OLA Ads help reach more people and target consumers using online channels at every sales funnel stage. OLA Ads are an innovative way to showcase products/services for brand awareness and boost visibility by engaging customers to drive repeat sales. With monthly active users, OLA Ads target a large-scale audience using precision retargeting.

<h2 dir="ltr" style="font-size: 30px;">OLA Banner Ads</h2>OLA Banner ads are a highly effective way to <a href="https://www.themediaant.com/digital" style="background-color: transparent;">promote your brand across various digital media platforms</a>. These visually engaging ads can greatly enhance your online visibility, helping you reach a wider audience. Below, we cover all the essential aspects of banner ads, including their costs and templates that work best for platforms like OLA.OLA Banner Advertisement CostThe cost of running OLA banner ads varies based on several key factors:<ul style="font-size: 14px;"><li dir="ltr" style="font-size: 11pt;background-color: transparent;vertical-align: baseline;">Platform: Different digital platforms have varying costs. For example, Instagram generally has higher costs due to its large user base and high engagement levels. Platforms like Hotstar may have more flexible pricing, especially during live events like sports or entertainment shows.</li><li dir="ltr" style="font-size: 11pt;background-color: transparent;vertical-align: baseline;">Ad Format: The type of ad you choose (static, animated, or interactive) can affect the cost. Interactive or video-based ads typically cost more than standard image-based banner ads, as they offer higher engagement rates.</li><li dir="ltr" style="font-size: 11pt;background-color: transparent;vertical-align: baseline;">Audience Targeting: Advanced targeting options (like demographics, interests, behaviors, and location) help you reach a specific audience, but more precise targeting usually leads to higher costs.</li><li dir="ltr" style="font-size: 11pt;background-color: transparent;vertical-align: baseline;">Ad Placement: Premium placements, such as the top of a page or during high-traffic moments (e.g., live streaming of a popular event), can increase costs.</li><li dir="ltr" style="font-size: 11pt;background-color: transparent;vertical-align: baseline;">Campaign Duration: Longer campaigns tend to be more expensive overall, but they often provide better long-term exposure and engagement.</li><li dir="ltr" style="font-size: 11pt;background-color: transparent;vertical-align: baseline;">Bidding Strategy: On many platforms, you can choose between cost-per-click (CPC) or cost-per-thousand-impressions (CPM) pricing models. CPC charges you for each click on your banner, while CPM charges for every thousand impressions your ad receives.</li></ul>By carefully selecting the right platform, targeting options, and ad format, businesses can effectively manage banner advertisement costs on OLA while achieving strong visibility and engagement.OLA  Banner Advertisement RatesOLA Banner Advertisement Rates typically range from ₹100 to ₹3,000 per 1,000 impressions (CPM) or ₹5 to ₹50 per click (CPC), depending on factors such as platform type, audience targeting, and ad format. For instance, social media platforms like Instagram may charge higher rates due to their extensive reach and engagement, while display ads on websites might offer more competitive pricing. Understanding these rates is crucial for businesses aiming to optimize their advertising budget effectively.

Banner ads are available on Ola App as well as on the Prime Play Screen. On the App, Banners are shown on the Ride Confirmation Screen. In Play/Prime Cabs, Banners are placed when the user is interacting with the content.

Banner

Impression

OLA, App - Banner Advertising Option 1

OLA, App - Banner Advertising Option 2

OLA, App - Banner Advertising Option 3

OLA, App - Banner Advertising Option 4

OLA, App - Banner Advertising Option 5

OLA, App - Banner Advertising Option 6

OLA, App - Banner Advertising Option 7

OLA, App - Banner Advertising Option 8

OLA, App - Banner Advertising - Sample Creative - App 1

OLA, App - Banner Advertising - Sample Creative - App 2

OLA, App - Banner Advertising - Sample Creative - App 3

OLA, App - Banner Advertising - Sample Creative - App 4

Ola Prime Screen

Platform

Standard Banner

Banner Type

Specific

Time

Specific-Pincode

Specific - Airport

Gender

Income Level

Working Professionals

Premium Apartments

Airport

Others

Premium Targeting

Lead Generation

Auto Bike and Share

Micro and Mini

Prime-Play Executive SUV

Cab Type

<h2>OLA Advertisement</h2>Looking to Place A Digital Advertisement? OLA Advertising will help with a targeted, data-driven advertising strategy for reaching consumers in every stage of the buying funnel and moving them from one stage of the buying funnel to the next. OLA Advertising promotes business, products, and services to generate brand visibility, sales, and more among a large number of people. <h2>OLA Ads</h2>Confused On Which Platform To Place Your Digital Ads? OLA Ads will help companies with an impressive <a href="https://www.themediaant.com/roas-calculator" target="_blank">Return On Investment</a> for their marketing campaigns. The advertising sector is always changing and evolving, with Digital Advertising becoming a key player in the industry. OLA Ads will help companies increase their marketing performance and build traction in their target markets using minimal effort. Online Advertising in OLAalso comes with a massive amount of data. You can track the performance and target different audiences based on their preferences. <h2>OLA Advertisement Cost</h2>OLA Advertisement Cost will depend on the various media ad options chosen by the advertisers. Our pricing models for OLA Advertisement Rates are as per the ad option chosen and customise accordingly. <a href="https://www.themediaant.com/ad-campaign-brief" target="_blank">Get the best rates to place your ad on any digital platform on The Media Ant</a><h3>OLA Advertisement Rates</h3>OLA Advertisement Rates can be found by visiting the “Top Choice” section on “Advertise on OLA” will include all the <a href="https://www.themediaant.com/digital">digital advertising ad options</a> the companies can choose from according to their requirements. Various ad options like video ads, banner ads, and more are available for OLA Advertisement at discounted rates, from which brands and companies can select according to their requirements.<h3>OLA Advertising Rates</h3>Throug campaign execution proofs, advertisers will be able to monitor their digital ad campaigns. <a href="https://www.themediaant.com/mash" target="_blank">Check the best rates to advertise on digital platforms</a> in The Media Ant's digital advertising planning tools. You can check out discounted OLA Advertisement Cost on the official website of <a href="https://www.themediaant.com/" target="_blank">The Media Ant</a>. Companies can pick the ads option most relevant to their needs and requirements.<h2>OLA Advertisement Agency</h2>Looking to Advertise on OLA App? The Media Ant is India’s leading digital advertising agency that provides the best rates for all your digital advertising needs. Having a presence across India in major cities like Bangalore, Mumbai, and Delhi.Where Can I Get The Best Digital Advertising Prices? We help you plan, buy, execute and monitor all your <a href="https://www.themediaant.com/ad-campaign-brief" target="_blank">digital advertising campaigns</a> across the country. Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. <a href="https://www.themediaant.com/ads?tools=digital" target="_blank">Check Out Our Previous Ads for Digital Platforms</a>Who Does Digital Advertising? The Media Ant also measures campaign engagement and provides you with the best rates for digital advertising campaigns. You can check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools. <a href="https://www.themediaant.com/digital" target="_blank">Get the best rates to place your ad on any digital platform on The Media Ant</a>You can contact us by Phone, or Email. <a href="https://www.themediaant.com/" target="_blank">The Media Ant</a> contact details are available in the <a href="https://www.themediaant.com/contact-us" target="_blank">Contact Us</a> section of our website.

<h3>FAQs for Advertising for OLA</h3><h4>How Can I Book Slots For OLA Advertisement?</h4>Brands can book ad slots for OLA Advertisement by visiting the official website of The Media Ant. Companies can pick and choose their media ad options by logging into the website, selecting their ad option, and customizing it in the bag. Having a solid fanbase, advertising on OLA will provide brands and companies with a mass target audience. With a wide viewership, OLA is suitable for most companies and brands looking to launch new products, revamp their brand image and increase their brand awareness. <h4>Why Should I Advertise OLA Ads?</h4>With a stronghold, Advertising for OLA is suitable for companies and brands looking to target a mass audience. OLA has big brand advertisers and sponsors from FMCG, E-Commerce, Wellness, Mobile Accessories, BFSI, Automobiles, and Service Provider backgrounds. What Do You Get By Placing OLA Ads? Sponsors can find media options that meet all their advertising requirements. OLA Ad Rates and ad options offered by The Media Ant can help build brand awareness of your company.<h4>Who Can Help Me With OLA Advertisements?</h4>Want to Place Your Digital Advertisement? Advertising for OLA can be advertised by visiting the official website of The Media Ant. Sponsors can select their OLA Ads, add them to the bag, checkout, and pay on the website. Sponsors can reach out to our in-house digital advertising team for more information on OLA Advertisement rates.<h4>What Happens After OLA Advertisement Is Displayed?</h4>After displaying OLA Advertisement, sponsors will receive execution proof. Execution proofs will include screenshots of the ads and campaign reports of their progress over the duration of OLA Advertisements.<h4>What Is OLA Ad Cost?</h4>OLA Ad Cost differs from media option to media option, which the clients can pick and choose from on our official website of The Media Ant. The Media Ant is a leading ad-buying platform that helps you with all your advertising needs. We aim to provide you with the best-discounted rates and have a presence in Bengaluru, Mumbai, and Delhi.

Ritu John

OLA Banner Advertisement | OLA Banner Ad Cost