Media Ant
Advertising in Elle Decor Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 172,000

Offer Rate

₹ 123,530
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 299,000

Offer Rate

₹ 180,000
Cover Page

Cover Page

Per Insert

Card Rate

₹ 360,000

Offer Rate

₹ 306,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 22nd January; 22nd March; 22nd May; 22nd July; 22nd September; 22nd November

Language

English

Frequency

Bi-Monthly

Area Covered

India

Cover Price

Rs. 150

Circulation

74,000

Readership

222,000

Category

Interior Design and Architecture

Unique Id

651

About Elle Decor Magazine Advertising

Why advertise in Elle Decor Magazine?

Elle Decor is a homes and lifestyle magazine. It is the ultimate guide to decorating and design, ideas and inspiration, the latest information and products, and tools to help decorate and renovate stylishly. It covers articles on chic shops, art, culture, travel guides, and recipes. 

View Elle Decor Magazine Online

To view Elle Decor magazine online, please click on the link provided below:



Link to Elle Decor Magazine E-Copy


Facts and Figures of Elle Decor Magazine

Circulation Breakup
RegionsCirculation
Mumbai17,355
Delhi17,075
Bangalore5,845
Kolkata5,725
Ahmedabad4,310
Chennai3,850
Hyderabad2,590
Pune1,375
United States Of America, South Africa, United Arab Emirates, Nepal & Bangladesh1,150
Chandigarh875
Thiruvananthapuram435
Lucknow425
Ludhiana370
Guwahati320
Jaipur275
Mangalore250
Indore225
Goa225
Kolhapur220
Nagpur210
Others10,940
Readership Profile - Gender
GenderSplit
Female82%
Male18%
Editorial Calendar
DateFocus
Feb-Mar 2018Surfaces
April-May 2018Outdoor
June-July 2018Colour (100th Issue)
Aug-Sept 2018Living with children
Oct-Nov 2018Home Technology ( Diwali issue)
Dec-Jan 2019Lighting ( Anniversary issue)
Sections in Elle Decor Magazine

Elle Decor Magazine largely covers the below mentioned sections in each edition:

  • ​Homes
  • Special Reports 
  • Kitchen 
  • Trends & Accessories 
  • Food
  • Travel
  • Interiors 
  • Decor People 

These are indicative and are subjected to change.

Who should advertise ?

Elle Decor Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:

Past Advertisers
Client NameCategory
HettichFurniture
Poltrona FrauFurniture
Roche BoboisHome Furnishing
D'DecorHome Fabrics
Cornelio CappelliniHome Furnishing

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 
In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Proof of execution

Post release of your ad in Elle Decor Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Elle Decor magazine's respective edition to be shared via email.

Similar Media

Other options in Interior Design and Architecture Category

In addition to Elle Decor magazine advertising, one can explore more similar options and they are provided below.

1. Similar Magazines in Interior Design and ArchitectureCategory2. Click here to view other magazines in Interior Design and Architecture Category. ​

FAQs

How do I know my ad has been placed?

Once the advertisement is printed in Elle Decor Magazine, copies of Elle Decor Magazine are sent to the client within one working week.

When do I get the Hard copy of Elle Decor Magazine?

With in 10-12 days of publishing Elle Decor Magazine you will likely to get the Hard Copy.

Media Kit

Why Advertise In Elle Decor Magazine?

Elle Decor Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Elle Decor Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Elle Decor advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Elle Decor Magazine Advertising

Message Impact

Full-page Elle Decor Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Elle Decor Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Elle Decor Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Elle Decor Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Elle Decor for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Elle Decor Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Elle Decor Magazine Deliver Engagement

  • The strong positive brand values of the Elle Decor Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Elle Decor Magazine.
  • Readers take action as a result of seeing advertising in Elle Decor Magazine.
  • Targeting with precision and without wastage is a key strength of Elle Decor Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Elle Decor Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Elle Decor Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Elle Decor Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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