Product sampling can be done with Amazon Fresh & Now orders, where samples are placed inside delivery order and delivered to customers by Amazon’s delivery boy. These product samples target audiences based on pincode, citywise, category. Brands can opt for specific area targeting or general distribution. The maximum allowed sample weight is 50 grams; heavier samples will require prior approval. A minimum 2,00,000 quantity of samples must be provided for the campaign. Rate may vary based on the volume of the order.