Advertising in India Today Magazine
Current Affairs and News
India Today is one of the most respected and popular current affair magazine in India. It has been in existence and a leader since 1975.
To view India Today Magazine online, please click on the link provided below:
Link to India Today Magazine E-Copy
|Issue Date||Topic||On Stand Date||Material Deadline|
|30th January 2017||Republic Day Special||20th January 2017||13th January 2017|
|6th February 2017||Smart Money||27th January 2017||20th January 2017|
|13th February 2017||Post budget / Aero Special||3rd February 2017||27th January 2017|
|20th February 2017||Sex Survey||10th February 2017||3rd February 2017|
|27th February 2017||Best PSUs||17th February 2017||10th February 2017|
|6th March 2017||Smart Money||24th February 2017||17th February 2017|
|13th March 2017||High & Mighty||3rd March 2017||24th February 2017|
|20th March 2017||To be decided||10th March 2017||3rd March 2017|
|27th March 2017||Mood of the nation||17th March 2017||10th March 2017|
India Today Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:
|Tata Nano||Automotive Manufacturer|
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to help@TheMediaAnt.com
|Variables||Sample Variable Selections|
|Media Option||Full Page/ Back Cover/ Gatefold|
|Ad Position||Regular/ Premium/ Innovative|
|Number of Insertions||1/ 3 / 7|
|Magazine Issue Dates||January/ February/ May|
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.
Post release of your ad in India Today Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in India Today magazine's respective edition to be shared via email.
Click here to view advertising options on India Today website.
Once the advertisement is printed in India Today Magazine, copies of India Today Magazine are sent to the client within one working week.
With in 10-12 days of publishing India Today Magazine you will likely to get the Hard Copy on request.
The reach figures given are certified by the Indian Readership Survey.
|Split Edition||Readership||Media Option Available||Areas Covered||Card Rates|
|10 Metros Split||690,000||Inside Full Page||Delhi, Mumbai, Chennai, Kolkata, Bangalore, Pune, Ahmedabad, Lucknow, Chandigarh & Hyderabad||765,000|
|5 Metros Split||587,000||Inside Full Page||Delhi, Mumbai, Chennai, Kolkata & Bangalore||625,000|
|Eastern India Split||299,000||Inside Full Page||West Bengal, Bihar, Orissa, Jharkhand & the North Eastern States||150,000|
India Today Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. India Today Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. India Today advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Full-page India Today Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
A major factor of India Today Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of India Today Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Also contributing to the effectiveness of India Today Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep India Today for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since India Today Magazine are a static medium, readers can analyze or look at your message indefinitely.
What is the difference between Bleed and Non Bleed ad?
Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine. Non Bleed ad is one where all content is within the safe area.
I have just placed my first ad in a magazine. Anything that I should be aware of?