Hindustan Times Advertising Rates

Hindustan Times Advertising Rates

45.1M

Monthly Unique Users

App and Website

Medium

About Hindustan Times Advertising Rates

Hindustan Times Website is a reliable news source offering a wide range of topics, like national and international news, politics, business, sports, etc. It offers access to exclusive news on the go, which attracts millions of visitors and offers specific locations, interests, and demographics-based targeting. Regarded as a trusted news site, ads on HT website will build awareness and credibility for brands.

Key Insights

Pages per Visit

1.97

Pricing Model

CPM, Fixed, CPC

Bid Type

Managed

App Store Rating

4.2

Language

English

Categories

News

Top Choice

Popular
Hindustan Times, Website - Banner Advertising - Option 1
Hindustan Times, Website - Banner Advertising - Option 2

Banner

Hindustan Times provides Banner Ads which are rectangular ads that are displayed along with the content. Advertisers can place their ads in 3 types: Standard Banners like Medium Rectangle, Mobile Leaderboard, Leaderboard, and Mobile Interstitial which will run across the site, and Rich Media Banners like Expandable banners, Half Page Banners, Billboard, and Skinner Banner which will be displayed on the homepage and also will be running across the site, and Interstitial Banners which will be displayed on Homepage. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.
Base Rate

₹ 0.091 Per Impression

Popular
Hindustan Times, Website - Article Advertising
Hindustan Times, Website - Article Advertising

Article

Article Ads in Hindustan Times are brand content ads that will show a detailed description of products and services. The article will have a 24-hour link to the home page before being permanently moved to the relevant section. Advertisers can place their articles on different social media platforms like Facebook, and Twitter, and the charge will be varied accordingly. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.
Base Rate

₹ 2,42,000 Per Article

Popular
Hindustan Times - Video Advertising
Hindustan Times - Video Advertising

Video

Video Ad in Hindustan Times are displayed on all pages across the platform and will be played automatically. Advertisers can promote their brand through Video Ads which greatly impact the audience. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.
Base Rate

₹ 0.242 Per Impression

Premium
Hindustan Times, Website - RoadBlock Advertising
Hindustan Times, Website - RoadBlock Advertising

RoadBlock

Roadblock Ads in Hindustan Times are high-impact ads that will block all the ad placements on the platform for 24 hours. Roadblock Ad allows advertisers to place their ads on the homepage and also across the site in various dimensions some of which include Push Down Banner, Leaderboard Banner, Expandable Banners, Skinner Banners, Medium Rectangle Banner, and Interstitial Banners. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.
Base Rate

₹ 9,68,000 Per Campaign

Other Ad Options

Skippable Ads
Non Skippable ads
Skippable Ads
YouTube

On Request
Hindustan Times, Website - Social Media Post Advertising
Hindustan Times, Website - Social Media Post Advertising
Social Media Post

On Request
Hindustan Times - Catalogue sale - Option 1
Hindustan Times - Catalogue sale - Option 2
Hindustan Times - Catalogue sale - Option 1
Catalog Sale

On Request

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The Media Ant

Media Demographics & Analytics

Advertisers

1

Futureworld

2

Busy Accounting

3

Venus

4

DENTE 91

5

Bangor University

User Reach & Demographics

Users in %

Gender Distribution

Male

Female

70

30

Users

Age Distribution

in %


12-15

1

16-19

19

20-29

40

30-39

17

40-49

10

50+

13

Users

City Wise Distribution

In %


Mumbai

12

Delhi

8

Kolkata

8

Bangalore

6

Chennai

3

Hyderabad

3

Ahmedabad

2

User

Other Area Covered

Cities in%


Lucknow

3

Patna

3

Pune

3

Bhubaneswar

2

Jaipur

2

Chandigarh

2

Agra

1

Bhopal

1

Faridabad

1

Ghaziabad

1

Kanpur

1

Ranchi

1

Surat

1

Visakhapatnam

1

Users

Income Level Distribution

in %


Mid

16

High

32

Low

52


Hindustan Times Advertising Cost

Advertising Option

TMA Offer

Banner

₹ 0.083 Per Impression

Article

₹ 2,20,000 Per Article

Video

₹ 0.22 Per Impression

RoadBlock

₹ 8,80,000 Per Campaign

Hindustan Times Website Advertising 

Hindustan Times Website is a reliable news source offering a wide range of topics, like national and international news, politics, business, sports, etc. It offers access to exclusive news on the go, which attracts millions of visitors and offers specific locations, interests, and demographics-based targeting. Regarded as a trusted news site, ads on HT website will build awareness and credibility for brands.

Hindustan Times website is a leading comprehensive news portal that covers international, national, and local news on a real-time basis. Hindustan Times news website was launched on 1997 and is owned by HTMedia Group. 

Hindustan Times Advertising will provide the advertisers with increased traffic and brand awareness to a large-scale audience. Hindustan Times Advertising will include various ad options such as banner ads, roadblock ads, video ads, sponsored articles, and more. 

Hindustan Times Advertisement

Hindustan Times Advertisement provides companies with an opportunity to advertise their products and services in a budgeted approach. 

Hindustan Times covers various topics that include politics, entertainment, local news, sports, business, lifestyle, and more. The variety of topics covered will help advertisers target a large audience through Hindustan Times Advertisement.

Hindustan Times Advertisement will help companies in brand recognition and improve traffic to their company landing page.

Hindustan Times Ads

Hindustan Times Ads help companies advertise their products and services in a budgeted approach. Hindustan Times Ads are a great way for businesses to reach out and boost visibility.

In today's competitive world, businesses are looking for the best way to advertise their products and services, making Hindustan Times Ads a good platform for them.

Hindustan Times Advertising Cost

Hindustan Times Advertising Cost will vary depending on the various ad options chosen by the brands. Our pricing models for Hindustan Times Ad Rates differ depending according to the chosen media option and the duration of the ads.

Hindustan Times Advertising Cost will be different as per the customizations made to the ad option the client chooses. Each advertising ad option will include various Hindustan Times Advertising Cost 

Hindustan Times Advertisement Rates

Want to Do Hindustan Times Advertisement Rates? Hindustan Times Advertisement Rates will depend on the chosen media options like sponsored articles, video ads, banner ads, roadblock ads, social media posts, and more. 

Our “Top Choice” section on “Hindustan Times Advertising” will include all the digital advertising ad options the companies can choose from according to their requirements.

Hindustan Times Advertising Rates

Hindustan Times Advertising Rates differ based on the chosen ad option and can vary according to the customizations made to the advertising option.

You can check out discounted Hindustan Times Advertising Rates on the official website of The Media Ant. Companies can pick the ad option most relevant to their needs and requirements. Our pricing models for Hindustan Times Advertising Rates differ depending according to the ad option chosen and the duration of the ads.

Get the best rates to place your ad on any digital platform on The Media Ant

Hindustan Times Advertising Agency

Looking to Place you Hindustan Times Advertisement? The Media Ant is one of India’s leading digital advertising agencies that helps you with advertising and brand awareness needs.

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your advertising needs

We help you plan, buy, execute and monitor all your digital advertising campaigns across the country.

Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance of your Hindustan Times Advertisements. Our best rates for advertising on the digital platform are available online on our website. 

The Media Ant also measures the campaign engagement and provides you with the best rates possible in digital advertising. You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools

You can contact us through , Phone, or Email. The Media Ant contact details are available in the Contact Us section of our website.

Who Advertises On Hindustan Times?

Hindustan Times Advertisement is showcased on both the app and the website of the platform, providing the advertisers with a massive reach. Hindustan Times Advertisements help clients get the required reach for their products or services. 

Some past advertisers who have previously advertise in Hindustan Times are Avita, PropStrata, LexisNexis India, Dhruva Advisors, Perkins, Sesame Street, Montpellier, Etsy, HP, and more. 

  • E-Commerce: Hindustan Times Advertisement in digital space is the perfect place for e-commerce sites like Amazon, Myntra, and others to target their customers. Using unique ad formats, the companies can pull in customers by showcasing their deals and offers.
  • Electronics: Electronics companies use Hindustan Times to target consumers based on their preferences and interests. The news platform tries to target the right audience from the right demographic.
  • Automobile Sector: Companies like Mercedes, Tata Motors, Maruti Suzuki, and others use innovative advertising formats and planning ad strategies to increase brand and product awareness.
  • Telecommunications Sector: In telecommunications, companies like Airtel, Vodafone, and others use state-of-the-art innovative designs to showcase their products and services across their platforms. 

Why Should I Advertise on Hindustan Times Website?

Hindustan Times Advertisements cater to a premium audience who has access to good internet connection and more. 

  • Hindustan Time App Advertising caters to around 91.3% audience who are male and 8.7% who are female. 
  • Hindustan Times Advertisements on Website caters to around 56.6% around who are male and 43.4% who are female. 
  • Audience who are aged 35-44 years old dominate the user viewership on Hindustan Times App advertising with 38%, with audience aged 25-34 years having a total viewership of 35 percent.
  • Hindustan Times Advertisements on Website are viewed mostly by audience aged 18-24 years with a total of 42.25% viewership. 

Strong evidence suggests that Hindustan Times Advertisements are a good option for companies looking to target a specific mass audience.

Hindustan Time Digital Advertising Related Artwork

  1. Click Here to view The Media Ant’s Guide to Ad Sizes
  2. Click Here to view the detailed specifications for App Install Creatives.

Hindustan Times Advertisement Steps of Execution

  1. Add the media to the bag by clicking "Add to Plan"
  2. In the bag, you can use the filters to customize your requirement and click the "Save to the Dashboard" button.
  3. In the Dashboard, select dates and click the "Submit for Approval" button.
  4. Once approved, upload the artwork and make the payment

*Offline help is available once the campaign is approved

Hindustan Times Advertisement Proof of Execution

When the campaign is live, you will get a link to the dashboard from which you can track the campaign delivery daily. After completion of the Hindustan Times Advertising campaign, a final report of the campaign will be shared with the advertisers. You can request screenshots of your Hindustan Times Advertisement to be shared on request but this is done manually and takes time.

Why Advertise on Hindustan Times?

As per recent ComScore Hindustantimes.com is India’s 2nd visited English news site. Hindustantimes.com is No. 1 in page views growth over the last year. 874 MN page views in June’20. 139 MN Indians Trust HT Media’s Digital Platforms for credible news. Hindustan Times allows brands to get in touch with their desired target audience. It offers a variety of news including global, business, entertainment, sports, business, weather, technology, and the like. 

HTDS comprises hindustantimes.com, livemint.com, livehindustan.com, and desimartini.com. Hindustan Times garners a high amount of traffic from Millennials i.e. between the age of 25-34. Since this age group has high buying power, Dailyhunt becomes the perfect platform to target them.

How does Hindustan Times Work?

Different types of media ad options available for Hindustan Times Advertisements include:

  1. 1. Display Ads- There are three kinds of media ads available on Livemint- Banner ads, Roadblock, and Audience Buying They drive an average CTR of 0.10-0.20%.
  2. 2. Branded Content- Livemint offers brands to take up Articles, Comic Strips, Videos, and Infographics. They are premium ad types that have a higher engagement rate and CTR.

Who Should Advertise in Hindustan Times?

Hindustan Times being one of the best influential news brand platforms attracts audiences from various target audiences. Considering the targeting offered by Hindustan Times, the following brands can advertise on HT - 

  1. Brands from various industry backgrounds such as Education, E-com, Real estate, etc. 
  2. Brands aiming to increase sales.
  3. Brands aiming to increase brand awareness.
  4. Brands aim to engage their audience on social media.
  5. Brands aim to impact lives and society on a large scale.