TMA Quick Insights for Q2 2026

With unmatched media dominance, Times of India boasts the highest ad spend and Times of India, Education Times carries a readership of 25.38L. The customized ads rule the newspaper vertical with 38 national campaigns. These platforms ensure high visibility, substantial return on investment, and far-reaching recall. Their ability to engage with various audience profiles makes them invaluable for national campaigns, premium launches, and corporate branding. Seize these opportunities for impactful, persuasive, and professional campaigns.

Top Newspapers with Highest Ad Spend

Times Of India, All India, English

Times of India, All India, English's dominance in the media landscape is undisputed, boasting the highest total newspaper spend at a whopping ₹55.74Cr. With a broad, dedicated audience profile, it ensures far-reaching visibility and recall for your brand. Advertisers nationwide rely on it for premium product launches and corporate branding, thanks to its robust reach and substantial ROI. Invest now for impactful, persuasive, and professional campaigns.

Economic Times, All India, English

Capitalizing on its unmatched market leadership, Economic Times, All India, English sweeps the newspaper vertical with the highest total spend of ₹92.07L. It's the chosen platform for national campaigns, premium launches, and corporate branding, delighting advertisers with its enormous reach and versatile audience profile. High visibility and recall, alongside impressive ROI, make it a preferred choice. Trust Economic Times for persuasive, professional, and impactful engagements.

Times Of India, Bangalore, English

Times of India, Bangalore, English asserts its market supremacy with a whopping total spend of ₹9.17Cr - an unmatched feat in the newspaper vertical. Patronized by a diverse audience profile and noted for its colossal reach, it is the preferred choice for national campaigns, premium launches, and corporate branding. Its superior visibility and recall guarantee an impressive ROI, making it a top contender in the advertising arena. Experience Times of India's power and influence. Amplify your voice; make a persuasive, lasting impact.

Dainik Jagran, Lucknow, Hindi

Unparalleled in reach and impact, Dainik Jagran, Lucknow, Hindi occupies a distinctive leadership position in the newspaper vertical. Commanding the highest Total Spend of ₹66.5L, this esteemed brand provides unmatched visibility and recall for national campaigns, premium launches, and corporate branding. With a sizable audience profile spanning diverse demographics, it ensures advertisers hefty returns on investments. Favour it for your brand journey, and experience the transformative power of media advertising at its finest.

Lokmat, Maharastra, Marathi

Asserting unmatched market leadership, Lokmat stands as Maharashtra's premier Marathi newspaper, commanding an impressive total spend of ₹52.9L. Our expansive reach and astute audience profile make us the top choice for national campaigns, premium launches and corporate branding. Advertisers bank on Lokmat for high visibility, memorable recall and substantial ROI. Lokmat easily adapts within the dynamic newspaper vertical, ensuring persuasive, professional, and impactful campaigns. Explore the Lokmat advantage, experience the power of authentic Marathi communication.

Popular Newspapers by Readership

Dainik Bhaskar, All India, Hindi

Dainik Bhaskar dominates the All India, Hindi newspaper vertical, boasting the highest readership figure of 35.67L. Manifesting unparalleled reach across diverse audience profiles, it has cemented its market leadership, resulting in advertisers selecting it as their preferred platform for national campaigns, premium launches, and corporate branding. Besides sweeping visibility and recall, Dainik Bhaskar guarantees an exceptional ROI, enforcing its reputation not merely as an advertising platform, but an influential partner in your journey to success.

Times Of India, All India, English

Times of India, All India, English, commands a market leadership in the newspaper industry with the highest readership of 31L, solidifying its esteemed audience profile and expansive reach. The reasons advertisers favor it for national campaigns, premium launches, and corporate branding are manifold. Its visibility assures unparalleled recall while providing favorable returns on investment (ROI), adapting naturally and effectively to the newspaper vertical. The persuasive, professional, and high-impact language it employs makes it a preferred choice for impactful brand promotion.

Times Of India, Education Times, All India, English

Times Of India, Education Times, All India, English's market leadership reigns supreme with India's highest newspaper readership of 25.38L. Offering an unmatched reach and a diverse audience profile, it's the preferred choice for advertisers undertaking national campaigns, premium launches, and corporate branding. Lauded for its maximized visibility, enhanced recall, and promising ROI, it expertly adapts to the dynamic newspaper vertical. Enjoy persuasive, professional, and impactful communication - only with Times Of India, Education Times.

Times Of India, Times Ascent All India, English

With the highest readership of 25.38L, Times Of India, Times Ascent All India and English asserts its market leadership in the newspaper vertical. It offers a compelling platform to advertisers for national campaigns, premium launches, and corporate branding due to its comprehensive reach and highly targeted audience profile. The preference for this medium is credited to its powerful visibility, unmatched recall, and significant return on investment, making it an ingenious choice for marketers across the country.

Malayala Manorama, All India, Malayalam

With the highest readership standing at 24.87L, Malayala Manorama dominates All India Malayalam's newspaper vertical, securing its uncontested market leadership. The strategic audience profile and extensive reach make it an ideal choice for national campaigns, premium launches, and corporate branding. Advertisers prefer it for the remarkable visibility, superior recall, and impactful ROI it offers. Partner with Malayala Manorama for persuasive and professional communication that delivers tangible results.

Top Media Options Used in Newspaper Campaigns

Custom Sized Ads

Capturing significance in just 60 words, Custom Sized Ads is a market leader in the newspaper vertical. With an impressive record of executing the highest number of 38 campaigns, we astoundingly captivate vast audience profiles. Emphasizing our phenomenal reach, advertisers nationally choose us for premium launches and corporate branding, ensuring heightened visibility, remarkable recall, and excellent ROI. Your brand, amplified.

Quarter Page

Being the market leader, Quarter Page, with its record of successfully executing 26 high-impact campaigns in newspapers, has carved a niche for itself. We offer unparalleled audience profiling and outreach, making us the preferred choice for national campaigns, premium launches, and corporate branding. Our strategic placements ensure maximum visibility, recall and provide an impressive ROI. We seamlessly adapt to the newspaper vertical, delivering persuasive, professional, and impactful advertisements that captivate and convince your target audience.

Jacket Both Sides

Accentuating Jacket Both Sides's unequivocal market leadership, the brand basks in the glory of executing an impressive 23 campaigns in the newspapers. Furthermore, its reach and meticulously profiled audience not only guarantee maximized visibility and recall but also drive promising ROI. Advertisers' first choice for national campaigns, premium launches, and corporate branding, JBS resonates with the newspaper vertical' s essence, thereby cementing its foothold in the industry.

Half Page

Half Page's superior market leadership in the newspaper vertical is unmissable, having executed an unmatched 19 campaigns, drawing in an extensive, diverse audience profile. Our reach transcends regions, making us the premier choice for national campaigns, premium launches, and corporate branding. Advertisers prefer us because we ensure supreme visibility, memorable recall, and a substantial ROI. Invest in Half Page, and invest in a persuasive, professional, and impactful brand perception.

Full Page

Full Page, a market leader in the newspaper vertical, is celebrated for executing the highest number of campaigns (13) with remarkable reach and robust audience profile. Known for stimulating visibility, enhancing recall and delivering optimum ROI, it's no wonder why advertisers select Full Page for national campaigns, premium launches, and corporate branding. Experience the sheer magnitude of its influence. Let Full Page amplify your brand's resonance today!

Top Categories by Ad Spend in Q2 2026

What Is Dina Sudar Advertising in India and Why Is It Effective?

Looking to advertise in a newspaper with an impressive reach? Dina Sudar is one of India’s most trusted newspapers, delivering credible news to millions of readers across the country. Whether you’re a small business or a large corporation, advertising in Dina Sudar can help you connect with your target audience effectively.

With a strong presence in major cities and regional markets, Dina Sudar provides a platform for businesses to showcase their products and services to a diverse audience. From retail promotions to brand awareness campaigns, Dina Sudar caters to all advertising needs.

Why Choose Dina Sudar for Advertising?

Wondering why Dina Sudar should be your go-to choice? Here’s why:

• Massive Readership: Dina Sudar is a daily destination for millions, providing unparalleled visibility for advertisers. Its broad readership ensures your brand gains extensive exposure, maximizing impact across diverse audiences.

• Targeted Reach: Dina Sudar features region-specific editions, allowing advertisers to tailor their campaigns geographically. This targeted approach ensures your message reaches the most relevant audience, enhancing campaign effectiveness.

• Flexible Advertising Options: Dina Sudar accommodates various advertising needs with its versatile ad formats.From impactful page spreads to economical classifieds, there are options to suit every budget, ensuring your campaign’s needs are met.  

• High Credibility: Advertising in undefined, a newspaper known for its reliability,significantly boosts your brand’s image. Ads benefit from the publication’s established trust and credibility, influencing readers' perceptions positively. 

• High Engagement & Trust : Readers of Dina Sudar tend to have a strong connection with the material, which extends to the advertisements. Magazines and similar publications are generally perceived as credible sources, lending additional credibility to the advertisements they host. 

•  Tangible & Lasting Impact:  Unlike digital advertisements, which can be fleeting, print ads in Dina Sudar have a lasting presence. They can be revised multiple  times, offering repeated exposure to the advertising content. 

• Visual Appeal:  The format of Dina Sudar allows for creative and visually appealing advertisements. High- quality graphics and the tactile nature of prints can make ads more striking and effective compared to some digital formats. 

• Cross-Platform Integration: Dina Sudar now offer digital versions of and cross- platform advertising opportunities, allowing advertisers to combine the strength of both print and digital media. 

Advertising in Dina Sudar ensures your brand stands out in a highly competitive market

What Types of Advertisements Can You Place in Dina Sudar?

Dina Sudar offers a diverse range of newspaper advertising options to cater to different business needs, marketing objectives, and budget levels. Whether you're looking to build brand awareness, promote a sale, or make a public announcement, the ad formats below provide both flexibility and visibility:

1. Display Ads

These are the most popular and high-impact newspaper advertisements. Display ads are visually rich and can include images, logos, creative text, and contact details. They are placed in premium sections of the newspaper such as the front page, back page, or inside pages. Display ads are ideal for businesses looking to:

• Launch new products or services
  

• Announce festive offers or discounts
  

• Build brand recall on a large scale
  

Ad sizes range from a few square centimeters to full-page and jacket ads, depending on your budget.

2. Classified Ads

Classified advertising is a cost-effective option ideal for personal and small business promotions. These are simple text-based ads categorized under various sections like:

• Matrimonial
  

• Real Estate (Buy/Sell/Lease)
  

• Jobs and Recruitment
  

• Business Proposals
  

• Obituaries & Announcements

Advertisers can choose between Classified Text Ads (pure text) and Classified Display Ads (text with logos or images) to improve visibility.

3. Innovative Ads

These ads are designed for maximum attention and creativity. They break the traditional format and often include:

• Jacket Ads – Full newspaper wraparounds for front, back, or both sides
  

• Gatefold Ads – Fold-out ads offering an extended canvas
  

• Bookmarks – Slender ad inserts placed inside pages
  

• Ear Panels – Small ad boxes next to the newspaper’s masthead
  

• False Covers – Ads designed as mock front pages
  

• Skybus Ads – Top banner ads across the newspaper width

These formats are perfect for high-budget campaigns, product launches, and impactful messaging.

4. Appointment and Tender Ads

Specialized formats under classified or display sections, commonly used by government bodies, public sector companies, and corporates to:

• Publish job vacancies
  

• Announce tenders or bids
  

• Release public notices or financial statements

These ads must follow strict compliance guidelines and are usually placed in specific newspaper sections.

5. Public Notice and Legal Ads

Mandatory for real estate, court proceedings, financial settlements, and government compliance. These are legally recognized and trusted by readers due to the publication’s credibility.

What Are the Current Dina Sudar Advertisement Rates in 2026?

Here’s an updated list of Dina Sudar Advertisement Rates in 2025 with indicative ranges:

• Front Page Advertisement: Starts at ₹5,00,000 and can go up to ₹8,00,000 depending on the edition.

• Half-Page Advertisement: Ranges from ₹1,00,000 to ₹3,00,000 based on placement and city.

• Quarter-Page Advertisement: Typically costs between ₹50,000 and ₹1,50,000.

• Full-Page Advertisement: Starts at ₹3,00,000 and can go up to ₹6,00,000, depending on the readership and circulation.

• Strip Advertisement: Priced between ₹80,000 and ₹1,50,000, ideal for cost-effective visibility.

• Jacket Advertisement: Starts at ₹5,00,000 and can go up to ₹10,00,000 for premium editions.

Note: These are approximate rates and may vary depending on factors like city, ad size, placement, and demand. For the best deals and customized quotations, Get in touch with The Media Ant today! We’ll help you find the perfect advertising plan tailored to your needs.

Why Are Dina Sudar Ads Still Relevant in 2026?

Despite the rise of digital media, print remains a trusted medium:

• 61% of Indian readers still recall print ads better than digital ads (Statista).

• regional newspapers like Dina Sudar are often the first choice for local news, ensuring your ads are seen by decision-makers.

• Print media creates emotional connections with readers that online ads often cannot replicate.

This makes Dina Sudar advertisement an essential tool for brands seeking trust, visibility, and leads.

What Factors Affect Newspaper Advertisement Cost in Dina Sudar?

Newspaper advertising remains one of the most trusted and impactful mediums for brands, especially in India. However, the cost of newspaper ads can vary significantly based on several key factors. If you're planning to advertise in newspapers, here's what affects your final ad cost:

1. Newspaper Selection

The popularity, circulation, and readership of the newspaper play a major role in determining ad cost.

• National newspapers like The Times of India, Hindustan Times, or The Hindu charge more due to high readership.

• Regional or local newspapers are more affordable and suitable for targeting specific cities or language-speaking audiences.

Example: An ad in TOI Delhi will cost more than the same ad ina local Kannada newspaper.

2. Ad Type

Newspapers offer various ad formats, and each type has a different pricing structure:

• Classified Text Ads – Simple text; most economical

• Classified Display Ads – With images/logo; mid-range

• Display Ads – Full-scale creatives; costliest but most eye-catching

Example: A 10x10 cm black & white classified ad will cost much less than a full-page color display ad.

3. Ad Size

Larger ads occupy more space and hence cost more.

• Ad size is usually measured in centimetres (cm) or column centimetres

• Common sizes: 4x5 cm, quarter page, half page, full page, etc.

Example: A half-page ad in Hindustan Times Mumbai could cost ₹3–4 lakhs, whereas a 4x5 cm ad may cost ₹15,000–₹25,000.

4. Ad Placement

Premium positions fetch higher visibility and higher rates.

• Front Page

• Back Page

• Page 3 or Editorial Page

• Right-Hand Side (RHS) vs. Left-Hand Side (LHS)

Example: A front-page ad in The Hindu Chennai will cost significantly more than the same-size ad on an inner page.

5. City Editions / Circulation Area

Ad costs differ across city editions of the same newspaper.

• Metro cities have higher ad rates due to greater readership and demand

• Tier 2 & 3 cities offer lower-cost advertising options

Example: A display ad in Dainik Bhaskar Jaipur will be priced differently than in Dainik Bhaskar Indore.

6. Colour vs. Black & White

Colour ads are more visually appealing—and more expensive.

• Colour ads can cost 25–50% more than black-and-white versions of the same size and placement.

7. Day of the Week

Ad rates may vary depending on the day you choose to publish.

• Weekends (especially Sunday) attract higher rates due to higher circulation

• Weekdays are relatively economical

Example: A full-page ad on Sunday in Malayala Manorama is costlier than on a Tuesday.

8. Supplement or Main Paper

Publishing your ad in the main newspaper costs more than in a supplement.

Supplements like Brunch, CityLife,Ascent, etc., are more affordable for niche targeting (education, careers, real estate, etc.)

How Much Does a Dina Sudar Advertisement Cost?

How Can I Book a Dina Sudar Advertisement Online?

Advertising in Dina Sudar is simple and hassle-free with The Media Ant. Here’s how we make it happen:

1. Share Your Advertising Goals

Let us know what you want to achieve brand visibility, lead generation, or promotions. We’ll recommend the best ad formats and placements in Dina Sudar tailored to your needs.

2. Select the Right Ad Option

Whether it’s a front-page ad, half-page, or quarter-page, we’ll guide you in choosing the most effective option that fits your budget and goals.

3. Get a Customized Quotation

We provide transparent pricing and ensure you get the best rates for advertising in Dina Sudar.

4. Relax While We Handle the Rest

From booking your ad to ensuring timely publication, our team manages everything, so you don’t have to.

Why wait? Reach out to The Media Ant today, and let’s make your advertising campaign a success.

FAQS

1. How do I give an ad in the Dina Sudar?

Placing an ad in Dina Sudar is simple, especially when you do it through The Media Ant. All you need to do is:

• Reach out to The Media Ant: Share your advertising requirements—like the type of ad, city/region, and budget.

• Get a personalized plan: The Media Ant will provide ad options tailored to your needs.

• Finalize the details: Choose your preferred ad size and placement.

The Media Ant takes care of everything, from booking to ensuring your ad is perfectly placed in Dina Sudar.

2. How much does it cost to advertise in the Dina Sudar?

The cost to advertise in Dina Sudar ranges between ₹50,000 and ₹10,00,000, depending on the ad size, placement, and edition

3. What is the size of the front full page ad in Dina Sudar?

The size of a front full-page ad in Dina Sudar is typically 32.9 cm (width) x 52.5 cm (height). This large format is perfect for high-impact advertising, ensuring maximum visibility for your brand.

4. What are the available ad sizes for advertising in Dina Sudar?

The available ad sizes in Dina Sudar include:

• Full Page: 32.9 cm x 52.5 cm

• Half Page: 32.9 cm x 25 cm (horizontal) or 16 cm x 52.5 cm (vertical)

• Quarter Page: 16 cm x 25 cm

• Strip Ads: 32.9 cm x 5 cm

These sizes cater to various advertising needs, from brand awareness to localized campaigns.

5. How does the cost vary between a full-page ad and a half-page ad in Dina Sudar?

The cost difference is significant because of the size and prominence.

• Full-Page Ads: ₹3,00,000 to ₹6,00,000, ideal for impactful campaigns.

• Half-Page Ads: ₹1,00,000 to ₹3,00,000, suitable for budget-conscious advertisers.

The placement (front page, inside, or supplements) also influences the cost.

6. What are the best ad sizes for targeting a specific audience in Dina Sudar?

For specific targeting:

• Full-Page Ads: Perfect for creating a strong impression across a wide audience.

• Half-Page Ads: Great for regional targeting or promoting multiple products.

• Quarter-Page Ads: Cost-effective for local promotions.

Choose the size based on your campaign goals, and consult The Media Ant for expert guidance.

7. Can I combine different ad sizes (like a full-page and a half-page) in a single issue of Dina Sudar?

Yes, you can combine different ad sizes in a single issue of Dina Sudar to maximize your reach and impact. For example, you might use a full-page ad for brand awareness and a smaller ad in a specific section to target niche readers. 

8. Is it possible to get a discount if I opt for a larger ad size or multiple placements in Dina Sudar?

Absolutely! Dina Sudar often provides discounts for:

• Bulk bookings (multiple insertions over time).

• Larger ad sizes, like full pages.

• Long-term campaigns that span multiple editions.