Advertising in Times Of India, Mumbai, English Newspaper
Popular Media
Custom Sized Ads
Per Sq Cm
Card Rate
Offer Rate
Premium Media
Fixed Size
Per Insert
Card Rate
Offer Rate
Jacket
Per Insert
Card Rate
Offer Rate
Other Media
Skybus
Per Insert
Card Rate
Offer Rate
Pointer Ad
Per Insert
Card Rate
Offer Rate
Public Notice
Per Sq Cm
Card Rate
Offer Rate
Obituary Ad
Per Units
Card Rate
Offer Rate
Advertorial
Per Square Centimetre
Card Rate
Offer Rate
Classified ads
Per Square Centimetre
Card Rate
Offer Rate
Language
English
Print Day
Daily
Area Covered
Mumbai
Category Name
General Interest
Circulation
830000
Newspaper Type
Main
Times Of India Mumbai with a circulation of around 830000 is the highest circulated English newspaper in Maharashtra. It is also the 3rd highest circulated English newspaper in India according to the Indian Readership Survey 2019. Brands in Ecommerce, Consumer durables, Real Estate, Electronics, and FMCG categories, etc advertise significantly in Times Of India Mumbai.
Readership - 2075000 Approximately.
Popular sections In Times Of India Mumbai
City News Section (Mostly starts from page 2 and covers 3-4 pages)
National News Section (Starts after city section and covers 3-4 pages)
Interact Section ( It contains single column classified ads only and sometimes this section appears in Bombay Times page also)
Get Noticed Section (It contains double-column classified ads)
Education Section (2-3 pages section appears every Monday and if the content is very huge then appears as a separate supplement)
Job Section (1-2 pages section appears every Wednesday, Friday and if the content is very huge then appears as a separate supplement)
Editorial Section ( This is only a single page section)
Trends Section (One-page section which contains information related to Science and Health )
Global News Section ( It's one-page news section)
Business Section ( One page contains business news and another page contains information related to finance)
Sports Section (2-3 Pages news on sports)
Not available
Top 10 Newspaper Advertisers in Mumbai January - March 2021
2.MX Takatak
3.Sony Liv
4.Mobikwik
5.Phonepe
6.Raunak Group
7.iPhone 12 Pro
8.Kalyan Jewellers
9.Veeba
Click here to view the E-paper.
The accepted format is PDF/X1a
Steps in Execution
- Add the media to the bag by clicking "Add to Plan"
- In the bag, use the filters to customize your requirement and click "Save to the Dashboard"
- In the Dashboard select dates and click "Submit for Approval"
- Once approved upload the artwork and make the payment
Proof of Execution
- PDF of the newspaper with the ad (within 24 hrs of publishing)
- The hard copy of the newspapers can be shared on request. It takes 15 days for sharing the hard copy.
Rate for advertising in Times Of India Mumbai
How to select the right agency for advertising in Times Of India Mumbai
The Media Ant is an authorized agency for ad planning and buying on Times Of India Mumbai and provides a data research-backed plan and ensures that you get the best rates. In case you need any help with planning, please contact Help@TheMediaAnt.com.
Why advertise in Times Of India Mumbai
The advantages of advertising in Times Of India Mumbai are:
- Times Of India is one of the most read newspapers in Maharashtra. Ads placed in the Times Of India would reach maximum newspaper readers.
- Times Of India Mumbai covers news and articles on various topics and hence by placing ads in Times Of India Mumbai , advertisers can reach out to the audience having various interests.
- Times Of India is one of the most trusted newspaper brands in Mumbai. Advertising in Times Of India Mumbai will help advertisers build trust with their audience.
How Does Newspaper Advertising Work
There are the following 2 important factors :
h. Public Notice Advertisement: You can book Public Notice Ad in Times Of India Newspaper at Lowest Ad Rates at The Media Ant. Contact us to get details on how to place your public notice ad in Times Of India Newspaper. Public Notices are required by companies as a legal or statutory requirement. Examples of public notice ads are government tender related notification, company's financial news, and property-related messages. To issue a public notice ad, most Newspapers require the legal document from the courts backing such a notice. Popular Public Notice ads are Court Notice, Marriage Notice, Tender Notice, Property Notice, Bank Notice, Company Notice, and Lost & Found Notice.
Who Should Advertise
Brands with the following applicable factors should advertise
| No. | Factors | Applicability |
| 1 | National Reach | No |
| 2 | City Reach | Yes |
| 3 | Hyperlocal Reach | No |
| 4 | Short Term Performance | Yes |
| 5 | Long term brand building | Yes |
| 6 | Low budget | No |
| 7 | Premium Audience | No |
| 8 | Frequency | Yes |
To view other supplements of The Times Of India, Mumbai, kindly click on the links below.
- Bombay Times- Covers lifestyle, entertainment, and fashion news.
- Times ascent- Covers job and career-related news.
- Times property- Covers news relating to property and housing.
- Speaking Tree- Consists of articles on spirituality and divinity.
- Times Life- Consists of articles on lifestyle and wellness.
- Times Education- Caters to the needs of the student population regarding education and career options.
Digital Options
- Click here to view advertising options on the Times of India website.
- Click here to view advertising options on the Times of India app.
1. What are the possible dimensions for 120 scm,240 scm , quarter page, and half-page ad sizes?
Sl No | Particulars | 120 scm | 240 scm | Quarter page (400 scm) | Horizontal Half Page(825 scm) | Vertical Half Page(736 scm) | |||||
| W | H | W | H | W | H | W | H | W | H | ||
| 1 | Standard | 12 | 10 | 12 | 20 | 20 | 20 | 32.9 | 25 | 16 | 46 |
| 2 | Standard | 10 | 12 | 20 | 12 | 16 | 25 | NA | |||
| 3 | Other alternatives | 3 | 40 | 15 | 16 | 25 | 16 | ||||
| 4 | Other alternatives | 5 | 24 | 16 | 15 | 8 | 50 | ||||
| 5 | Other alternatives | 24 | 5 | 5 | 48 | 10 | 40 | ||||
| 6 | Other alternatives | 6 | 20 | 6 | 40 | NA | |||||
| 7 | Other alternatives | 20 | 6 | 8 | 30 | ||||||
| 8 | Other alternatives | 8 | 15 | 30 | 8 | ||||||
| 9 | Other alternatives | 15 | 8 | 10 | 24 | ||||||
| 10 | Other alternatives | 4 | 30 | 24 | 10 | ||||||
| 11 | Other alternatives | 30 | 4 | NA | |||||||
Other alternatives ad sizes are not that popular with advertisers and seldom publication approves such creative dimensions type.
2. What are the different types of Jackets?
There are the following 3 types of Jacket Ads:
i) Guaranteed Jacket: It is a guaranteed first-page ad and no other ads will take precedence.
ii) Hybrid Jacket: This type of jacket adoption includes a one-page ad belonging to one brand and the other page carrying another brand’s ad.
iii) Floating Jacket: Floating jacket gets the least priority out of all jackets and its final position can be anywhere before the front page.
3. What is the page position for a classified display ad?
For classified display ads, there is no fixed position and may be placed in the supplement as well.
4. What are the rates for classified display ads?
For classified display ad rates, please send mail to help@themediaant.com
Times Of India, Mumbai Advertising Rates 2021Times Of India, Mumbai Advertising Rates 2021
What is the difference between circulation and readership in Newspaper ?
Newspaper circulation is number of copies printed whereas Readership is number of people who read it. So a single Newspaper in a household is read by the entire family.
Unless specific data is available, one can assume readership of a Newspaper to be 3 times that of its circulation.
I am about to confirm my ad in a Newspaper. What all I should be aware of at this stage?
- Publication reserves the right to put multiple jackets,flaps/any other competitors ad on the same or facing page
- Shared rate might change after the ad is submitted as Newspapers operate brand specific and category specific rates
- Your ad might not get published even after the booking. This happens when two or more ads fight for the same space. The bigger size ad is given preference in these cases. You will be informed in advance of any such conflict and alternate options would be offered. You can also choose to cancel the ad at no fee
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