Advertising in The Hindu, Bangalore - Main Newspaper
Popular Options
Per Square Cm

Custom Sized Ads

Per Square Centimetre

Card Rate

₹ 1,390

Offer Rate

₹ 1,251
Premium Options
Fixed Size

Fixed Size

Per Insert

Card Rate

₹ 556,000

Offer Rate

₹ 305,800
Jacket

Jacket

Per Insert

Card Rate

₹ 2,960,100

Offer Rate

₹ 1,184,040
Other Media

Skybus

Per Insert

Card Rate

₹ 569,250

Offer Rate

₹ 483,863
Pointer Ad

Pointer Ad

Per Insert

Card Rate

₹ 2,070,000

Offer Rate

₹ 69,000
**5% GST is applicable on the above rates

Language

English

Print Day

Daily

Edition

Bangalore

Circulation

280,000

Newspaper Type

Main

Unique Id

1391

About The Hindu Bangalore

Why advertise in The Hindu Bangalore

The Hindu is an Indian English Language Daily Newspaper owned by Kasturi & Sons Ltd. and headquartered in Chennai. It is the second most circulated English Language newspaper in India after Times of India. It is published from 21 cities across 11 states.

The Hindu, Bengaluru is the Bangalore edition of The Hindu. It is the third largest English newspaper in Bengaluru by circulation. It is the most widely read English daily Newspaper in South India.

Few of popular supplements of The Hindu are Education Plus, Empower, Friday Review, Downtown, Property Plus, Sunday magazine and Cinema Plus

Facts and Figures of 'The Hindu Bengaluru'

Please refer to the top summary for circulation  and reach figure. Reach for The Hindu,Bengaluru edition has been updated.

Sections of The Hindu,Bengaluru

Various sections in The Hindu, Bengaluru are as follows:

 South section (starts from page 8 and contains south India news)

 World section( starts after page 14 and covers world news)

 Business section( covers the business news and is usually one page )

 Open Page section( covers burning issues and concerns and is one page long)

 Who What Why When Where section (covers current affairs in question and answer format and is a one page section)

 Science & Technology section (covers news on developments on science and technology) 

  Life section (contains articles on wellness and spirituality)

 Non fiction section (contains articles and mentions of books)

  Ground zero section (contains articles on defence forces)

 Sport section ( covers sports news and depending on the volume, usually 1 to 2 page long)

 Classifieds section (contains classified ads and is usually one page long, depending on the volume)

Why Advertise in The Hindu Bangalore?

Advertising in The Hindu Bangalore would help brands in reaching out to their target customers and build trust. The advantages of advertising in The Hindu Bangalore are:

  • The Hindu Bangalore is one of the most read newspaper in Bangalore. Ads placed in The Hindu Bangalore would reach to maximum newspaper readers.
  • The Hindu Bangalore covers news and articles on a number of topics and genres hence by placing ads in The Hindu Bangalore, advertisers can reach out to audience having various interests.
  • Apart from news and current affairs, The Hindu Bangalore also has a number of supplements on topics like city and its people, housing and real estate, education, career, religion and spirituality and lifestyle. Advertisers looking to engage audience interested in a particular genre can place ads in appropriate supplements to target a specific group.
  • The Hindu is one of the most trusted newspaper brand in India. Advertising in The Hindu Bangalore will help advertisers build trust with their audience.

Who should advertise

Past advertisers

The Hindu, Bengaluru has carried advertisements of various brands covering almost all categories. Some of the brands who have advertised earlier are shown below.

Brand NameCategory
Skylark MansionsReal Estate
MRF TyresAutomobiles
Milano BiscuitFMCG
GodrejRetail

Organisations in the E-Commerce, Consumer Durables, Real estate, Electronics and FMCG sectors majorly advertise in the Hindu, Bengaluru. This is mainly due to the readership profile of the newspaper and the reach Hindu has across Bengaluru.


The Hindu Bangalore Ad Types and Advertising Rates

The Hindu Bangalore Ad Types

Following are the Advertisement types accepted by The Hindu Bangalore:

  • Variable Ad Size charged on per square area: Advertiser can select the ad size. However, there are minimum size requirements- 240 sq cm in case of front page and 20 sq cm in case of all other pages.
  • Fixed Ad Size: These are premium options of placing ads in The Hindu Bangalore Newspaper. Following three types of fixed size ads are available:
    • Full Page
    • Half Page
    • Quarter Page
  • Jacket: This is a premium Full Page Ad option that appears before the front page. It is not a part of the newspaper.Both the sides of the jacket page (before the front page) are printed.
  • Skybus: Skybus appears as a fixed size horizontal ad on top most part of the first page.
  • Pointer: Pointer ads are very small sized ads that appear on the front page.
Ad Rates The Hindu Bangalore

The Hindu Bangalore Advertisement Rate varies based on many factors like Ad Size, Ad Placement, Demand, Season etc. You can refer to the “Media Options & Pricing” tab for The The Hindu Bangalore Rate Card. The The Hindu Bangalore Ad Rates mentioned are the discounted The Hindu Bangalore Ad rates exclusively offered by The Media Ant. There are no extra charges levied except the GST which is 5% for newspaper advertising.

The Hindu Bangalore Front Page Advertisement Rate: This is one of the most popular choices for ad placement. Ads on the front page attract more attention hence cost higher than other placement options.

The Hindu Bangalore Jacket Advertisement Rate: Jacket is another premium and popular option for ad placements. It appears before the front page hence costs higher. Also, since brands cannot place full page advertisement on the first page, jacket is the only option for a full front page ad.

The Hindu Bangalore Pointer Advertisement Rate:  Pointer Ads are the smallest possible ads on the front page and also cost significantly less than other advertising options on the front page.

The Hindu Bangalore Skybus Advertisement Rate:  Skybus ads are the first ads to come to notice on a newspaper hence, skybus ads cost higher than other ads of the same size.

Execution Details

Steps in Execution

Step 1 : Selection of variables

No.DetailsPossible Variables
iPage PositionFront Page/Page 3/Last Page/Any Page
iiAd Size120scm/240scm/Quarter Page/Half Page/Full Page/Any other size
iiiNo. Of Insertions1/2/3/4....
ivDate Of Insertions10 June/15th July/20th August

Step 2: Email the selected variables to help@TheMediaAnt.com.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

In case you need any help with planning or the execution steps,please write to help@TheMediaAnt.com.

Guidelines for Artwork Creation
  • PDF format should be PDF/X1a
  • All images/graphics should be in High Resolution
  • All images/graphics must be saved in CMYK color space
  • Reverse text size should be 12 points or greater
Proof of execution

Post release of your ad in The Times of India, Bengaluru, TheMediaAnt would deliver:

1. A soft copy of the ad will be shared via email within 2 working days from the date of ad release.

2. A hard copy of the newspaper will be delivered within 3 weeks, to the address shared during booking.

Similar Media

Similar options in General Interest Category

In addition to the Hindu advertising, one can explore more similar options and they are provided below.
1.  Times Of India, Bengaluru

2. Deccan Herald, Bengaluru

Supplements of Hindu,Bengaluru

To view other supplements of The Hindu,Bengaluru, kindly click on the links below.

1. MetroPlus-Covers lifestyle, entertainment and fashion news.

2. Property Plus-Covers news relating to property and housing.
3. Young World-Covers news focussing on school students.

4. Education Plus-Covers news relating to education updates.

The Media Ant- The Hindu Bangalore Advertising Agency

Why opt for The Hindu Bangalore Advertising Agency?

The Hindu Bangalore Advertising Agencies would be the point of contact between the advertisers and the The Hindu Bangalore Newspaper. Most of them would charge a commission on the ads they place for the brands. Still, opting for an advertising agency specialising in The Hindu Bangalore Advertising makes a good choice for the following reasons:

  • On the basis of large volumes of business that media agencies do, they can offer a discounted price to their clients. This price can be lesser than the card rate that The Hindu Bangalore directly charges its customers.
  • For first time advertisers, taking care of small details involved in The Hindu Bangalore Advertising can be tasking. A media agency can not only hand hold the advertiser but also execute the entire marketing campaign for you.
The Media Ant- The Best Agency for The Hindu Bangalore Advertising

The Media Ant is one of the leading The Hindu Bangalore Advertising Agencies. The Media Ant offers an online platform free of cost to check and compare The Hindu Bangalore Ad Rates and other leading newspapers. On the basis of years of partnership with the publishers, The Media Ant offers the best THE HINDU Bangalore Ad Rates. The Media Ant offers 100 % transparency in ad booking process and also ensures a hassle-free execution. You can book your campaigns either online or contact us. For The Hindu Ad contact number or for more information on The Hindu Bangalore Newspaper Advertising Options & Ad Rates at Help@TheMediaAnt.com.

FAQs

1. What are the possible dimensions for fixed ad sizes?

Sl No
Particulars
120 scm240 scmQuarter page(400 scm)Half Page(825 scm)Full PageJacket Page 1Jacket Page 2
WHWHWHWHWHWHWH
1Standard12101220202032.92532.952.532.94832.952.5
2Standard101220121625
NA
3Other alternatives34015162516
4Other alternatives5241615850
5Other alternatives2455481040
6Other alternatives620640
NA
7Other alternatives206830
8Other alternatives815308
9Other alternatives1581024
10Other alternatives4302410
11Other alternatives304NA

2. Which ads are guaranteed ads?

Ads of size half page can be confirmed. Ads of size 240 and 400 scm can be guaranteed only the night before the ad. 

Guaranteed Jackets/Innovations/GNP are guaranteed and always take precedence for placement.

3. What are the rates for classified display ads?

For classified display rates, please send a mail to help@themediaant.com.


Question:

What is the difference between circulation and readership in Newspaper ?

Answer:

Newspaper circulation is number of copies printed whereas Readership is number of people who read it. So a single Newspaper in a household is read by the entire family. 

Unless specific data is available, one can assume readership of a Newspaper to be 3 times that of its circulation. 


Question:

I am about to confirm my ad in a Newspaper. What all I should be aware of at this stage?

Answer:
  1. Publication reserves the right to put multiple jackets,flaps/any other competitors ad on the same or facing page
  2. Shared rate might change after the ad is submitted as Newspapers operate brand specific and category specific rates
  3. Your ad might not get published even after the booking. This happens when two or more ads fight for the same space. The bigger size ad is given preference in these cases. You will be informed in advance of any such conflict and alternate options would be offered. You can also choose to cancel the ad at no fee

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