Dailyhunt, previously known as Newshunt is an Indian language news application. It facilitates as a news aggregator app which delivers content in 18 different languages. It offers a variety of news including global, business, entertainment, sports,  business, weather, technology and the like. Further, news is customised for every user in terms of preffered languages and topics. Advertising on Dailyhunt presents a unique opportunity to reach the right target audience through a mix of the appropriate ad type, targeting and presentation. Get the best rates for advertising on Dailyhunt with The Media Ant. 

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• Top 10 Consumer Mobile Apps in India - Nielsen Consumer Rankings
• World Class app from Indian App Developer - Next Big What 
• Winner Billionth Award for News & Journalism
• Winner GSMA Mobile Award for Best Mobile Publishing Product 
• Must Have App - Live Mint
  

Dailyhunt is a news aggregator app that experiences a highly engaged audience, gathering about 30 minutes of read time per day. Dailyhunt crosses ​3.7bn minutes of read time every year, globally. Further, Dailyhunt's content is available in 14 different regional languages including Gujarati, Hindi, Nepali, Telugu, Kannada and the like. This diversity of content on Dailyhunt has made Dailyhunt a market leader in Tier 2 and Tier 3 cities. Lastly, Dailyhunt garners a high amount of traffic from Millennials i.e. between the age of 25-34. Since this age group has a high buying power, Dailyhunt becomes the perfect platform to target them. 

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Dailyhunt offers a variety of targeting options which help in reaching the right target audience for the advertiser. These advertising options include the following - 

1. Geography Targeting - Dailyhunt offers geography based targeting where advertisers can target at a state, city level and pincode level.

2. Keyword Targeting - Also known as contextual targeting, ads can displayed as per the type of content chosen by the advertiser. 

3.  Weather Targeting - Dailyhunt has powered up with Accuweather to provide targeting options on the basis of weather. This provides a unique opportunity for advertisers to customize their messaging on the basis of the weather.

4. Genre and Topic level Targeting - This includes picking sections, newspapers and various genres of news such as business, finance, technology and the like. 

5. Language Targeting - Dailyhunt offers it's content is 14 different languages. Ads can be targeted to any of these languages. 

6. Gender Targeting - Male and Female audience can be targeted with ads.

7. Age Targeting - Advertisers can choose the age group of the audience they want to target. 

8. Retargeting - This is when ads are displayed on the basis of previous interactions with the advertisement. 

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Standard Banner – Standard banners are run on site banners which appear in various sections of the Dailyhunt app. These banners can be accompanied by a Call-To-Action Button. Standard Banners drive an average CTR (Click Through Rate) of 0.5%-0.7%

Oreo Banner – Oreo Banners are full screen banners where in one portion of the ad is a static image and the other portion is a video. These banners are great for engagement. Videos are supported through Youtube links. Oreo Banners invite average CTR of 0.5%-0.7%

Interstitial Banner –  Interstitial Banners also cover the entire screen. These ads are placed when the user is scrolling between stories. These are high impact banners that drive 0.5%-1% CTR.

Masthead Banner – Story Page – These banners are placed just under the header image for each story. Avg CTR for this banner is between 0.3%-0.7%.

Step 1: Select Variables: Media Option, Placement Page, Dimension, Pricing Unit, Campaign Duration and Campaign Start Date.

In case you need any help with planning, please write to help@TheMediaAnt.com

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

When the campaign is live, you will get a screenshot of the ad within 24 hours.

After the completion of campaign, an Excel Report will be shared to the client.

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