Execution Details

The Echo Of India, Kolkata, English Custom Sized Ads

Custom-sized newspaper advertisements offer businesses the flexibility to choose an ad space that best suits their messaging, budget, and design preferences. Unlike fixed ad sizes like full-page or half-page, custom-sized ads can be tailored to specific dimensions—whether vertical, horizontal, or modular—based on the content and creative layout. These ads are ideal for businesses that want a strategic presence in the newspaper without committing to standard ad formats.

In a city like Kolkata, where newspaper readership is diverse and widespread, custom-sized ads allow advertisers to engage specific audiences while controlling costs. Whether you want to highlight a seasonal offer, retail promotion, or an upcoming event, these ad formats provide the right balance between visibility and affordability.

By leveraging custom-sized ad placements in top publications, advertisers can maximize ROI by ensuring their message reaches readers without overspending. These ads are commonly placed in inner pages, classifieds, or supplements, depending on the objective.

The Echo Of India, Kolkata, English Custom Sized Ad Cost

The cost of a custom-sized ad in The Echo Of India, Kolkata, English typically starts from around ₹10,000 and can go up to ₹3,00,000 or more, depending on the ad dimensions, page position, publication popularity, and day of the week. Since pricing is based on the area occupied (measured in sq. cm), smaller ads cost less, while larger custom-sized ads with premium placement cost more. For a precise quote and to plan your campaign effectively in Kolkata, you can consult an experienced media agency like The Media Ant, which can help you choose the optimal size and placement based on your goals and budget.