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Advertising in Mid Day, Mumbai, Gujarati Newspaper

Advertising in Mid Day, Mumbai, Gujarati Newspaper

Advertising in Mid Day, Mumbai, Gujarati Newspaper

255K

Circulation

Daily

Print Day

About Advertising in Mid Day, Mumbai, Gujarati Newspaper

Mid Day, Mumbai, Gujarati with a circulation of around 255000 is one of the most popular Gujarati newspaper. Mid Day, Mumbai, Gujarati covers news in General Interest. Mid Day, Mumbai, Gujarati covers news on various topics which will help advertisers to showcase their ads to a wider audience. Mid Day, Mumbai, Gujarati offers the cheapest newspaper advertising rates and hence is preferred by brands across industries. Get the best plan for advertising in the newspaper now! 

Key Insights

Language

Gujarati

News Paper Type

Main

Male Percentage

45

Readership

377K

Categories

General Interest

Top Choice

Popular
Per Square Cm

Custom Sized Ads

Rack Rate

₹ 918 / Per Sq Cm

TMA Offer

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The minimum ad size accepted is 20 Square cm for all pages except front page(Page 1), which should be a minimum of 240 Square cm.
Popular

Quarter Page

Rack Rate

₹ 1,65,240 / Per Insert

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Quarter Page Newspaper Ads are display ads that will cover a quarter (1/4 ) of the newspaper. Quarter Page Ads will take up approx. 180sq. cm for ad space.
Popular

Half Page

Rack Rate

₹ 3,67,200 / Per Insert

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Half Page Newspaper Ads will cover half of the page and can be displayed on any page of the newspaper. Half Page Ads can be placed either horizontally or vertically across the page and have a total area of approx. 408sq. cm of ad space. Compared to Quarter Page Ads, Half Page Ads will have more ad space, in which advertisers can customize the content and make them eye-catching to the audience.
Premium

Full Page

Rack Rate

₹ 7,37,154 / Per Insert

TMA Offer

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Full Page Newspaper Ads cover an entire page of the newspaper. Full Page Ads can be placed anywhere on the newspaper, other than the front page because the front page always carries the latest news content. Full Page Ads will provide advertisers with good brand visibility as it takes up a large area in the newspaper, i.e. approx. 1683sq. cm.
Premium

Jacket Front Side

Rack Rate

₹ 14,74,308 / Per Insert

TMA Offer

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Jacket Page Ads are extra pages added before the front page of the newspaper. Jacket Front Side Ads are displayed on the front side of the extra page and will include advertisements that will cover an area of approx. 702sq. cm space, excluding the Masthead/Title Head.
Premium

Jacket Back Side

Rack Rate

₹ 14,74,308 / Per Insert

TMA Offer

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Jacket Back Side Ads will be displayed on the back side of the extra page that is added to the newspaper's front page. Jacket Back Side Ads cover the entire page with a total area of approx. 1683 sq cm. As the availability of Jacket Back Side Ad only is comparatively rare, advertisers prefer to take Jacket Both Side Ads.
Premium

Jacket Both Sides

Rack Rate

₹ 29,48,616 / Per Insert

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An extra page with 2 printed sides is added before the front page.

Other Ad Options

Skybus
Rack Rate
₹ 5,89,723 / Per Insert
TMA Offer
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Pointer Ad
Pointer Ads
Rack Rate
₹ 36,720 / Per Insert
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The Media Ant

Media Demographics & Analytics

User Reach & Demographics

Readership Profile

Age Distribution

In %


30-39

18

40-49

25

50+

38

Others

10

Readership Profile

Mother Tongue

In %


Gujarati

86

Others

14

Readership Profile

Marital Status

In %


Married

74

Unmarried

26

Readership Profile

Household Composition

In %


NCCS A1

33

NCCS A2

29

Others

38


Mid Day, Mumbai, Gujarati Advertising

Mid Day, Mumbai, Gujarati with a circulation of around 255000 is one of the most popular Gujarati newspaper. Mid Day, Mumbai, Gujarati covers news in General Interest. Mid Day, Mumbai, Gujarati covers news on various topics which will help advertisers to showcase their ads to a wider audience. Mid Day, Mumbai, Gujarati offers the cheapest newspaper advertising rates and hence is preferred by brands across industries. Get the best plan for advertising in the newspaper now! 

Mid Day, Mumbai, Gujarati Advertisement

Mid Day, Mumbai, Gujarati has a wide range of audiences who are interested in Regional, National, and International News. Mid Day, Mumbai, Gujarati is one of the most trusted newspaper brands. Mid Day, Mumbai, Gujarati Advertisement will help advertisers to build trust with their audience.

Mid Day, Mumbai, Gujarati Advertisement will also boost visibility to a city-wide audience and help with brand recall.

Mid Day, Mumbai, Gujarati Advertising Cost 

Looking to Place Your Mid Day, Mumbai, Gujarati Newspaper Ads? Mid Day, Mumbai, Gujarati Advertising Cost may vary depending on the size and placement of the Advertisement in Mid Day, Mumbai, Gujarati.

Our pricing models for Mid Day, Mumbai, Gujarati Advertising Cost will show the cheapest possible rates to advertise in Mid Day, Mumbai, Gujarati.

Mid Day, Mumbai, Gujarati Advertising Rates

Mid Day, Mumbai, Gujarati Advertising has the option to customize the ads depending on the advertiser's budget. It also offers other popular media options like Quarter Page Ads, Full Page Ads, Jacket Front Ads, Jacket Back Ads, Skybus, and more

Mid Day, Mumbai, Gujarati Advertising Rates will depend on the size and the position of the advertisement that is chosen by the advertisers.

Mid Day, Mumbai, Gujarati Advertisement Rates 

Want to Place Mid Day, Mumbai, Gujarati Ads? Mid Day, Mumbai, Gujarati Advertisement options are available at discounted rates, out of which brands and companies can select the required sizes according to their requirements. 

You can check out the best discounted Mid Day, Mumbai, Gujarati Advertisement Rates, by visiting the official website of The Media Ant. Companies can pick the package most relevant to their needs. 

Mid Day, Mumbai, Gujarati Advertising Agencies 

Looking to Place Your Mid Day, Mumbai, Gujarati Advertising? The Media Ant is one of India’s leading newspaper advertising agencies that helps you with advertising and brand targeting strategies.

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your newspaper advertising needs. 

We help you plan, buy, and execute all your newspaper advertising campaigns across the country. Our in-house team ensures to provide you with the best Mid Day, Mumbai, Gujarati Newspaper Branding plans at the best possible rates available and flawless execution of the Mid Day, Mumbai, Gujarati Newspaper Advertising.

As part of the execution process in newspaper advertising, The Media Ant will provide both soft copy and hard copy to advertisers with images of Mid Day, Mumbai, Gujarati newspaper, within two working days.

To get the best possible rates please contact us through Whatsapp, Phone, or Email. The Media Ant contact details are available in the Contact Us section of our website.

Mid Day, Mumbai, Gujarati Advertisement FAQs

Here are some frequently asked questions in Mid Day, Mumbai, Gujarati Advertisement:

How Can I Get An Ad In Mid Day, Mumbai, Gujarati?

Mid Day, Mumbai, Gujarati Ads can be booked by visiting The Media Ant website, where advertisers can choose the available newspaper ad option or customize the ads based on the budget. 

How Much Does It Cost To Put An Ad On Mid Day, Mumbai, Gujarati?

To place your advertisement in Mid Day, Mumbai, Gujarati, advertisers must select the size and placement of their ads in the newspaper. Mid Day, Mumbai, Gujarati Advertising are customizable and their price will vary depending on the ad requirements. 

Why Should I Advertise On Mid Day, Mumbai, Gujarati?

Mid Day, Mumbai, Gujarati is one of the most trusted sources of news among a large number of readers. This makes Mid Day, Mumbai, Gujarati Advertising a good option for advertisers to place advertisements and target a valuable audience. 

How Will Advertising On Mid Day, Mumbai, Gujarati Help My Brand?

Mid Day, Mumbai, Gujarati Newspaper is one of the most reliable newspapers in the city, making it a trustworthy platform to place your newspaper advertisement

Newspaper Ads are customizable and can be chosen by the advertisers based on their ad creatives and the impact they would like to create.

About Advertising In Mid Day

How Does Newspaper Advertising Works

There are the following 2 important factors :

Factor 1: Newspaper Ad Sizes

Factor 2: Newspaper Ad Rates

Detailing of Factor 1:

Newspaper ad sizes: Newspaper display ads can come in different sizes which can be classified in two-

i) Fixed-size newspaper advertisement

ii) Custom/variable size newspaper advertisement

Fixed-size Newspaper Advertisements:

Following are the fixed sizes for newspaper display ads that are popular among newspaper advertisers:

a.Full Page Newspaper Advertisement (32.9 cm X 52 cm): Considered to be the most impactful of all, a full-page newspaper ad covers an entire newspaper page. In the case of the front page, the maximum allowed ad size of a half-page is 32.9 cm x 48 cm and it is due to the presence of newspaper masthead.

b.Horizontal Half Page Newspaper Advertisement (32.9 cm X 25 cm): Horizontal half-page newspaper ads divide the newspaper area into two halves horizontally. In terms of dimensions, the ad would measure 32.9 cm wide and 25 cm long and would cover an area of 825 sq cm. Just like a full-page ad size newspaper advertisement, this is also a popular choice for advertisers.

c.Vertical Half Page Newspaper Advertisement (16 cm X 52 cm): Placing half-page ads vertically nowadays is gaining popularity. When most of the advertisers prefer to go for Horizontal half page, placing half-page ad vertically can attract more eyeballs. The maximum allowed ad size of a vertical half-page in FrontPage is 16 cm x 46 cm and it is due to the presence of newspaper masthead.

d.Quarter Page Newspaper Advertisement (16 cm X 25 cm): A quarter-page newspaper advertisement would cover an area equivalent to a quarter or 1/4 of a newspaper page. Most advertisers prefer it to be placed on the right bottom side corner of the newspaper page.

e. Skybus Newspaper Advertisement (32.9 cm X 5 cm): Skybus newspaper advertisements are narrow horizontal ads that cover the entire width of the newspaper and is present just under the newspaper title (masthead). In most cases, Skybus ads appear on the front page of the newspaper. A Skybus roughly covers an area of 165 sq cm.

f. Pointer Newspaper Advertisement (4 cm X 5 cm): Pointer newspaper advertisements are small ads of 20 sq cm that appear on the front page of the newspaper. Although it is a must to take a minimum of 30inserts it may vary in exceptional cases.

g. Jacket Newspaper Advertisement: Jackets are extra pages meant to carry advertisements and are placed before the front page. Jackets are considered to be the most popular media in the premium category ad options and been preferred by most of the advertisers with a high budget.
Following are the sizes for the jacket:
Jacket Front Side: 32.9 cm width X 48 cm height
Jacket Back Side: 32.9 cm width X 52.5 cm height 

Variable/Custom-sized Newspaper Advertisements:
Apart from the popular fixed-sized newspaper ads, there can be a number of options for Variable/Custom-sized advertisements. The minimum accepted size for a custom-sized display ad for the newspaper is 20 sq cm except that in the case of the front page where the minimum required size is 240 sq cm.

Following are a few ad dimensions that are high in demand

4 cm (wide) * 5 cm (long)
8 cm (wide) * 8 cm (long)
8 cm (wide) * 12 cm (long)
12 cm (wide) * 20 cm (long)
16 cm (wide) * 20 cm (long)

Detailing of Factor 2:

Newspaper ad rates: Newspaper ad rates are based on the following few factors
  •  i) Page Position: Based on page position rate changes or extra premium is charged e,g. The rate for premium pages like the front, last, page 3 is always higher than any other page.
  •  ii) Total Ad Volume: Based on the ad size (quarter, half, etc) and the number of inserts (1,2,3, etc), rates do change. The higher the total volume of the business more the discount percentage is applicable. 
  •  iii) Client Category & Brand Name: Based on the advertiser's category (e-commerce, real estate, automobile, etc) rates do vary. Similarly, the rate applicable for brand A in the real estate category not necessarily be applicable for brand B in the same category.

Execution Details Related To Advertising In Mid Day

Execution Process Flow

Step 1:Planning and Best Rate:Select page number, ad size, number of inserts and send the details to help@themediaant.com and we will share the final offer rate within 1 working day.

Step 2: Artwork and Payment: Once the offer rate is confirmed then we will share Proforma Invoice and the brand needs to submit the artwork and also need to make the payment in advance.

Step 3: Execution: We will share the soft copy of the ad the same day ad is published and share hardcopy by the next 15 working days.

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