Media Ant
Advertising in GQ India, Website
Popular Media

Banner

Per Thousand Impressions

Card Rate

₹ 550

Offer Rate

₹ 550
Premium Media

Article

Per Campaign

Card Rate

₹ 350,000

Offer Rate

₹ 350,000

Homepage

Per Week

Card Rate

₹ 500,000

Offer Rate

₹ 500,000
Other Media
Banner Microsite - Website

Microsite - Website

Per Campaign

Card Rate

₹ 2,500,000

Offer Rate

₹ 2,500,000

Video

Per View

Card Rate

₹ 3.00

Offer Rate

₹ 3.00
**18% GST is applicable on the above rates

Language

English

Impressions/ Month

400,000

Category Name

Fashion and Lifestyle

About GQ India Website Advertising

GQ India tells you what a man's got to do: from style, gadgets and sports to fitness, cars and women. Gold-standard editorial content unfurled in real-time, all in GQ’s quirky and irreverent tone.

View Website
Past Advertisers
  • Airtel
  • India Bulls
  • Citibank
  • Tata Housing
  • Samsung

Facts and Figures

  • 2.5 Mn plus audience reach (inclusive of Web & Social Media) 
  • 60% of our traffic comes from mobile
  • 60%  traffic to our content is social media driven 
  • 80,000 Mn plus Visits on website 
  • 60 brands on digital
  • 2 Mn plus digital audience reach inclusive of website and social media 
  • 87% millennial audience
  • Loyal audience with 2.3 minimum  avgerage time spent/session
Social Media Reach
PlatformStats
Website12,00,000 Unique Viewers/ month
Facebook6,90,713 Fans
Twitter5,62,488 Fans
Facebook2,00,580 Fans
Demographics - Age
AgeSplit
18 -2446%
25 - 3437%
35 plus17%
Device-wise Split
DeviceSplit
Mobile69.4%
Desktop27.8%
Tablet2.8%
Apple14%
Android86%
Users - Session
UsersSplit
New User55.3%
Returning User44.7%
GQ Affluence
My family has a second/ holiday home41%
My family has an elite club membership.39%
My family owns two cars with at least one car valued over Rs 10 lakhs.58%
I go on an international holiday at least once a year.54%
I dine out at a fine dining restaurant at least once in a week.75%
Top Cities Reach
CitiesUsers
Mumbai20%
Bengaluru14%
Pune13%
Hyderabad10%
New Delhi9%
Kolkata8%
Chennai8%
Ahmedabad8%
Indore6%
Patna6%

Execution Process

Step 1: Select Variables: Media Option, Placement Page, Dimension, Pricing Unit, Campaign Duration and Campaign Start Date.

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionCarousel/ Medium Rectangle Banner/ Interstitial Banner
Placement PageRun On Site/ Home Page/ Movie Page
Dimension300 x 250/ 120 x 600/ 728 x 90
Pricing UnitCost Per Thousand Impressions/ Fixed Pricing/ Cost Per View
Campaign Duration1 Day/ 10 days/ 30 days
Campaign Start Date1st Jan/ 15th Feb/ 20th Aug

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

When the campaign is live, you will get a screenshot of the ad within 24 hours.

After the completion of campaign, an Excel Report will be shared to the client.

Media Kit

GQ India, Website Website advertising is utilized by variety of brands to reach out to their target audience. You can explore GQ India, Website Website advertising rates, different types of media options and advertising cost here. GQ India, Website advertising offers you the opportunity to speak to a young and involved target group and present your brand in a unique environment. With GQ India, Website Website advertising campaigns, you will achieve your business goals quickly and easily.

How The Media Ant Can Help You

The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted digital media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. We help you to get better ROI and scalability to make your campaign a complete success.

Question:

What is the difference between CPM and CPC pricing?

Answer:

CPM stands for Cost per mille viz. Cost per Thousand Impression. You pay when your ad is shown 1000 times. 

CPC stands for Cost per Click. You pay when someone clicks on your ad.


Question:

How long will it take for my ad to go live?

Answer:

Once the campaign is confirmed, it may take up to 48 hours for the ad to go live. 


Question:

Is there a chance that my ad can get paused in the middle of a campaign?

Answer:

Yes. All platforms prioritize Roadblocks over ROS ads and hence in case of such a premium booking, the delivery of your ad will be paused, and the campaign might need to be extended.


Question:

Can the impressions be distributed equally across he campaign?

Answer:

Daily impression delivery doesn’t remain constant but can fluctuate by up to 200%.


Question:

Can there be a difference between number of clicks reported by the publisher to clicks being shown in my Google analytics?

Answer:

The clicks shown on the report may not match the actual visits (as per your analytics) to the website as there is usually a significant click to drop off rate. Every click recorded by the advertiser's dashboard does not end up on the landing page which causes this discrepancy.

You can click here to understand in detail the tech reason for the discrepancy in these two numbers. 


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