Advertising in Rail Bandhu Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 8,00,000

Offer Rate

₹ 5,60,000
Half Page

Half Page

Per Insert

Card Rate

₹ 3,75,000

Offer Rate

₹ 2,62,500
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 14,40,000

Offer Rate

₹ 10,08,000
Cover Page

Cover Page

Per Insert

Card Rate

₹ 20,00,000

Offer Rate

₹ 14,00,000
Other Options
Quarter Page

Quarter Page

Per Insert

Card Rate

₹ 2,80,000

Offer Rate

₹ 1,96,000
**5% GST is applicable on the above rates

Language

Hindi, English

Frequency

Monthly

Cover Price

Free

Circulation

500,000

Readership

10,000,000

Category

Travel and Tourism

About Rail Bandhu Magazine Advertising

Why advertise in Rail Bandhu Magazine?

Rail Bandhu is Inda's first and only On- Board Railway Magazine which are circulated in Full - Service Trains that are fully air conditioned, with meal service offered On - Board. It is available in Rajdhani, Shatabdi, Duranto, Gatiman, Express and Premium Trains and waiting rooms, lounge, VIP visitor romms . Also Rail Bandhu Magazine is available at Public Sector Undertaking including BSNL, LIC, NBCC, GAIL, NTPC, SAIL, SBI, ITDO, Railtel ect.  

Facts and Figures of Rail Bandhu Magazine

Some of the facts and figures on Rail Bandhu Magazine India is provided below :

  • A readership of over 1 crore per month, higher than any ​travel magazine in India.
  • A selection of the most compelling stories and a variety of genres to keep engaged on long journeys​
  • News, views, travel and entertainment from all corners of India compiling into a single interactive format​
  • A separate Hindi section that caters to a niche Indian readership​
  • The latest updates and schedules from the Indian railways to take care of every travel need​
Circulation Breakup in terms of Trains
Train NameNumber of Trains
Rajdhani25
Shatabdi27
Duronto41
Gatiman1
Premium and Express `161
Demographics of Travellers


Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Proof of execution

Post release of your ad in Rail Bandhu Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Rail Bandhu magazine's respective edition to be shared via email based on the request.

Similar Media

Other Options in the Travel and Tourism Category

In addition to Rail Bandhu magazine advertising, one can explore more similar options and they are provided below
1. Similar Magazines in the Travel and Tourism Category

Airports India

Compass

Travel + Leisure

2. Click here to view other Magazines in the Travel and Tourism Category

FAQs

How do I know my ad has been placed?

Once the advertisement is printed in Rail Bandhu Magazine, copies of Rail Bandhu Magazine are sent to the client within one working week.

When do I get the Hard copy of Rail Bandhu Magazine?

With in 10-12 days of publishing Rail Bandhu Magazine you will likely to get the Hard Copy on request.

Why Advertise In Rail Bandhu Magazine?

Rail Bandhu Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Rail Bandhu Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Rail Bandhu advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Rail Bandhu Magazine Advertising

Message Impact

Full-page Rail Bandhu Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Rail Bandhu Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Rail Bandhu Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Rail Bandhu Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Rail Bandhu for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Rail Bandhu Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Rail Bandhu Magazine Deliver Engagement

  • The strong positive brand values of the Rail Bandhu Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Rail Bandhu Magazine.
  • Readers take action as a result of seeing advertising in Rail Bandhu Magazine.
  • Targeting with precision and without wastage is a key strength of Rail Bandhu Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Rail Bandhu Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Rail Bandhu Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Rail Bandhu Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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