India’s leading nationwide private FM station from the house of Times Group, Radio Mirchi is ruling over Mumbai, with its content on news, gossip, interviews, and songs from the film industry. It caters to stories of the city, evolving the mindset of the Mumbaikars. When brands run their endorsement with the king of radio stations it creates a brand identity.

Male

Female

Gender Distribution

Listenership Profile %

12-15

16-19

20-29

30-39

40-49

Others

Age Distribution

Listenership Profile

NCCS Data

Marathi

Hindi

Gujrati

Urdu

Mother Tongue

Top Advertisers for the month of Nov 2022

Top RJ Lists

Mumbai

City Wise Distribution

<h3>Why Advertise In Radio Mirchi, Mumbai</h3><ul><li>Utilize Radio Mirchi advertising to build business and change the way people feel about your business.</li><li>Radio Mirchi in Mumbai enables you to generate a response from specific audience and helps bring your core message to life.</li><li>Placing creative ads in Radio Mirchi gives your brand a comprehensive and efficient coverage across Mumbai to deliver high level of cost-effective response.</li><li>Radio Mirchi is immediate and flexible; campaigns can be booked and on air within 24 hours, a copy can be changed to respond to changing trading environments very promptly.</li><li>Retarget with Radio Mirchi in Mumbai. Deliver your Radio commercials with 100% accuracy to people who've recently shopped and searched online for what you've got to offer.</li><li>Radio Mirchi in Mumbai has helped national brands and direct marketers boost sales and drive web traffic through powerful brand-building and direct response Radio advertising campaigns. Radio Mirchi in Mumbai has created and placed Radio promotions to help clients integrate their brand message.</li></ul><h3>Cost Of Radio Mirchi Advertising In Mumbai</h3>We can guide you in buying Radio airtime and the costs associated with it. Find the Rates in Media Options and Pricing tab.Additional costs such as gaining copy clearance or ad distribution are also something to consider, but by choosing to work with us and accessing our full range of services, we keep total costs down and provide you with very competitive rates. This means you will have more to spend where it matters - your campaign.<h3>How The Media Ant Can Help You</h3>In our very first conversation together, we'll ask direct questions to help us determine whether Radio advertising is a good fit for you. If it is, our advertising agency will devote its full resources to place your Radio commercial on the Radio stations most likely to get the results you need to call your Radio advertising campaign a success.Then, we'll scale your Radio advertising campaign as big – and as fast – as your appetite for growth allows. We ensure that your budget is well spent. We guarantee you the best rates for Radio advertising.

CREATIVE SPECIFICATIONS

Jingle is a short audio message, used to define and promote a product or a brand. It usually varies between 10-30 seconds. It can be played during the following time bands: Prime Time - Ads are split between 7 am - 12 pm & 5 pm - 11 pm,  Mixed Time - Ads are split between 7 am - 11 pm.

Jingle

Time(s) Played per Day

Sample Audio

Second

Time Band

CREATIVE SPECIFICATION :

The RJ spends about 30-45 sec talking about your brand while conducting the show which helps in the brand’s promotion.

RJ Mentions

Mention

RJ Mention

RJ Mention 2

CREATIVE SPECIFICATION

While advertising, brand(s) sponsor certain games on radio and give away prizes/gift vouchers to the winners. Example: Singing competition, quiz etc.

Contest

A promotion medium that involves linking the name of the brand to any specific program or song.

Sponsorship Tags

Sponsorship Tag

Sponsorship Tag 2

Roadblock (Mixed Time)- When the advertiser buys all the ad spots in any of the hour(s) during the day. Roadblock (Prime time) - When the advertisers buy all ads between 7am-12pm & 5pm - 11pm. Roadblock (Non Prime time) - When the advertisers buys all ads between 12pm-5pm

Roadblock

Hour

A studio shift is when a particular show is broadcasted out of a location outside of the studio which is decided by the advertising brand. For example the RJ’s can broadcast out of a particular restaurant to promote that brand.

Studio Shift

Show

RJs play a 5 sec pre-recorded audio message about the brand, which is played before and after the program and during the show.

Time Check

It's a process of generating ideas, creating content around the ideas and making that information accessible to
audience.

Content Creation

Jingle Recording

Sample Creative

CREATIVE  SPECIFICATION

Outdoor broadcasting is a radio program where RJ goes to the client's location record the interview and take it on air.

Outdoor Broadcasting

Creative Specifications

In the Radio Mirchi Associate Sponsor During Score Update package, brands will be provided presence during RJ-led contests related to the game with 1 contest across the platform as part of the pre-launch program. Brands will be mentioned during the cricket podcast, score updates (played 2 times per hour during the match), and 6 RJ-mentions to per match on top shows like Mirchi Cricket Dhanadhan! (HSM), and Mirchi Oh My God Cricket! (South). In this media option, brands can choose any 3 elements of the package. For more information on the packages, contact us by calling on 080-67415510.

IPL Associate Sponsor for SU

In the Radio Mirchi Presenting Sponsor During Score Update package, brands will be provided presence during RJ-led contests related to the game with 1 contest across the platform as part of the pre-launch program. Brands will be mentioned during the cricket podcast, score updates (played 2 times per hour during the match), and 6 RJ-mentions to per match on top shows like Mirchi Cricket Dhanadhan! (HSM), and Mirchi Oh My God Cricket! (South). In this media option, brands will be provided with all 5 elements of the package. For more information on the packages, contact us by calling on 080-67415510.

IPL Presenting Sponsor for SU

In the Radio Mirchi Powered By Sponsor package, brands will be provided presence during RJ-led contests related to the game with 1 contest across the platform as part of the pre-launch program. Brands will be mentioned during the cricket podcast, score updates (played 2 times per hour during the match), and 6 RJ-mentions per match on top shows like Mirchi Cricket Dhanadhan! (HSM), and Mirchi Oh My God Cricket! (South). In this media option, brands can choose any 3 elements of the package. For more information on the packages, contact us by calling on 080-67415510.

IPL Powered By Sponsor

In the Radio Mirchi Presenting Sponsor package, brands will be provided presence during RJ-led contests related to the game with 1 contest across the platform as part of the pre-launch program. Brands will be mentioned during the cricket podcast, score updates (played 2 times per hour during the match), and 6 RJ mentions per match on top shows like Mirchi Cricket Dhanadhan! (HSM), and Mirchi Oh My God Cricket! (South). In this media option, brands will be provided with all 5 elements of the package. For more information on the packages, contact us by calling on 080-67415510.

IPL Presenting Sponsor

Advertisements will be made available to brands and will help them reach their relevant audience by advertising through radio. For more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

M Ping

Radio Interviews essentially means having a spokesperson linking up with RJ at radio stations over a call or in the studio regarding information or brand promotion. For more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Radio Interview

Interview

Brand mentions will be provided during an interview which will include the RJ and a brand spokesperson, where they will discuss the brand. These ads will be played during a set timeline in a single day, in which the brand mentions will be provided during the show. For more details, take a look at the execution details section given below.

Dedicated Hour

Radio Mirchi, Mumbai

<h1>Radio Mirchi, Mumbai Advertising</h1>

Radio Mirchi, Mumbai is a Hindi language radio station that is a high-impact marketing strategy for brand promotion in a limited time. Radio Mirchi, Mumbai Advertising targets listeners who usually tune in to the radio while stuck in traffic or commuting. In Radio Ads, advertisers buy airtime to play a brief audio containing the brand message.Radio Advertising allows customised brand messages to be played to improve brands credibility and promotes brand recall to potential customers. Through repeated advertising, Advertising in Radio Mirchi, Mumbai will generate consumer attraction and influences a city-wide audience effectively. Place your Radio Mirchi, Mumbai Ads Now!

<h2>Radio Mirchi, Mumbai Advertisement</h2>With 3280000 weekly listenership, Radio Mirchi, Mumbai Advertising helps target a wide audience. Radio Advertisement is promoting brand products or services during radio shows or commercials. Radio Mirchi, Mumbai Advertising is a great marketing strategy for businesses looking to improve their brand awareness and sales Radio Mirchi, Mumbai Advertisement also has an emotional effect because listeners can be influenced by messages even when they're not paying attention. Advertisers can place their ads on different time bands like Prime Time and Mixed Time which will help them to reach out to specific target audiences. <h2>Radio Mirchi, Mumbai Ads</h2>Radio Mirchi, Mumbai Ads would be the finest option for advertisers to place their ads to a larger base with their engaging content. With more and more people listening to the radio on a daily basis, it is important for businesses to consider radio ads as an effective marketing tool. Advertisers can buy radio ad spots for during airtime on Radio Mirchi, Mumbai which are cost-effective and can be placed immediately.Businesses like yours pay for every second of airtime, and the station broadcasts your radio commercials to its audience. Most radio ads listeners can be reached while they're in their cars, at work or even out running errands.On Radio Mirchi, Mumbai Ads, advertisers can display their ads before, after, and during the shows for 10 to 30 seconds. On Radio Mirchi, Mumbai Ads, advertisers can customize their ads based on their requirements or engage and reach consumers on the go. <h2>Radio Mirchi, Mumbai Advertising Cost</h2>Want to Get Radio Advertising Cost? Radio Mirchi, Mumbai Advertisement Cost may vary depending on the time slot chosen by the brands. Our pricing models for Radio Mirchi, Mumbai Advertising Cost are according to the media options selected by the advertisers.Ads cost in Radio will help brands to target a wide range of audience from within the city. Advertisers can choose to play their Radio Mirchi, Mumbai Advertisement during Prime Time and Mixed Time. Radio Mirchi, MumbaiAdvertisement <h3>Radio Mirchi, Mumbai Advertising Rates</h3>Radio Mirchi, Mumbai Advertising Rates will depend on the media option the client chooses, the total seconds of the ad’s airtime, and the frequency of ads per day. Each radio advertising option will include various options for Radio Mirchi, Mumbai Advertising like pre-roll and mid-roll ads and promotional videos. Radio Mirchi, Mumbai Advertising Rates will depend on the media options that the advertisers have selected based on their requirements. <a href="https://www.themediaant.com/mash">Check Radio Mirchi, Mumbai Advertising Rates offered by The Media Ant</a><h3>Radio Mirchi, Mumbai Advertisement Rates</h3>Radio Mirchi, Mumbai Advertisement Rates will vary based on the kind of adverts and the timing of the jingle. Radio Mirchi, Mumbai Advertisement Rates are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.Our “Top Choice” section on “Advertising on Radio Mirchi, Mumbai” will include all the<a href="https://www.themediaant.com/radio"> Radio Advertising</a> media ad options the companies can choose from according to their requirements. Just like other mainstream ads, in radio advertising, advertisers will be provided with a broadcast certificate after the jingle is playedYou can check out discounted Radio Advertisement Rates on the official website of <a href="https://www.themediaant.com/">The Media Ant</a>. Companies can pick the ad options most relevant to their needs.<h2>Radio Advertisement Agency</h2>Looking to Place Your Ads in Radio? <a href="https://www.themediaant.com/">The Media Ant </a>is one of India’s leading radio advertising agencies that helps you with advertising and brand recognition needs. With a presence across top Indian cities like <a href="https://www.themediaant.com/outdoor?location=Bangalore%2C%20Karnataka%2C%20India&locationId=ChIJbU60yXAWrjsR4E9-UejD3_g&mediaTypes=Hoarding">Bangalore</a>, <a href="https://www.themediaant.com/outdoor?location=Mumbai%2C%20Maharashtra%2C%20India&locationId=ChIJwe1EZjDG5zsRaYxkjY_tpF0&mediaTypes=Hoarding">Mumbai</a>, and <a href="https://www.themediaant.com/outdoor?location=Delhi%2C%20India&locationId=ChIJLbZ-NFv9DDkRQJY4FbcFcgM&mediaTypes=Hoarding">Delhi</a>, The Media Ant ensures you a one-stop solution for all your outdoor advertising needs. We help you plan, buy, execute and monitor all your radio advertising campaigns across the country. Our in-house team ensures to provide you with the best Radio Adverts plans at the best possible rates available and flawless execution of the advertising in skywalk.Our best rates for advertising on radio platforms are available online on our website. As part of the execution process in radio advertising, The Media Ant will provide advertisers with broadcast certificates.You can contact us through , Phone, or Email for all your ads in radio. The Media Ant contact details are available in the <a href="https://www.themediaant.com/contact-us">Contact Us</a> section of our website.

Radio Mirchi is one of the most popular Hindi FM stations in the Mumbai region. With an overall  3280000 weekly listenership Radio Mirchi Mumbai creates a high marketing impact to showcase the product and services to a broader audience. Radio Mirchi Mumbai Advertisement allows companies to place their ad through various media options including Jingle Ad, RJ Mention Ad, Contest Ad, and more. Place Your Radio Mirchi Ad Now!

<h3>Radio Mirchi, Mumbai Advertisement FAQs</h3>Here are some frequently asked questions on Radio Advertising:<h4>Why Should I Do Radio Advertising?</h4>Radio Advertising is an effective way to advertise brand products or services to a city-wide audience. Ads on Radio will help brands in a multiple ways, however, here are a few reasons why Radio Advertising is the best option for you. <ul><li>Being one of the most popular stations in the city. Advertising on Radio would help brands reach out to the maximum number of people in the city. </li><li>Ads on Radio can help brands go beyond normal advertising tactics by running brand integration campaigns, enabling a 360-degree approach to target a wide range of audiences who are listening in while traveling in the city or from one city to the other.</li><li>Radio jockeys who are also some of the most trusted influencers, are a good influence and people tend to find them most credible. Radio Advertising would help brands leverage this to build trust among their target audience. </li><li>Ads on Radio are the choice of entertainment for daily commuters while they travel to their work. By Advertising on the Radio during the the morning and evening in their prime time, advertisers can target working professionals, students, and more depending on their required target audience.</li></ul><h4>How Does Radio Advertising Work?</h4>Brands can visit The Media Ant’s website and check out the various media options available for radio advertising. Brands can then choose the ad option and customize their requirements based on their needs. After the customizations, brands will be able to click on the express quote and get the best rates for radio advertisement. You can also contact us to find the best possible way to place your radio advertising. <h4>How Much Should I Spend On Advertising?</h4>To place your radio advertising you can spend as much money, however, the price varies depending on the media type and the number of days they want to place their advertisement. You can check out discounted Radio Advertisement Rates on the official website of <a href="https://www.themediaant.com/">The Media Ant</a>. Companies can pick the ad options most relevant to their needs.<h4>How Is Radio Used In Advertising?</h4>Through Radio Advertising, advertisers can buy their ads on various radio stations using which they can promote their products or brand based on their preferences at large base. Advertisers can place their ads on the radio during popular shows and podcasts which will help them to make a great impact on the audience. <h4>How Soon Can My Radio Advertising Campaign Be On Air?</h4>Ads on radios can be live as soon as the time slot and the jingle that is to be played are fixed. Radio Advertising is fixed at night for every day, and advertisers are required to provide their jingle by 4 pm so their ads on the radio can be played the next day. Radio Advertising campaign duration will be varied based on the time slot chosen by the client. Mostly the radio ads range between 30 to 60 seconds.

Outdoor Broadcasting on Radio Mirchi, Mumbai

Used For

Reach

Ad Type

Audio

Lead Time (in days)

3

Span

1 day

Outdoor broadcasting is a radio program where RJ goes to the client's location record the interview and take it on air.

On Request

Min Billing

₹ 500

Min Billing

₹ 500

Execution Details

CREATIVE SPECIFICATION: audio

MP3

ADDITIONAL INSTRUCTIONS

Disclaimer is mandatory for online betting and trading platform ads

SOP

#GST Certificate, #PAN Card

Recording

At the end of the campaign only

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