Home

Magazine

Advertising in India Today Magazine

Advertising in India Today Magazine
Popular Options
India Today Magazine-Full Page Advertising

Full Page

Per Insert

Card Rate

₹ 9,45,000

Offer Rate

₹ 3,75,000
India Today Magazine-Half Page Advertising

Half Page

Per Insert

Card Rate

₹ 6,35,000

Offer Rate

₹ 2,00,000
Premium Options
India Today Magazine-Double Spread Advertising

Double Spread

Per Insert

Card Rate

₹ 16,90,000

Offer Rate

₹ 8,50,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : Every Thursday of the week

Language

English

Frequency

Weekly

Area Covered

India

Cover Price

Rs. 35

Circulation

2,633,000

Readership

7,900,000

Category

News

Media in 60 words

India Today is one of the most respected and popular current affair magazines in India. It has been in existence and a leader since 1975.

Reach

As per IRS 2019 Q4, India Today English has a readership of 9,493,000.


ChannelSplit
Retail70%
Subscription30%

Top zones coverage

Edition NameReadershipAreas covered
Top 10 Metro690,000Delhi, Mumbai, Chennai, Kolkata, Bangalore, Pune, Ahmedabad, Lucknow, Chandigarh & Hyderabad
Top 5 Metro587,000Delhi, Mumbai, Chennai, Kolkata & Bangalore
East India299,000West Bengal, Bihar, Orissa, Jharkhand & the North Eastern States

Other Media Facts

You can also advertise on the digital version of the magazine. Click here to view advertising options on the India Today website.

Performance Data

No data available

Past Advertisers

Brand NameCategory
AppleConsumer Electronics
AirtelMobile
GRT JewellersLifestyle
MarutiAutomobile

Top advertising categories

  1. Education
  2. FMCG
  3. Travel
  4. Consumer Durable
  5. Real Estate

View Media Live

To view India Today Magazine online, please click on the link provided below:
Link to India Today Magazine E-Copy

Artwork Related

Please visit the Media Option & Pricing Tab and then click on Step for the Ad type to see the dimension.

Execution Details

  1. Add the media to the bag by clicking "Add to Plan"
  2. In the bag, use the filters to customize your requirement and click "Save to the Dashboard"
  3. In the Dashboard select  dates and click "Submit for Approval"
  4. Once approved upload the artwork and make the payment    
*Offline help is available once the campaign is approved

Execution Proof

Post-release of your ad in India Today Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in India Today magazine's respective edition to be shared via email.

Other Information

How to place ads in India Today magazine?

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions, and Magazine Issue Dates. 

VariableSampleSelection
Ad TypeFull Page/Half PageFull Page
Ad PositionPage 1/Page 3Page 1
Number of Inserts1/2/31
Ad Date01/05/202101/05/2021

Step 2: Email the filled table to help@TheMediaAnt.com or Create a Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.


India Today Magazine Advertising Rates 2021

The Media Ant is committed to getting the most accurate data for the users. Hence, we ensure the advertising rates are updated on a frequent basis.  India Today Advertising is one of the most popular Magazine Advertising options hence it is very important for advertisers to know  India Today Advertising Rates 2021. You can find the updated  India Today Advertising Rates 2021 under the tab “Media Options & Pricing” To know the last updated date for  India Today Media Kit 2021, please check the blue tick beside the  India Today Advertising Rates under the Media Options tab.


Top 5  News Magazine Advertising Sectors Between April-June 2021

S. No.Category
1Education
2Electronics
3Nbfc
4Real Estate
5Fmcg

Why Advertise In India Today Magazine?

India Today Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by a quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. India Today Magazine advertising is a proven method to target decision-makers and opinion leaders with a high income. India Today advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights, and a host of fascinating features. Reach out to the decision-makers and professionals across India by placing ads.

Effectiveness Of India Today Magazine Advertising

Message Impact
Full-page India Today Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use a glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of India Today Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of India Today Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of India Today Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep India Today for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since India Today Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which India Today Magazine Deliver Engagement

  • The strong positive brand values of the India Today Magazine can transfer onto the advertisements.
  •  Because advertisements are relevant and valued, ad clutter is not a problem in India Today Magazine. 
  • Readers take action as a result of seeing advertising in India Today Magazine. 
  • Targeting with precision and without wastage is a key strength of India Today Magazine. 
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.​
  • Advertising in India Today Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.


Tips For India Today Magazine Branding

  • Booking the ad space earlier helps with an optimum placement.
  • India Today Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

How The Media Ant Can Help You


The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.


Media Kit

Why Advertise In India Today Magazine?

India Today Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. India Today Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. India Today advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of India Today Magazine Advertising

Message Impact

Full-page India Today Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of India Today Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of India Today Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of India Today Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep India Today for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since India Today Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which India Today Magazine Deliver Engagement

  • The strong positive brand values of the India Today Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in India Today Magazine.
  • Readers take action as a result of seeing advertising in India Today Magazine.
  • Targeting with precision and without wastage is a key strength of India Today Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in India Today Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For India Today Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • India Today Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

Loading