Advertising in Drug Today Magazine

Advertising in Drug Today Magazine

350K

Circulation

Quarterly

Frequency

About Advertising in Drug Today Magazine

Drug Today is South Asia’s most sought after medical journal. Drug Today is circulated in neighboring countries like Nepal, Pakistan, Bangladesh & Sri Lanka and Subscriptions from across the globe, have given unexpected results in terms of circulation.Since its founding in New Delhi in 1993, Drug Today has grown rapidly to become the leading medical formulations journal for the pharma sector serving doctors and medical institutes. Drug Today has its own offices in six A class cities across India and almost one hundred distributors provide Drug Today across length and breadth of India and in neighbouring countries. In last twenty years of existence, “Drug Today” has emerged to be the largest circulated medical journal in the region.Everyone who matters in the pharma Industry in this region cherishes Drug Today. Every information that matters on medicines and the market is found between its two covers. Constant updating of information over the past two decades has made Drug Today an authority on the subject and the final word to be relied upon by the industry.

Key Insights

Language

English

Readership

2.3M

Categories

Healthcare And Medical Journals

Top Choice

Popular
Full Page
Full Page

Full Page

Full Page covers the entire page of the magazine.

TMA Offer

₹ 45,500 Per Insert

Premium
Cover Page
Cover Page

Cover Page

Ad is placed on the Inside Front Cover on the left hand side, Inside Back Cover on the right hand side and Back Cover of the Magazine.

TMA Offer

₹ 77,350 Per Insert

Premium
Double Spread
Double Spread

Double Spread

A Double Spread Ad spreads on two pages of the magazine. A Central Double Spread Ad is placed in the two middle pages of the magazine.

TMA Offer

₹ 58,013 Per Insert

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The Media Ant

Drug Today Advertising Cost

Advertising Option

TMA Offer

Full Page

₹ 45,500 Per Insert

Cover Page

₹ 77,350 Per Insert

Double Spread

₹ 58,013 Per Insert

About Drug Today magazine advertising

Drug Today is South Asia’s most sought after medical journal. Drug Today is circulated in neighboring countries like Nepal, Pakistan, Bangladesh & Sri Lanka and Subscriptions from across the globe, have given unexpected results in terms of circulation.

Since its founding in New Delhi in 1993, Drug Today has grown rapidly to become the leading medical formulations journal for the pharma sector serving doctors and medical institutes. Drug Today has its own offices in six A class cities across India and almost one hundred distributors provide Drug Today across length and breadth of India and in neighbouring countries. In last twenty years of existence, “Drug Today” has emerged to be the largest circulated medical journal in the region.

Everyone who matters in the pharma Industry in this region cherishes Drug Today. Every information that matters on medicines and the market is found between its two covers. Constant updating of information over the past two decades has made Drug Today an authority on the subject and the final word to be relied upon by the industry.

Facts and Figures in Drug Today Magazine

ZoneCirculation
North India108,500
South India94,500
West India80,500
East India66,500

Facts and Figures in Drug Today Magazine

StateCirculation
Andhra Pradesh33075
Maharashtra26565
Gujarat26565
Delhi23870
Haryana23870
Uttar Pradesh23870
Karnataka22680
West Bengal20615
Bihar17290
Tamil Nadu17010
Punjab16275
North East and Sikkim14630
Kerala14175
Rajasthan12880
Madhya Pradesh11270
Orissa10640
Jammu and Kashmir9765
Himachal Pradesh7595
Others17360

Facts and Figures in Drug Today Magazine

ReadersCirculation
Chemist18%
Pharma Companies7%
Doctors70%
Others5%

Execution Process

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

 In case you need any help with planning, please write to help@TheMediaAnt.com

Execution Process

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Execution Process

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Execution Process

Post release of your ad in Drug Today Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Drug Today magazine's respective edition to be shared via email.

Similar Media

In addition to Drug Today magazine advertising, one can explore more similar options and they are provided below.

1. Similar Magazines in Healthcare And Medical Journals Category

2. Click here to view other magazines in Healthcare And Medical Journals Category. ​

FAQs

Once the advertisement is printed in  Drug Today Magazine, copies of  Drug Today Magazine are sent to the client within one working week.

FAQs

With in 10-12 days of publishing  Drug Today Magazine you will likely to get the Hard Copy on request.

Drug Today Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 2250000 readers. Place your ad in the hands of the most valuable audience of Drug Today. With the circulation of over 350000 Drug Today Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As Drug Today Magazine carries limited advertisements, it ensures high visibility to all readers. Drug Today is a Quarterly Magazine in the Healthcare And Medical Journals Segment. Drug Today advertising is utilized by a variety of brands to reach out to their target audience. Book Drug Today Magazine ads online today. You can explore Drug Today advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.

Why Advertise In Drug Today Magazine?

Drug Today Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Drug Today Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Drug Today advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Drug Today Magazine Advertising

Message Impact

Full-page Drug Today Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Drug Today Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Drug Today Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Drug Today Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Drug Today for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Drug Today Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Drug Today Magazine Deliver Engagement

  • The strong positive brand values of the Drug Today Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Drug Today Magazine.
  • Readers take action as a result of seeing advertising in Drug Today Magazine.
  • Targeting with precision and without wastage is a key strength of Drug Today Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Drug Today Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Drug Today Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Drug Today Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.