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Advertising in Airport - Nagpur

Advertising in Airport - Nagpur

Advertising in Airport - Nagpur

229.9K

Monthly Passengers

21

Airport Rank

About Advertising in Airport - Nagpur

The rate for advertising in Nagpur Airport is available in the Media Option and Pricing tab of this page. Pricing for different advertising options at Nagpur airport can be found there. Do note that the ad cost at Nagpur airport is updated periodically and one should check for the latest price before planning the campaign.

Key Insights

Domestic Travellers

227.1K

International Travellers

2.8K

Total Operating Destinations

11

Number of Terminals

1

Total Number of Airlines

7

Airport Type

Domestic

Categories

Airport

Top Choice

Popular
First Floor Arrival Hall, near Escalator - 18 W x 6 H Ft - Back Lit

Arrival Area

Rack Rate

₹ 2,60,000 / Per Unit

TMA Offer

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Ad will be displayed on the media options like Light Box and Display Frame at the airport.
Popular
Waiting Lounge Ground Floor LHS & RHS at Departure Gates (SHA) - 8 W x 4 H Ft - 2 Units - Back Lit

Departure Area

Rack Rate

₹ 2,75,000 / Per Unit

TMA Offer

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Ad can be displayed on the Back Lit Box at departure area
Premium
Digital Vertical Standee

Lounge

Rack Rate

₹ 34,500 / Per Unit

TMA Offer

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Ad can be displayed on various media options such as digital vertical standee, tabletop display, LCD with sponsored content, etc. Customized branding can be done as per brand's requirements and the ad rates would vary accordingly.
Premium
Billboard - Pickup Drop Canopy area – 40 W x 20 H Ft

Outside Area

Rack Rate

₹ 4,55,000 / Per Unit

TMA Offer

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Ad will be displayed on different media options like Unipole, Pole Kiosk or Overhead board placed outside the Airport.

Other Ad Options

Grab Handles and Static Panels
Tarmac Coach - Interior
Rack Rate
₹ 72,222 / Per Coach
TMA Offer
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The Media Ant

About Advertising In Nagpur Airport

Summary In 60 Words

Nagpur Airport, officially known as Dr. Babasaheb Ambedkar International Airport is one of the busiest airports in the Western region of India. Nagpur Airport has two active terminals located in Sonegaon area which caters to both domestic and international passengers.  Advertising in areas like Retails & FNB, Baggage claim, Security Check-in, Boarding Gates, etc are most popular as dwell time of passengers in these locations is very high.

Rate for advertising in Nagpur Airport

The rate for advertising in Nagpur Airport is available in the Media Option and Pricing tab of this page. Pricing for different advertising options at Nagpur airport can be found there. Do note that the ad cost at Nagpur airport is updated periodically and one should check for the latest price before planning the campaign.

How to select the right agency for advertising in Nagpur Airport

We are a one-stop airport ad agency for all advertising requirements at Nagpur Airport. There are multiple agencies with rights to one or more media at the Nagpur Airport. The Media Ant is a specialist agency in Airport Advertising and works across multiple vendors to ensure a one-stop solution for all your advertising requirements at the Nagpur airport.
The Media Ant provides a data research-backed plan and ensures that you get the best rates for advertising at the Nagpur airport. In case you need any help with planning, please contact Help@TheMediaAnt.com.

Why should You Advertise In Nagpur Airport?

Following are a few reasons why Nagpur Airport advertising would work the best for your brand:

1. Advertise to a captive audience: An average air traveler spends about 3 hours following a fixed path for checking-in, security check, and boarding. The majority of this time is spent waiting in a queue. The only engagement for passengers during this time is to watch advertisements
2. Advertise to a young, urban audience with high purchasing power: About 95% of air travelers in India belong to NCCS A and 70% of the passengers are millennials with high purchasing power. Hence, targeting air travelers in Nagpur Airport can increase your chances of conversion.
How Does Airport Advertising Works?

While planning to advertise in the Airport, one should consider the following 2 important factors :

i)Strategic Area: Whether one should advertise in departure or arrival area should be based on the dwell time of passengers in each location. Normally passengers spend more time in the departure area than arrival, so advertising in the departure area is most preferred by brands.
ii) Duration: Although most brands prefer to book any media for a minimum duration of 1 month but based on budget 1-week campaign can also be booked. In such cases rate is being calculated on a pro-rata basis.

Features Of Nagpur Airport

Who Should Advertise?

Brands with the following applicable factors should advertise

No.FactorsApplicability
1Long term brand buildingYes
2Premium AudienceYes
3Frequent FlyersYes
4Key Business Decision MakersYes
5Travel Related BrandsYes
6Luxury Product LaunchYes
7National ReachNo
8City ReachNo
9Hyperlocal ReachNo
10Short Term PerformanceNo
11Low budgetNo
12FrequencyNo
Past Advertisers
Brand NameCategory
ITMEducation
Sterling ReserveRetail
Bank of MaharashtraFinance
Qatar AirlinesAirlines
Reliance CementRetail

Facts And Figures Of Nagpur Airport

Reach

Total Annual Passengers Traffic in the Year 2018-2019- 2.8 million (Source: AAI)

Domestic Flyers: 80%
International Flyers: 20%

Execution Details Related To Advertising In Nagpur Airport

Execution Process Flow

Step 1:Planning and Availability Check: Select the location, media option, number of units, duration, and send the details to help@themediaant.com with the start date. We will check and confirm availability within 6 working hours.

Step 2 : Artwork and Payment: Once availability is confirmed then we will share Proforma Invoice with final payable details. The brand needs to submit the artwork and also need to make the payment in advance.

Step 3: Execution: We will share jpeg of the artwork for approval and based on approval we will proceed with printing and mounting. Once mounting is done then start and end dated images will be shared with a newspaper.
Images/Videos Of Past Execution

Click here to view the images of past executions.

Top Nagpur Airport Advertising Options

Following are popular Nagpur airport advertising options:

  • Departure Area Advertising: Ad will be displayed on the Media options such as Standee, Back Lit Scroller or Signage placed at the Departure Area.
  • Arrival Area Advertising: Ad will be displayed on the Media options such as Standee, Back Lit Scroller or Signage placed at the Arrival Area.
  • Lounge Advertising: Ad can be displayed on various media options like digital vertical standee, tabletop display, LCD with sponsored content, mobile/laptop charging station, etc. inside airport lounges.
  • Tarmac Coach Advertising: Advertisers have the option to advertise on the interior or exterior of the tarmac coaches. In the interior of tarmac coaches, one can advertise on grab handle, panel, and video screen. In the case of the exterior, the tarmac coach can be wrapped with the ad.
Media Kit

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