Advertising in National Geographic Magazine
About Advertising in National Geographic Magazine
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National Geographic Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 1,20,000 Per Insert |
Double Spread | ₹ 1,50,000 Per Insert |
Gate Fold | ₹ 2,00,000 Per Insert |
About National Geographic Magazine
National Geographic has delivered incredible photography, astonishing science news, and inspiring travel stories for over 125 years.
National Geographic group has the world’s best scientists, photographers, journalists, and filmmakers. National Geographic captivates and entertains a global community through television channels, magazines, children’s media, travel expeditions, books, maps, consumer products, location-based entertainment and experiences, and some of the most engaging digital and social media platforms in the world.
About National Geographic Magazine
- TUI
- Puritee Water Purifiers
Facts and Figures of National Geographic Magazine
Some of the facts and figures on National Geographic Magazine India is provided below :
National Geographic ranks #1 in reach of:
- Men
- Generation Z
- Postgraduate degree
- Influentials
- Emerging Millennials (Millennials with HHIs of $100,000+)
- Self-employed Professional/Managerial
Facts and Figures of National Geographic Magazine
| City | Circulation | % Split |
| Maharashtra & Goa | 28800 | 32 |
| Karnataka | 18900 | 21 |
| Delhi | 9900 | 11 |
| Tamil Nadu | 15300 | 17 |
| West Bengal | 4500 | 5 |
| Andhra Pradesh | 2700 | 3 |
| Haryana | 1800 | 2 |
| Gujarat | 1800 | 2 |
| Kerala | 1800 | 2 |
| Rajasthan | 900 | 1 |
| Uttar pradesh | 1800 | 2 |
| Chandigarh | 900 | 1 |
| Assam | 900 | 1 |
| Total | 90000 | 100 |
Execution Process
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to help@TheMediaAnt.com
Execution Process
| Variables | Sample Variable Selections |
| Media Option | Full Page/ Back Cover/ Gatefold |
| Ad Position | Regular/ Premium/ Innovative |
| Number of Insertions | 1/ 3/ 7 |
| Magazine Issue Dates | January/ February/ May |
Execution Process
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.
Execution Process
Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within one working week.
Why Advertise In National Geographic Magazine?
National Geographic Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. National Geographic Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. National Geographic advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of National Geographic Magazine Advertising
Message Impact
Full-page National Geographic Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of National Geographic Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of National Geographic Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of National Geographic Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep National Geographic for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since National Geographic Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which National Geographic Magazine Deliver Engagement
- The strong positive brand values of the National Geographic Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in National Geographic Magazine.
- Readers take action as a result of seeing advertising in National Geographic Magazine.
- Targeting with precision and without wastage is a key strength of National Geographic Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in National Geographic Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- National Geographic Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
