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Advertising in Industrial Product Finder Magazine

Advertising in Industrial Product Finder Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 55,000

Offer Rate

₹ 35,000
Half Page

Half Page

Per Insert

Card Rate

₹ 30,000

Offer Rate

₹ 22,500
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 1,00,000

Offer Rate

₹ 80,000
Gatefold

Gate Fold

Per Insert

Card Rate

₹ 1,67,000

Offer Rate

₹ 1,30,000
Other Options
Quarter Page

Quarter Page

Per Insert

Card Rate

₹ 20,000

Offer Rate

₹ 16,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 5th of every month

Language

English

Frequency

Monthly

Area Covered

India

Circulation

50,000

Readership

150,000

Category

Manufacturing And Engineering

About Industrial Product Finder Magazine Advertising

Why advertise in Industrial Product Finder in Magazine?

Industrial Product Finder  is a pioneer and leading B2B monthly publication that facilitates all industrial equipment sourcing needs and has been serving India’s manufacturing growth for over 43 years. Fondly referred to as the Bible of Manufacturing Sector in India, has been the go-to source for over 8,000 procurement teams from leading companies across India. The monthly magazine is an important media link in the purchase cycle and companies both big and small rely heavily on Industrial Product Finder  for information pertaining to new products.

View Industrial Product Finder Magazine Online

To view Industrial Product Finder Magazine online, please click on the link provided below:

Link to Industrial Product Finder Magazine E-Copy

Facts and Figures of Industrial Product Finder Magazine

Industrial Readership
IndustryReadership in %
Automobile15%
Process Industries10%
Pharma & Food Process10%
Machine Tools5%
FMCG Industry10%
PSUs10%
General Engineering Industry20%
Workshops & MRO facilities20%
IPF Readership
ReadersReadership in %
Owners, Entrepreneurs, Top Management71%
Corporate Library1%
Educational and scientific institutions3%
Exicutives2%
Miscellaneous6%
Middle Management11%
Senior Management ( Decision Maker)6%
Geographical Readership
RegionsReadership in %
Maharashtra26%
Kerala, Karnataka & Goa13%
Gujarat15%
UP, Bihar, Jharkhand, Orisa, Chattisgarh5%
AP & Telangana10%
West Bengal & North East3%
Tamilnadu & Pondicherry6%
Punjab & Haryana, Himachal, J&K7%
New Delhi10%
Madhya Pradesh & Rajasthan5%

Who should Advertise ?

Industrial Product Finder Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:

Past Advertisers
Client NameCategory
Foremost industrial productsManufacturer of Electric Motor Parts
Astral PipesManufacturer of CPVC and PVC Pipes
Gandhi Automations Pvt. Ltd.Entrance Automation
SalvagniniManufacturer
Renu ElectronicsIndustrial Automation

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Proof of Execution

Post release of your ad in Industrial Product Finder Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Industrial Product Finder magazine's respective edition to be shared via email.

Similar Media

Other options in Manufacturing and Engineering Category

In addition to Industrial Product Finder Magazine advertising, one can explore more similar options and they are provided below.

1. Similar Magazines in Manufacturing and Engineering Category

2. Click here to view other magazines in the Manufacturing and Engineering Category

FAQs

How do I know my ad has been placed?

Once the advertisement is printed in Industrial Product Finder Magazine, copies of Industrial Product Finder Magazine are sent to the client within one working week.

When do I get the Hard copy of Industrial Product Finder Magazine?

With in 10-12 days of publishing Industrial Product Finder Magazine you will likely to get the Hard Copy on request.

Ant Messages

Strip advertisements are accepted only for the Index pages and section dividers

Media Kit
Industrial Products Finder (IPF) is a pioneer industrial journal in India, launched in October 1972, from Mumbai. It gives industrial manufacturers and exclusive dealers/importers of industrial products a forum to display their ware, in a medium that was to be made regularly available to the users of these products.

Why Advertise In Industrial Product Finder Magazine?

Industrial Product Finder Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Industrial Product Finder Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Industrial Product Finder advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Industrial Product Finder Magazine Advertising

Message Impact

Full-page Industrial Product Finder Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Industrial Product Finder Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Industrial Product Finder Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Industrial Product Finder Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Industrial Product Finder for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Industrial Product Finder Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Industrial Product Finder Magazine Deliver Engagement

  • The strong positive brand values of the Industrial Product Finder Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Industrial Product Finder Magazine.
  • Readers take action as a result of seeing advertising in Industrial Product Finder Magazine.
  • Targeting with precision and without wastage is a key strength of Industrial Product Finder Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Industrial Product Finder Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Industrial Product Finder Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Industrial Product Finder Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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