their marketing campaigns. The advertising sector is always changing and evolving, with Digital Advertising becoming a key player in the industry. Amazon MX Player Ads will help companies increase their marketing performance and build traction in their target markets using minimal effort. Online Advertising in Amazon MX Playeralso comes with a massive amount of data. You can track the performance and target different audiences based on their preferences. <h2>Amazon MX Player Advertisement Cost</h2>Amazon MX Player Advertisement Cost will depend on the various media ad options chosen by the advertisers. Our pricing models for Amazon MX Player Advertisement Rates are as per the ad option chosen and customise accordingly. <a href="https://www.themediaant.com/ad-campaign-brief" target="_blank">Get the best rates to place your ad on any digital platform on The Media Ant</a><h3>Amazon MX Player Advertisement Rates</h3>Amazon MX Player Advertisement Rates can be found by visiting the “Top Choice” section on “Advertise on Amazon MX Player” will include all the <a href="https://www.themediaant.com/digital">digital advertising ad options</a> the companies can choose from according to their requirements. Various ad options like video ads, banner ads, and more are available for Amazon MX Player Advertisement at discounted rates, from which brands and companies can select according to their requirements.<h3>Amazon MX Player Advertising Rates</h3>Throug campaign execution proofs, advertisers will be able to monitor their digital ad campaigns. <a href="https://www.themediaant.com/mash" target="_blank">Check the best rates to advertise on digital platforms</a> in The Media Ant's digital advertising planning tools. You can check out discounted Amazon MX Player Advertisement Cost on the official website of <a href="https://www.themediaant.com/" target="_blank">The Media Ant</a>. Companies can pick the ads option most relevant to their needs and requirements.<h2>Amazon MX Player Advertisement Agency</h2>Looking to Advertise on Amazon MX Player App? The Media Ant is India’s leading digital advertising agency that provides the best rates for all your digital advertising needs. Having a presence across India in major cities like Bangalore, Mumbai, and Delhi.Where Can I Get The Best Digital Advertising Prices? We help you plan, buy, execute and monitor all your <a href="https://www.themediaant.com/ad-campaign-brief" target="_blank">digital advertising campaigns</a> across the country. Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. <a href="https://www.themediaant.com/ads?tools=digital" target="_blank">Check Out Our Previous Ads for Digital Platforms</a>Who Does Digital Advertising? The Media Ant also measures campaign engagement and provides you with the best rates for digital advertising campaigns. You can check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools. <a href="https://www.themediaant.com/digital" target="_blank">Get the best rates to place your ad on any digital platform on The Media Ant</a>You can contact us by Phone, or Email. <a href="https://www.themediaant.com/" target="_blank">The Media Ant</a> contact details are available in the <a href="https://www.themediaant.com/contact-us" target="_blank">Contact Us</a> section of our website.

<h3>FAQs for Advertising for Amazon MX Player</h3><h4>How Can I Book Slots For Amazon MX Player Advertisement?</h4>Brands can book ad slots for Amazon MX Player Advertisement by visiting the official website of The Media Ant. Companies can pick and choose their media ad options by logging into the website, selecting their ad option, and customizing it in the bag. Having a solid fanbase, advertising on Amazon MX Player will provide brands and companies with a mass target audience. With a wide viewership, Amazon MX Player is suitable for most companies and brands looking to launch new products, revamp their brand image and increase their brand awareness. <h4>Why Should I Advertise Amazon MX Player Ads?</h4>With a stronghold, Advertising for Amazon MX Player is suitable for companies and brands looking to target a mass audience. Amazon MX Player has big brand advertisers and sponsors from FMCG, E-Commerce, Wellness, Mobile Accessories, BFSI, Automobiles, and Service Provider backgrounds. What Do You Get By Placing Amazon MX Player Ads? Sponsors can find media options that meet all their advertising requirements. Amazon MX Player Ad Rates and ad options offered by The Media Ant can help build brand awareness of your company.<h4>Who Can Help Me With Amazon MX Player Advertisements?</h4>Want to Place Your Digital Advertisement? Advertising for Amazon MX Player can be advertised by visiting the official website of The Media Ant. Sponsors can select their Amazon MX Player Ads, add them to the bag, checkout, and pay on the website. Sponsors can reach out to our in-house digital advertising team for more information on Amazon MX Player Advertisement rates.<h4>What Happens After Amazon MX Player Advertisement Is Displayed?</h4>After displaying Amazon MX Player Advertisement, sponsors will receive execution proof. Execution proofs will include screenshots of the ads and campaign reports of their progress over the duration of Amazon MX Player Advertisements.<h4>What Is Amazon MX Player Ad Cost?</h4>Amazon MX Player Ad Cost differs from media option to media option, which the clients can pick and choose from on our official website of The Media Ant. The Media Ant is a leading ad-buying platform that helps you with all your advertising needs. We aim to provide you with the best-discounted rates and have a presence in Bengaluru, Mumbai, and Delhi.

Ritu John

Amazon MX Player Advertising Cost