You & I is a lifestyle magazine that keeps its readers in touch with each city's unique and notable people, events, parties and launches. The magazine also offers the latest news on the national as well as the international scenes, ranging from politics, business, sports, entertainment, technology, fashion and culture. You & I is a resource directory of restaurants, shops, airline information and other important phone numbers, making it a terrific resource for visitors. There is a weekly issue that is available in Hyderabad and also a national issue that reaches cities like Mumbai, New Delhi, Bangalore and Chennai during the first week of every month.
Why Advertise In You & I Magazine?
You & I Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. You & I Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. You & I advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of You & I Magazine Advertising
Full-page You & I Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
A major factor of You & I Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of You & I Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Also contributing to the effectiveness of You & I Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep You & I for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since You & I Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which You & I Magazine Deliver Engagement
The strong positive brand values of the You & I Magazine can transfer onto the advertisements.
Because advertisements are relevant and valued, ad clutter is not a problem in You & I Magazine.
Readers take action as a result of seeing advertising in You & I Magazine.
Targeting with precision and without wastage is a key strength of You & I Magazine.
Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
Advertising in You & I Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
Tips For You & I Magazine Branding
Booking the ad space earlier helps with an optimum placement.
You & I Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
How The Media Ant Can Help You
The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.
What is the difference between Bleed and Non Bleed ad?
Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine. Non Bleed ad is one where all content is within the safe area.
I have just placed my first ad in a magazine. Anything that I should be aware of?
There is a delay of upto 7 days in printing of the ad and magazines hitting the shelf
You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you.