Advertising in The Machinist Magazine

Advertising in The Machinist Magazine

35K

Circulation

Monthly

Frequency

About Advertising in The Machinist Magazine

To view Machinist magazine online, please click on the link provided below: Link to Machinist Magazine E-Copy

Key Insights

Language

English

Cover Price

Rs. 75

Readership

280K

Categories

Manufacturing And Engineering

Top Choice

Popular
Full Page
Full Page

Full Page

Full Page covers the entire page of the magazine.

TMA Offer

₹ 42,000 Per Insert

Popular
Half Page
Half Page

Half Page

It covers half page of the magazine

TMA Offer

₹ 27,500 Per Insert

Premium
Cover Page
Cover Page

Cover Page

Ad is placed on the Inside Front Cover on the left hand side, Inside Back Cover on the right hand side and Back Cover of the Magazine.

TMA Offer

₹ 1,02,900 Per Insert

Premium
Double Spread
Double Spread

Double Spread

A Double Spread Ad spreads on two pages of the magazine. A Central Double Spread Ad is placed in the two middle pages of the magazine.

TMA Offer

₹ 1,12,455 Per Insert

Premium
Gatefold
Gatefold

Gate Fold

A page in the magazine folded to the same size as the other pages but intended to be opened out for reading.

TMA Offer

₹ 1,44,500 Per Insert

Confused?
We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

The Machinist Advertising Cost

Advertising Option

TMA Offer

Full Page

₹ 42,000 Per Insert

Half Page

₹ 27,500 Per Insert

Cover Page

₹ 1,02,900 Per Insert

Double Spread

₹ 1,12,455 Per Insert

Gate Fold

₹ 1,44,500 Per Insert

About Machinist Magazine Advertising

The Machinist is targeted towards Indian manufacturing professionals from the shopfloor to the boardroom. It covers key discrete manufacturing sectors like automotive, aerospace, defence, power equipment, general engineering, heavy engineering and construction equipment. The magazine covers both technical and managerial issues related to the discrete manufacturing sector, but the emphasis is on use of modern management techniques in manufacturing. Technical areas covered by The Machinist include machine design, use of technology for improving efficiency in manufacturing, quality standards, automation and operations management. The Machinist also covers managerial issues such as use of Information Technology in manufacturing, impact of government policies on the manufacturing sector, international best practices in manufacturing and the competitive scenario in the Indian manufacturing sector.

About Machinist Magazine Advertising

To view Machinist magazine online, please click on the link provided below:



Link to Machinist Magazine E-Copy




Facts and Figures in Machinist Magazine

IndustrySplit
Operations22%
Top Management20%
Purchase Managers11%
IT10%
Sales & Marketing9%
Supply Chain9%
R&D6%
Academic & Research Institutes6%
Government Agencies4%
Industry Associations3%

Facts and Figures in Machinist Magazine

IndustrySplit
Automotive & Ancillaries23%
Construction Equipment15%
Power Equipment13%
Aerospace & Defence Manufacturing10%
Farm Equipment8%
General Engineering8%
Machine Tools7%
Government Agencies5%
Railways4%
Academics2%
Others5%

Facts and Figures in Machinist Magazine

Issue MonthPower Equipment ManufacturingSupply Chain ManagementMachine tools
January 2019AnniversaryStar ListIMTEX Cutting Tools – Pre event
February 2019Railways ManufacturinglogisticsIMTEX Cutting Tools – Post event
March 2019Farm EquipmentSolar & Wind EnergyConsumer Durables Manufacturing
April 2019AerospaceSmart FactoryDie & Mould
May 2019Automotive ManufacturingConstruction Equipment ManufacturingMetrology & Testing
June 2019Defence ManufacturingAwards coverageCAD/CAM
July 2019Railway ManufacturingSmart FactoryAutomation
August 2019ACE ListMaterial HandlingOil & Lubricants
September 2019Farm EquipmentLogistics & SCMCables & wires
October 2019Automotive ManufacturingGreen ManufacturingMachine Tools
November 2019Power Equipment ManufacturingCutting ToolsAdditive Manufacturing
December 2019AerospaceHuman ResourcesLaser Machines
January 2020AnniversaryStar List 2020IMTEX 2020 – Forming technologies
February 2020Construction Equipment manufacturingIndustry 4.0/digital factoryIMTEX Forming – Post event
March 2020Defence ManufacturingSkill DevelopmentRobotics

Who should advertise ?

Machinist Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:

Who should advertise ?

Client NameCategory
HyundaiAutomobile
Jyoti CNCManufacturing
MitsubishiElectrics
MotulManufacturing
HAASMachine Tool

Execution Process

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com


Execution Process

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Execution Process

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Execution Process

Post release of your ad in Machinist Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Machinist magazine's respective edition to be shared via email.

Similar Media

In addition to Machinist magazine advertising, one can explore more similar options and they are provided below.

1. Similar Magazines in Manufacturing and Engineering Category2. Click here to view other magazines in Manufacturing and Engineering Category. ​

FAQs

Once the advertisement is printed in Machinist Magazine, copies of Machinist Magazine are sent to the client within one working week.

FAQs

With in 10-12 days of publishing Machinist Magazine you will likely to get the Hard Copy.

The Machinist Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 280000 readers. Place your ad in the hands of the most valuable audience of The Machinist. With the circulation of over 35000 The Machinist Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As The Machinist Magazine carries limited advertisements, it ensures high visibility to all readers. The Machinist is a Monthly Magazine in the Manufacturing And Engineering Segment. The Machinist advertising is utilized by a variety of brands to reach out to their target audience. Book The Machinist Magazine ads online today. You can explore The Machinist advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.

Why Advertise In The Machinist Magazine?

The Machinist Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. The Machinist Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. The Machinist advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of The Machinist Magazine Advertising

Message Impact

Full-page The Machinist Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of The Machinist Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of The Machinist Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of The Machinist Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep The Machinist for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since The Machinist Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which The Machinist Magazine Deliver Engagement

  • The strong positive brand values of the The Machinist Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in The Machinist Magazine.
  • Readers take action as a result of seeing advertising in The Machinist Magazine.
  • Targeting with precision and without wastage is a key strength of The Machinist Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in The Machinist Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For The Machinist Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • The Machinist Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.