The Challenger Round Partner elevates the brand's visibility on Sony Ten 3, Sony Ten 1, and DD Sports impact within the gaming community. It gives an exclusive naming right to the Brand Name that will be associated with the Challenger Round and the commentator’s shootout where they will call out Players who have now called for the brand-named Challenger Round. The brand will enjoy extensive brand exposure across all digital assets during the round, including prominent logo placement and call-outs by commentators on television and OTT platforms. Benefit from repeated brand mentions and high recall value as your brand takes center stage during every Challenger Round, ensuring lasting brand legacy and recognition within the gaming industry.