Radio Nasha Advertising

Radio Nasha advertising is a fantastic medium for local advertisers as it allows them to reach out to the local community in a highly targeted and cost effective way. Brand building requires broad reach and involvement: Offering scale with lower entry cost and greater regional flexibility is a huge selling point for Radio Nasha FM, and one that isn’t really exploited by many advertisers. Book Radio Nasha FM ads online today.

Advertise in Radio Nasha 91.9 FM, launched in 2016 is a new player in the Hindi music space. Advertisers have the opportunity to place their ads in this retro station which plays Bollywood music of the '70s, '80s and '90s. Radio Nasha will soon operate in 13 cities with 15 stations. This extensive coverage increases number of listeners and provides a national media platform for advertisers.

Radio Nasha Advertising Rates

Radio Nasha advertising rates typically range from ₹400 to ₹3,500 per 10 seconds, depending on the city, time slot, and campaign frequency. Known for its retro Bollywood music and strong appeal among urban listeners, Radio Nasha is a popular choice for brands targeting audiences in cities like Delhi and Mumbai. In non-prime hours, you can advertise on Radio Nasha starting at around ₹400 per 10-second spot, while prime-time slots—especially morning and evening drive times—can cost up to ₹3,500. These radio ad rates may vary based on your ad duration, repetition, and city-wise listenership. With its nostalgic vibe and loyal listener base, Radio Nasha radio advertising is perfect for lifestyle, entertainment, and retail brands. To get the best deals and customized ad packages, connect with The Media Ant, a leading radio advertising agency in India.

Types of Ads in 91.9 FM Radio Nasha 

Radio Commercials: Free Commercial Time also know as FCT is made available by the Radio Station. Advertisers can promote their brand by buying a set of time slots at discounted rates. Commercial times and 91.9 FM Radio Nasha Advertising rates are further classified on the following basis:

• Prime Time: These are morning or early evening slots when most of the audiences are listening to the radio as they commute. 91.9 FM Radio Nasha Advertising rates are usually higher than the other slots.
• Non Prime Time: The time-band in which the viewership/ listenership is relatively low as compared to prime time. 91.9 FM Radio Nasha Advertising cost is usually the lowest.
• RODP (Mixed Time): Ads gets placed in equal slots between morning peak, evening peak and non peak. 91.9 FM Radio Nasha Advertising rates are usually moderate.

RJ Mentions: RJ talks about advertiser’s brand while conducting the show. The RJ spends about 30-45 sec talking about the brand.

Contests: Any form of games which can be sponsored by advertisers where the listener stands a chance to win a prize. Some examples include quizzes & singing competitions. The sponsor has to provide the winner with a prize worth a minimum cost at Rs 1500.

Studio Shift: Any of the Radio shows can be broadcasted out of a location outside of the studio which is decided by the brand. For example the RJ’s can broadcast out of a particular restaurant to promote that brand.

Time Check: RJs talks about the brand while conducting the show. The RJ spends about 30-45 sec talking about the brand.

Sponsorship Tags: Advertisers have the opportunity the name of the brand to any specific program or song of the Radio Station as Title Sponsorship, Powered by or associate sponsorship

Roadblock: Brands looking to advertise can acquire all the ad spots of Radio station within a time frame.

Specials: Brands looking to advertise can wish the audience on special occasions such as Diwali, Holi, Navratri, Independence Day, etc.

Premium Placements: Advertisers can get premium placements at a higher cost for a 10 second FCT which is aired as the last or the first spot of the break.

Advertise in Radio Nasha with The Media Ant

Planning Assistance: Our experts can help brands looking to advertise by recommending the right slots at the best rates.

Ad Length & Campaign Duration: Minimum Ad length excepted is 10-seconds and campaign should run at least for 1 day. Whilst the most common ad lengths are 30 and 40 seconds, ad spots can in effect be any time length up to 60 seconds or even longer. The longer the time length, the more expensive the spot airtime will cost.

Ad Frequency: Recommended repetition for radio ads are 5 times/ day.

Ad Booking Deadline: Advertisements can be booked a day prior to the execution day, if the brands looking to advertise are ready with their creative and agree with the final Radio Nasha Advertising rates.

Multiple Creatives: Advertisers can rotate their ad creatives according to their requirements at the same cost.

Recording A Jingle: Brands looking to advertise have to submit a script for recording, if the bill amount exceeds Rs.30000 they can avail complimentary ad recording services with two changes, free of cost!

Providing Ad Creative: Format to submit radio jingle or voice over ads is MP3 or WAV

Tracking a Campaign: Spot timing report will be provided on the first day of activity. Further reports will be provided on request.

Proof of Execution: Advertisers will receive a broadcast certificate on campaign completion

Ad Measurement: Advertisers can measure the success of their campaign via tracking parameters such as web traffic, call volumes, sales trends and discount codes.

RAM (Radio Audience Measurement) and IRS Data is available for all leading radio channels. As this is published on a weekly basis, advertisers will get a direct insight into the reach of their advertisement campaign.

If an ad does not play as per schedule we will either compensatory ads of same value or repayment of value of dropped ads. 

Advantages of Radio Nasha Advertising

Radio advertisement and can always be heard; whether in the car, via a mobile phone or on the way to work. This means we can get advertiser’s brand message to potential customers at all times of the day in a variety of different ways. Sponsoring a show or programme feature on station means that advertisers can advertise to specific audiences as opposed to mass listenership.

• Response: Placing creative ads gives advertisers a comprehensive and efficient coverage across the country to deliver high level of cost-effective response.

• Reach – The station reaches most of the population in multiple environments, home, office, car and in everyday situations like shopping.
• Consistency – The station’s audiences don't fall over the summer time.
• Cost efficient – The station offers reach, frequency, impact and economical advertising solutions for advertisers in media value and productions solutions.

Top Radio Advertising Agency

Looking to advertise on radio without the hassle? We’ve got you covered. As India’s first radio advertising agency to offer discounted rates upfront without asking unnecessary questions or forcing you to sign up, we’re here to make radio advertising easy and affordable.
Whether you're targeting a specific city or planning a multi-city campaign, we offer the best rates for Radio Nasha and other top radio stations across India. Our aim is simple — to keep your total advertising cost low while delivering high-impact campaigns. At The Media Ant, we are experts in radio advertising. With years of experience and strong partnerships with all major radio networks, we help brands of all sizes connect with their audience through effective radio campaigns. From selecting the right time slots to crafting compelling ad scripts, our team ensures your message is heard loud and clear. Want to know more about placing ads on radio? Get in touch with us today — no strings attached.