Healthcare And Medical Journals
Express Pharma formerly known as Express Pharma Pulse is one of the most widely read publication in pharmaceutical media since 1994. Organized into four sections – Market, Management, Research and Pharma Life, it caters to the information needs of all levels of the pharmaceutical and biotech professionals. It is read by senior management and decision makers across the Industry.
To view Express Pharma magazine online, please click on the link provided below:
|Vice Presidents / General Managers||21%|
|Chief Executive Officers / Senior Vice President||16%|
|Managing Directors / Directors||11%|
|Allied Industry Professionals||235|
|Management - Insight for Managing Pharma||This section assists readers in adopting new strategies of growth in distribution and provides insight about success stories of others in the business. It includes Case Study on business strategies,e-Pharma, Forum for industry opinion on marketing & branding, company profiles, and columns that provide readers with insight to do their job better.|
|Market - The Business of Pharmaceuticals||The opening section has a news and analysis approach. It gives the reader a perspective on the issues faced by the pharmaceuticals industry. It includes Industry news, Patent/policy updates, Interviews, columns on latest market developments, channel newsflash, and reports & analysis to keep the readers up to-date.|
|Pharma Life - 360o Pharma Professionals||This section plays a part in creating a community feeling and highlights soft skills required for the job. It includes Insights on leadership, recruitment and other HR related issues Personal profile, articles on soft skills enhancement for all round development pharma professionals.|
|Research - Expertise for Drug Development||This section alerts readers on new developments in the pharmaceuticals industry. Helps them evaluate new and emerging opportunities. It includes knowledge-based articles, latest in R&D, Biotech and clinical updates, and columns by experts helping the research professionals take right decisions to enhance their business.|
Express Pharma Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:
|Agilent Technologies||Purification Solutions|
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to help@TheMediaAnt.com
|Variables||Sample Variable Selections|
|Media Option||Full Page/ Back Cover/ Gatefold|
|Ad Position||Regular/ Premium/ Innovative|
|Number of Insertions||1/ 3/ 7|
|Magazine Issue Dates||January/ February/ May|
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.
Post release of your ad in Express Pharma Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Express Pharma magazine's respective edition to be shared via email.
Express Pharma has incorporated a section inside the magazine called - Business Avenues Section which comprises last 30 pages of the magazine. Details available in Media Options and Pricing Section.
The magazine is currently called Express Pharma and not Express Pharma Pulse.
The career classified section is no more. But if they want to place such an ad it can be placed under the section called 'Options'
Rates for the same are :
1- Full Page - 70000 plus tax
2- Half Page - 25000 plus tax
The same ad would appear in the digital version of the magazine available on the website.
Once the advertisement is printed in Express Pharma Magazine, copies of Express Pharma Magazine are sent to the client within one working week.
In 10-12 days of publishing Express Pharma Magazine, you will likely get the Hard Copy.
Express Pharma Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Express Pharma Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Express Pharma advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Full-page Express Pharma Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
A major factor of Express Pharma Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Express Pharma Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Also contributing to the effectiveness of Express Pharma Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Express Pharma for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Express Pharma Magazine are a static medium, readers can analyze or look at your message indefinitely.
What is the difference between Bleed and Non Bleed ad?
Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine. Non Bleed ad is one where all content is within the safe area.
I have just placed my first ad in a magazine. Anything that I should be aware of?
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