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Advertising in Architecture Plus Design Magazine

Advertising in Architecture Plus Design Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 1,50,000

Offer Rate

₹ 50,000
Half Page

Half Page

Per Insert

Card Rate

₹ 80,000

Offer Rate

₹ 29,453
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 3,00,000

Offer Rate

₹ 80,000
Cover Page

Cover Page

Per Insert

Card Rate

₹ 2,91,000

Offer Rate

₹ 1,00,000
**5% GST is applicable on the above rates
Artwork Submission : 20th of the previous month
Booking Deadline : 1 Weeks Prior to the art work submission date
On Shelf Date : 1st of every month

Language

English

Frequency

Monthly

Area Covered

India

Cover Price

Rs. 175

Circulation

72,000

Readership

225,000

Category

Interior Design and Architecture

About

Started in 1991 Architecture Plus Design also known as A+D magazine, is the only B2B national monthly of architecture for architects, designers, students of architecture, construction industry, building promoters and planners. Based on a very contemporary format, it portrays the modern trends in building technology, research and development in the process of design, project profiles, conservation and environmental issues, product and material information, etc. Focused at an entirely new segment of readers, A+D makes good business sense for those who are looking at promoting their products to an industry, which could add to their institutional sales substantially.

A+D, is also instrumental in constituting the only national awards ""A+D & Spectrum Foundation Architecture Awards"" for the leading architects and professional bodies of the country.

Facts and Figures

Readership Profile - Profession
ProfessionSplit
Architects35%
Planners29%
Industry17%
Consumers8%
Students6%
Institutes5%
Distribution Channels
  • Network Extends Across India’S Top 60 Cities And Towns
  • 2000+ Key Retail Spaces
  • 30 Prominent Airport Sites
  • 80 Key National Bookstores
  • Promoted Heavily On All Leading Digital Newsstands
Editorial Calendar
ScheduleTopics
January 2017Heritage and Conservation
February 2017Vertical Architecture
March 2017Healthcare Design
April 2017Smart Residences and Housing
May 2017Institutional Design
June 2017Modern Asian Architecture
July 2017Office Interiors
August 2017Experimental Architecture
September 2017Cultural Centres
October 2017Hospitality Architecture
November 2017Architecture for Sports Centres
December 2017India’s Top Projects

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

Once the advertisement is printed in the Magazine. Copies of the Magazine are sent to the client once published.



Why Advertise In Architecture Plus Design Magazine?

Architecture Plus Design Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Architecture Plus Design Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Architecture Plus Design advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Architecture Plus Design Magazine Advertising

Message Impact

Full-page Architecture Plus Design Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Architecture Plus Design Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Architecture Plus Design Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Architecture Plus Design Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Architecture Plus Design for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Architecture Plus Design Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Architecture Plus Design Magazine Deliver Engagement

  • The strong positive brand values of the Architecture Plus Design Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Architecture Plus Design Magazine.
  • Readers take action as a result of seeing advertising in Architecture Plus Design Magazine.
  • Targeting with precision and without wastage is a key strength of Architecture Plus Design Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Architecture Plus Design Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Architecture Plus Design Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Architecture Plus Design Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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