Chennai, known as the Gateway of South India, is home to Big FM, one of India's largest private radio stations. With its mission to inspire positive thinking in society and become a role model, this station has gained a significant following among radio listeners across the country. Brands that choose to partner with Big FM for endorsement can achieve their advertising goals successfully.

Male

Female

Gender Distribution

Listenership Profile %

20-29

30-39

40-49

Others

Age Distribution

Listenership Profile

NCCS Data

Tamil

Mother Tongue

RJ Top List

Top Advertisers for the month of May 2022

Chennai

City Wise Distribution

<h3>Why Advertise In Big FM, Chennai</h3><ul><li>Utilize Big FM advertising to build business and change the way people feel about your business.</li><li>Big FM in Chennai enables you to generate a response from specific audience and helps bring your core message to life.</li><li>Placing creative ads in Big FM gives your brand a comprehensive and efficient coverage across Chennai to deliver high level of cost-effective response.</li><li>Big FM is immediate and flexible; campaigns can be booked and on air within 24 hours, a copy can be changed to respond to changing trading environments very promptly.</li><li>Retarget with Big FM in Chennai. Deliver your Radio commercials with 100% accuracy to people who've recently shopped and searched online for what you've got to offer.</li><li>Big FM in Chennai has helped national brands and direct marketers boost sales and drive web traffic through powerful brand-building and direct response Radio advertising campaigns. Big FM in Chennai has created and placed Radio promotions to help clients integrate their brand message.</li></ul><h3>Cost Of Big FM Advertising In Chennai</h3>We can guide you in buying Radio airtime and the costs associated with it. Find the Rates in Media Options and Pricing tab.Additional costs such as gaining copy clearance or ad distribution are also something to consider, but by choosing to work with us and accessing our full range of services, we keep total costs down and provide you with very competitive rates. This means you will have more to spend where it matters - your campaign.<h3>How The Media Ant Can Help You</h3>In our very first conversation together, we'll ask direct questions to help us determine whether Radio advertising is a good fit for you. If it is, our advertising agency will devote its full resources to place your Radio commercial on the Radio stations most likely to get the results you need to call your Radio advertising campaign a success.Then, we'll scale your Radio advertising campaign as big – and as fast – as your appetite for growth allows. We ensure that your budget is well spent. We guarantee you the best rates for Radio advertising.

CREATIVE SPECIFICATION :

The RJ spends about 30-45 sec talking about your brand while conducting the show which helps in the brand’s promotion.

RJ Mentions

Mention

RJ Mention

RJ Mention 2

Time Band

CREATIVE SPECIFICATION

While advertising, brand(s) sponsor certain games on radio and give away prizes/gift vouchers to the winners. Example: Singing competition, quiz etc.

Contest

A promotion medium that involves linking the name of the brand to any specific program or song.

Sponsorship Tags

Sponsorship Tag

Sponsorship Tag 2

Roadblock (Mixed Time)- When the advertiser buys all the ad spots in any of the hour(s) during the day. Roadblock (Prime time) - When the advertisers buy all ads between 7am-12pm & 5pm - 11pm. Roadblock (Non Prime time) - When the advertisers buys all ads between 12pm-5pm

Roadblock

Hour

CREATIVE SPECIFICATIONS

A studio shift is when a particular show is broadcasted out of a location outside of the studio which is decided by the advertising brand. For example the RJ’s can broadcast out of a particular restaurant to promote that brand.

Studio Shift

Show

RJs play a 5 sec pre-recorded audio message about the brand, which is played before and after the program and during the show.

Time Check

It's a process of generating ideas, creating content around the ideas and making that information accessible to
audience.

Content Creation

Jingle Recording

Sample Creative

CREATIVE  SPECIFICATION

In this media option, RJ will visit the client's location during an event/site visit and records the soundbite. The pre-recorded soundbite is then played on the radio  For more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Outdoor Broadcasting

Creative Specifications

In Associate Sponsor Package, brand presence on the IPL teasers and promos. As part of this package, brand presence will be available in score updates on Match 1 and 2, during time checks, showtime bumpers, pre-match analysis before Match 1 and 2, post-match analysis after Match 1 and 2, Moment of the Match announcement of Match 1 and 2, and on IPL Leaderboard. For more information on the packages, contact us by calling on 080-67415510.

IPL Associate Package

CREATIVE  SPECIFICATION :

Jingle is a short audio message, used to define and promote a product or a brand. It usually varies between 10-30 seconds. It can be played during the following time bands: Prime Time - Ads are split between 7am - 12pm & 5pm - 11pm, Mixed Time - Ads are split between 7am - 11pm.

Jingle

Time(s) Played per Day

Audio Ad

Radio Jingle

Second

Big FM, Chennai

<h1>Big FM, Chennai Advertising</h1>

Radio Ads have the unique power of captivating a large audience while stuck in traffic or commuting. Big FM, Chennai Ads are a high-impact marketing strategy and have the ability to connect with listeners on a personal level, and reach an engaged audience promoting credibility and recall. Brands looking to make a lasting impression can use Radio Ads to make their message be heard and build awareness.

Big FM, Chennai is a Tamil language radio station that is a high-impact marketing strategy for brand promotion in a limited time. Big FM, Chennai Advertising targets listeners who usually tune in to the radio while stuck in traffic or commuting. In Radio Ads, advertisers buy airtime to play a brief audio containing the brand message.Radio Advertising allows customised brand messages to be played to improve brand recall to potential customers. Through repeated advertising, Advertising in Big FM, Chennai will generate consumer attraction and influences a city-wide audience effectively. Place your Big FM, Chennai Ads Now!

<h2>Big FM, Chennai Advertisement</h2>With 601000 weekly listenership, Big FM, Chennai Advertising helps target a wide audience. Radio Advertisement is promoting brand products or services during radio shows or commercials. Big FM, Chennai Advertising is a great marketing strategy for businesses looking to improve their brand awareness and sales Big FM, Chennai Advertisement also has an emotional effect because listeners can be influenced by messages even when they're not paying attention. Advertisers can place their ads on different time bands like Prime Time and Mixed Time which will help them to reach out to specific target audiences. <h2>Big FM, Chennai Ads</h2>Big FM, Chennai Ads would be the finest option for advertisers to place their ads to a larger base with their engaging content. With more and more people listening to the radio on a daily basis, it is important for businesses to consider radio ads as an effective marketing tool. Advertisers can buy radio ad spots for during airtime on Big FM, Chennai which are cost-effective and can be placed immediately.Businesses like yours pay for every second of airtime, and the station broadcasts your radio commercials to its audience. Most radio ads listeners can be reached while they're in their cars, at work or even out running errands.On Big FM, Chennai Ads, advertisers can display their ads before, after, and during the shows for 10 to 30 seconds. On Big FM, Chennai Ads, advertisers can customize their ads based on their requirements or engage and reach consumers on the go. <h2>Big FM, Chennai Advertising Cost</h2>Want to Get Radio Advertising Cost? Big FM, Chennai Advertisement Cost may vary depending on the time slot chosen by the brands. Our pricing models for Big FM, Chennai Advertising Cost are according to the media options selected by the advertisers.Ads cost in Radio will help brands to target a wide range of audience from within the city. Advertisers can choose to play their Big FM, Chennai Advertisement during Prime Time and Mixed Time. Big FM, ChennaiAdvertisement <h3>Big FM, Chennai Advertising Rates</h3>Big FM, Chennai Advertising Rates will depend on the media option the client chooses, the total seconds of the ad’s airtime, and the frequency of ads per day. Each radio advertising option will include various options for Big FM, Chennai Advertising like pre-roll and mid-roll ads and promotional videos. Big FM, Chennai Advertising Rates will depend on the media options that the advertisers have selected based on their requirements. <a href="https://www.themediaant.com/mash">Check Big FM, Chennai Advertising Rates offered by The Media Ant</a><h3>Big FM, Chennai Advertisement Rates</h3>Big FM, Chennai Advertisement Rates will vary based on the kind of adverts and the timing of the jingle. Big FM, Chennai Advertisement Rates are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.Our “Top Choice” section on “Advertising on Big FM, Chennai” will include all the<a href="https://www.themediaant.com/radio"> Radio Advertising</a> media ad options the companies can choose from according to their requirements. Just like other mainstream ads, in radio advertising, advertisers will be provided with a broadcast certificate after the jingle is playedYou can check out discounted Radio Advertisement Rates on the official website of <a href="https://www.themediaant.com/">The Media Ant</a>. Companies can pick the ad options most relevant to their needs.<h2>Radio Advertisement Agency</h2>Looking to Place Your Ads in Radio? <a href="https://www.themediaant.com/">The Media Ant </a>is one of India’s leading radio advertising agencies that helps you with advertising and brand recognition needs. With a presence across top Indian cities like <a href="https://www.themediaant.com/outdoor?location=Bangalore%2C%20Karnataka%2C%20India&locationId=ChIJbU60yXAWrjsR4E9-UejD3_g&mediaTypes=Hoarding">Bangalore</a>, <a href="https://www.themediaant.com/outdoor?location=Mumbai%2C%20Maharashtra%2C%20India&locationId=ChIJwe1EZjDG5zsRaYxkjY_tpF0&mediaTypes=Hoarding">Mumbai</a>, and <a href="https://www.themediaant.com/outdoor?location=Delhi%2C%20India&locationId=ChIJLbZ-NFv9DDkRQJY4FbcFcgM&mediaTypes=Hoarding">Delhi</a>, The Media Ant ensures you a one-stop solution for all your outdoor advertising needs. We help you plan, buy, execute and monitor all your radio advertising campaigns across the country. Our in-house team ensures to provide you with the best Radio Adverts plans at the best possible rates available and flawless execution of the advertising in skywalk.Our best rates for advertising on radio platforms are available online on our website. As part of the execution process in radio advertising, The Media Ant will provide advertisers with broadcast certificates.You can contact us by Phone or Email, which are mentioned on the contact page for all your ads in radio. The Media Ant contact details are available in the <a href="https://www.themediaant.com/contact-us">Contact Us</a> section of our website.

<h3>Big FM, Chennai Advertisement FAQs</h3>Here are some frequently asked questions on Radio Advertising:<h4>Why Should I Do Radio Advertising?</h4>Radio Advertising is an effective way to advertise brand products or services to a city-wide audience. Ads on Radio will help brands in multiple ways, however, here are a few reasons why Radio Advertising is the best option for you. <ul><li>Being one of the most popular stations in the city. Advertising on Radio would help brands reach the maximum number of people in the city. </li><li>Ads on Radio can help brands go beyond normal advertising tactics by running brand integration campaigns, enabling a 360-degree approach to target a wide range of audiences who are listening in while travelling in the city or from one city to the other.</li><li>Radio jockeys who are also some of the most trusted influencers are a good influence and people tend to find them most credible. Radio Advertising would help brands leverage this to build trust among their target audience. </li><li>Ads on Radio are the choice of entertainment for daily commuters while they travel to their work. By Advertising on the Radio during the morning and evening in their prime time, advertisers can target working professionals, students, and more depending on their required target audience.</li></ul><h4>How Does Radio Advertising Work?</h4>Brands can visit The Media Ant’s website and check out the various media options available for radio advertising. Brands can then choose the ad option and customize their requirements based on their needs. After the customizations, brands will be able to click on the express quote and get the best rates for radio advertisement. You can also contact us to find the best possible way to place your radio advertising. <h4>How Much Should I Spend On Advertising?</h4>To place your radio advertising you can spend as much money, however, the price varies depending on the media type and the number of days they want to place their advertisement. You can check out discounted Radio Advertisement Rates on the official website of <a href="https://www.themediaant.com/">The Media Ant</a>. Companies can pick the ad options most relevant to their needs.<h4>How Is Radio Used In Advertising?</h4>Through Radio Advertising, advertisers can buy their ads on various radio stations to promote their products or brand based on their preferences at large base. Advertisers can place their ads on the radio during popular shows and podcasts which will help them to make a great impact on the audience. <h4>How Soon Can My Radio Advertising Campaign Be On Air?</h4>Ads on radios can be live as soon as the time slot and the jingle that is to be played are fixed. Radio Advertising is fixed at night for every day, and advertisers are required to provide their jingle by 4 pm so their ads on the radio can be played the next day. Radio Advertising campaign duration will be varied based on the time slot chosen by the client. Mostly the radio ads range between 30 to 60 seconds.

IPL Associate Package on Big FM, Chennai

Used For

Impact

Ad Type

Audio

Lead Time (in days)

3

Span

66 days

Unavailable

Min Billing

₹ 500

Min Billing

₹ 500

Execution Details

Creative Specifications: audio

MP3

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IPL Associate Package on Big FM, Chennai

Used For

Impact

Ad Type

Audio

Lead Time (in days)

3

Span

66 days

Unavailable

Min Billing

₹ 500

Min Billing

₹ 500

Execution Details

Creative Specifications: audio

MP3

Confused? We can help

Hire our expert media planners to find, plan and place your next promotion.

Certified by Google and INS

Useful Links

Tools

Follow

Popular in Digital Advertising

Popular in Television Advertising

Popular in Radio Advertising

Popular in Airport Advertising

Popular in Cinema Advertising

Popular in Newspaper Advertising

Popular in Magazine Advertising

Popular in Non-Traditional Advertising

Popular in Outdoor Advertising

Popular in Influencer Advertising

Best Advertising Agency

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