Home

Radio

Advertising in Red FM - Bengaluru

Advertising in Red FM - Bengaluru

Advertising in Red FM - Bengaluru

4

City Rank

1.3M

Weekly Listenership

About Advertising in Red FM - Bengaluru

Red FM 93.5, Bengaluru is one of the top 2 Hindi language radio stations in Bengaluru with a listenership of around 1185000 listeners. The station is owned by Sun Group which has 71 stations all across the nation. Red FM 93.5, Bengaluru plays the latest Bollywood music and is well known for its award-winning show, Morning No.1 with Disha Oberoi. Brands from all prominent categories like E-Commerce, Real Estate, FMCG, and many more are frequent advertisers with the station.

Key Insights

Frequency

93.5

Language

Hindi

Prime Time

0700-1200, 1700-2300

Top Choice

Popular

Jingle

Rack Rate

₹ 43 / Per Ad Length (Sec)

TMA Offer

Login To View

Jingle is a short audio message, used to define and promote a product or a brand. It usually varies between 10-30 seconds. It can be played during the following time bands: Prime Time - Ads are split between 7am - 12pm & 5pm - 11pm, Non-Prime Time - Ads are split between 12pm - 5pm, Mixed Time - Ads are split between 7am - 11pm.
Premium

RJ Mentions

Rack Rate

₹ 8,000 / Per Mention

TMA Offer

Login To View

RJ talks about your brand while conducting the show, it helps to promote your brand. The RJ spends about 30-45 sec talking about your brand.
Premium

Contest

Rack Rate

₹ 18,000 / Per Contest

TMA Offer

Login To View

When advertising brand(s) sponsor games on radio and give away prizes/gift vouchers. Example: Singing competition, quiz etc
Premium

Sponsorship Tags

Rack Rate

₹ 2,400 / Per Mention

TMA Offer

Login To View

A promotion medium that involves linking the name of the brand to any specific program or song.

Other Ad Options

Roadblock
Rack Rate
₹ 3,80,000 / Per Hour
TMA Offer
Login To View
Studio Shift
Rack Rate
₹ 7,20,000 / Per Show
TMA Offer
Login To View
Time Check
Rack Rate
₹ 2,400 / Per Mention
TMA Offer
Login To View
Content Creation
Rack Rate
₹ 5,000 / Per Jingle Recording
TMA Offer
Login To View
Outdoor Broadcasting
Rack Rate
₹ 44,000 /
TMA Offer
Login To View
Show Sponsorship
On Request

Top RJs

Disha Oberoi
Disha Oberoi

Morning No. 1

7:00 AM - 11:00 AM | Mon - Sat

Tuhin
Tuhin

KA 935

5:00 PM - 9:00 PM | Mon - Fri

Shaayan
Shaayan

Happy Hours

11:00 AM - 2:00 PM | Mon - Fri

Rubina
Rubina

Thoda Personal

9:00 PM - 12:00 AM | Mon - Fri

Zee
Zee

Red Adda

2:00 PM - 5:00 PM | Mon - Sat

Confused?
We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

Media Demographics & Analytics

Top Advertisers

1
REVA University
2
Hirect
3
Sufyan
4
Provident
5
Deep Rooted.Co
6
Pristyn Care

User Reach & Demographics

Listenership Profile %

Gender Distribution

Male

Female

65

35

Listenership Profile

Age Distribution

In %


16-19

10

20-29

36

30-39

23

40-49

13

50+

10

Others

8

Listenership Profile

NCCS Category Distribution

In %


A1

15

A2

14

A3

21

B1

13

B2

13

C1

14

Others

6

Listenership Profile

Mother Tongue

In %


Kannada

56

Tamil

11

Telugu

15

Urdu

8

Others

10


Media in 60 words

Red FM 93.5, Bengaluru is one of the top 2 Hindi language radio stations in Bengaluru with a listenership of around 1185000 listeners. The station is owned by Sun Group which has 71 stations all across the nation. Red FM 93.5, Bengaluru plays the latest Bollywood music and is well known for its award-winning show, Morning No.1 with Disha Oberoi. Brands from all prominent categories like E-Commerce, Real Estate, FMCG, and many more are frequent advertisers with the station.

Other Information

Rate for advertising in Red FM 93.5, Bengaluru

You will get the rate for advertising in Red FM 93.5, Bengaluru in the Media Options and Pricing section of the website. The mentioned rates are for per second of airtime. So e.g. if the cost to advertise in Red FM 93.5, Bengaluru is mentioned as Rs 300/sec and your ad is 10 sec long, the cost for playing your ad once on Red FM, Bengaluru come to Rs 300 X 10 = Rs 3,000. Advertising Rate for Red FM 93.5, Bengaluru varies with the timeband and is directly proportional to the reach. You can get the rate for major time bands by adding the media to your Bag and checking the rate for different time bands. Prime Time in the Radio is from 7AM to 12PM & 5PM - 11PM. Rates for Prime Time in Red FM 93.5, Bengaluru is significantly higher than non-prime time and mixed time. However, if you consider the reach during these hours, the cost per reach comes down making it feasible for the Radio planning agency to include it in the plans.

How to select the right agency for advertising in Red FM 93.5, Bengaluru

Media Agency can play a critical role if you are planning to advertise in Red FM 93.5, Bengaluru. There are several roles that a media agency plays while executing your Radio campaign. Firstly, the media agency will help you in deciding if the advertising in Red FM 93.5, Bengaluru is right for your brand. The agency uses IRS data to decide the TG and Red FM, Bengaluru listener profile match. Once you have decided to go ahead with advertising in Red FM 93.5, Bengaluru, the next step for the radio ad-buying agency is to plan the frequency and timing for the ads (called spots) and negotiate the right price. Scheduling of the ads will depend on the campaign objective and the pricing. While advertising in prime time might give you the maximum reach but the agency might recommend non-prime time as it provides a lower cost per reach. Various such variables can be tackled by the media agency while buying ad space in Red FM, Bengaluru. The last role of the radio ad-buying agency is to ensure that the ad is played on Red FM 93.5, Bengaluru, and provide the advertiser with the number of people who listen to your ad. The Media Ant is an authorized agency for ad planning and buying on Red FM 93.5, Bengaluru provides a data research-backed plan and ensures that you get the best rates. In case you need any help with planning, please contact Help@TheMediaAnt.com.

Why Advertise in Red FM 93.5, Bengaluru

Advertising in Red FM 93.5, Bengaluru would help brands to reach out to their target audience in the most effective way. The advantages of advertising in Red FM 93.5, Bengaluru are:

  • Red FM 93.5, Bengaluru is one of the most popular radio stations in Bengaluru. Advertising on Red FM 93.5, Bengaluru would help brands reach out to the maximum people in Bengaluru. 
  • Red FM 93.5, Bengaluru can help brands go beyond radio advertising by running brand integration campaigns, enabling a 360-degree approach to target the audience. 
  • Red FM 93.5, Bengaluru is popular for its RJs who are also some of the most trusted influencers of Bengaluru city. Advertising on Red FM 93.5, Bengaluru would help brands leverage this to build trust among their audience. 
  • Red FM 93.5, Bengaluru is the choice of entertainment for daily commuters while they travel to their work. By Advertising on Red FM 93.5, Bengaluru during morning and evening, advertisers can target working professionals, students, etc.

Media Kit
Loading