The Official sponsor receives limited on-ground visibility, including a 3D pitch mat, 5% presence on key branding assets, and player image usage. While they lack exclusivity and prominent physical branding, they gain strong digital and media exposure through branded content, social media, MPL app/documentary logo presence, and local promotions. They also benefit from post-match representation, branded cheque handovers, merchandise, and TV/OTT advertising rights, though experiential access like meet-and-greets is excluded.