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The Media Ant

Newspaper Advertising Agency in Mumbai

Either looking for a good Newspaper Advertising Agency in Mumbai or searching for the best newspaper advertising rate for Mumbai, The Media Ant can be of help. We are Mumbai’s best Newspaper advertising agency and provide one of the most competitive and affordable costs for placing your ads in the top Newspapers of Mumbai. We are an authorized Newspaper Advertising of all leading Newspapers in Mumbai including the languages of English, Marathi, and Hindi. Our efficiency as a Newspaper agency can be gauged from the fact that our services of Newspaper ad planning and buying are availed by more than 20 clients every month. This is in addition to the hundreds of Newspaper advertisers using The Media Ant to look for the cost of advertising in the Newspapers of Mumbai.

If you have any requirement or query of placing an ad in the Newspapers of Mumbai, you can contact us either through the website, email, phone, or Whatsapp. The agency contact number for a Newspaper ad in Mumbai is available in the “Contact Us” section of the website. We are not registered for INS accreditation but as and when required, we partner with other INS accredited agencies to release your ad. However, irrespective of the mode of release, you can be rest assured of the best rate and payment terms while releasing ad with The Media Ant.

Newspaper Advertising rate for Mumbai

Over the years we have built a robust system to ensure that you get the best rate for advertising in Newspapers of Mumbai. The basis of getting the best rate starts from our understanding that the cost of placing an ad in the Newspaper depends on the reach that the Newspaper has. To a certain degree profile of the readers also determines the cost of advertising in a Newspaper. It is important to highlight that Newspaper ad rates in Mumbai might vary depending on the different categories. Our media buying team has a deep knowledge of the operating rates of Newspaper ads in Mumbai for different categories. The Media Ant’s planning team uses IRS data to determine the reach of the Newspaper in Mumbai and the basis that benchmarks the rate. As a leading Newspaper advertising agency in Mumbai, having worked with multiple clients across the categories gives us the advantage of getting a good understanding of the rates that various categories operate at.

How to use The Media Ant website for planning your Newspaper ad campaign in Mumbai

The Media Ant provides all information on the website required to plan a successful Newspaper ad campaign in Mumbai. With the right use of filters, we can arrive at the right selection of Newspapers for your campaign. So this is how you use The Media Ant site. As the first step, go to the Newspaper tool on Media Ant site and in Geography box type “Mumbai”. This will then list all Newspapers that have circulation in the Mumbai market. The list of Newspapers available for placing ads in Mumbai includes both the main paper as well as their supplements. The supplements are listed separately from the main paper. One can use the filter of Main/Supplement to see Newspapers of your choice. The Newspaper list is by default sorted in the order of the number of searches happening. One can sort the list basis Circulation, Edition Name, and Price apart from default Popular. The user can also toggle between list view and card view for ease of usage. When you are working with a large number of Newspapers to advertise in Mumbai, the list view is the recommended view. Once the initial list has been populated use other filters like Category, Language, Media Options, Frequency, Publication, and Main/Supplement as per your requirement. One can click on any Newspaper and get into the Data section to get details like Circulation, Readership, Frequency, Language, etc. The Media Options and Pricing tab has rates mentioned for all possible advertising options among Newspapers in Mumbai. These options include custom size, fixed sizes like rates for a full-page ad, a half-page ad, and a quarter-page ad in newspapers of Mumbai. There are also rates available for premium ad types like sky bus, ear panel, jackets, and others for placing ads in popular Newspapers of Mumbai. Once you have selected the Newspaper of Mumbai where you would like to place your ad, you can add them to the cart and request for the special discounted rate. As mentioned earlier, being one of the best Newspaper advertising agencies in Mumbai gives us special discounted rates for our clients. Once we receive a specific requirement, our agency’s client servicing team works with the media buying team and gets the best rate for placing your ad in the top Newspapers of Mumbai.

You can likewise book your advertisement in Newspaper online by making an installment from your cart. We give a 100% refund in the event that the slot that you have booked isn't accessible for the given date. Booking the ad slot online for your Newspaper campaign likewise guarantees that you get the best discounts available. Any discount is added as a credit which you can either use for your future or get it back to your account. So you can be constantly guaranteed that you get the best rate for your Newspaper advertisement in Pune regardless of you booking it online or offline.

Demographics of Newspaper readers in Mumbai

Mumbai has a wide variety of Newspaper readers. Depending on the demography that you want to target, you can select the right Newspaper for your Newspaper campaign in Mumbai. Excerpts from The Media Ant blog on demographics in Mumbai provides good detail on the demographic spread. Top-line on demographics of Newspaper readers in Mumbai are:
1. Mumbai comprises of two parts: South Mumbai and Suburbs. 

2.  In 2020, Mumbai is projected to have a population of almost more than 20 Million with 52% male and 43% female population

3. Average literacy rate of Mumbai city is 89.73 percent of which male and female literacy was 92.56 and 86.39 percent.

4.  Almost 70% of the population is more than 15 years of age

5. Almost 35% of the population in Mumbai has an annual income of more than 5 Lakhs indicating a large population that subscribes to Newspaper daily

6. More than 80% of the Mumbai population comes from other states (especially Gujrat) and are migrants. This makes it attractive to brands.

Type of Newspaper ads in Mumbai

Popular ad types in Newspapers of Mumbai are Pointer ads, Skybus ads, Advertorial ads, Classified ads, and Display ads. Pointer ads are small-sized ads of 20 square cm which appear on the front page. Skybus ads are usually fixed size ads at the top of the page just below the masthead section. The businesses who have to launch a short term campaign or a new product line, generally use this type of ads. An advertorial ad takes the form of an editorial like the content. Hence the words advertising and editorial blend to give out advertorial. Among Display Ads, you can get the rate for Full Page, Half Page, Quarter Page, and Jacket ads in the Newspapers of Mumbai. Display ads appear on the right-hand side of the Newspapers and are the major source of income for the Newspapers. You can have ad size up to a half-page on the main page also called page 1. In case you are looking to place premium ads in the Newspapers of Mumbai, you can opt for Jackets ads. Jacket ads appear before the front page and are considered one of the most premium forms of advertising in the Newspapers. In addition to the display, The Media Ant can also help you with placing innovative ads and integrations in the Newspapers of Mumbai. Few of these innovative ads include content integration, half jacket ads, ear panel ads, and Pointer ads. As a reputed agency for Newspaper advertising in Mumbai, we can also conceptualize innovative ads for your newspaper campaigns in Mumbai. In case you are looking for specific innovative ads in the Newspapers of Mumbai and do not find that on our website, please contact us to get custom rates for your requirement.

The Media Ant doesn’t deal with classified ads in the Newspapers of Mumbai. For the benefit of our users, the different type of classified ads includes Astrology, Business, Classified Remembrance, Computers, Education, Lost Found, Matrimonial, Name Change, Obituary, Personal Announcement, Personal Messages, Property For Sale, Property To Rent, Recruitments, Retail, Services, Travel, and Vehicles. In case you need to place ads in classified sections of any of the Newspapers in Mumbai please contact us and we will execute the campaign through our partner agencies.

About Newspaper Advertising in Mumbai

Newspaper readership in Mumbai is dominated by the languages of Hindi and English. Mumbai is one of the very few markets in India where the leadership position of Times of India in English Newspaper readership is challenged strongly by The Hindustan Times. Newspaper Readership in Mumbai comprises of the areas of South and Central Mumbai. All major Newspapers also have editions or supplements specific to these smaller cities like Gurgaon edition of Times of India or Noida edition of Hindustan Times.

Hindi Newspaper readership in Mumbai is dominated by Jaagran, Dainik Bhaskar, Amar Ujala, NavBharat Times, Hindustan. While some Marathi dominant newspapers are Loksatta, Sakal, Navakal. Following is the list of top Newspapers in Mumbai to advertise:

1. The Times Of India Mumbai

2. Bombay Times

3. Economic Times Mumbai

4. Mid Day Mumbai

5. Maharashtra Times Mumbai

6. Mumbai Mirror

7. DNA Mumbai

8. Lokmat Mumbai

9. Loksatta Mumbai

10. Navakal Mumbai

Newspaper Advertising in other top cities of India

As a leading Newspaper advertising agency in India, we can help you execute your advertising campaign in all major cities of India. Click on the link below to get rates for Newspaper advertising in top cities of India:

Newspaper Advertising Agency in Ahmedabad

Newspaper Advertising Agency in Bangalore

Newspaper Advertising Agency in Chennai

Newspaper Advertising Agency in Delhi NCR

Newspaper Advertising Agency in Hyderabad

Newspaper Advertising Agency in Jaipur

Newspaper Advertising Agency in Kolkata

Newspaper Advertising Agency in Pune

Newspaper Advertising Rates 2022

The Media Ant is committed towards getting the most accurate data for the users. Hence, we ensure the advertising rates are updated on a frequent basis. Most advertising platforms update their rates at the beginning of a new year. Hence, it is very important to check the updated newspaper advertising rates before booking your campaign. To find the updated Newspaper Advertising Rates 2022, please click on the media card on the page, visit the particular newspaper advertising option and look for the latest newspaper advertising rates 2022 under the heading “Top Choice /Other Ad Options”.

Top 5 Newspaper Advertisers in Mumbai Jan-March 2022

1.OLX Autos


3.MX Player


5.Tata Motors