Double Spread Ads are displayed on two consecutive pages of the magazine, covering both pages of an open publication. Double Spread Ads are high-impact ads, and if they are displayed in the center of the magazine, they are called as Center Spread.
Creative should be received by the ops team 48 hours prior to the campaign going live. Creative should be received before 5 pm, which is to be shared with the publication for approval. Any changes related to the campaign must be informed 72 hours prior to the campaign going live. No creative work will be done on Saturday and Sunday.
SOP
Proof Of Execution
Proof of Execution will only be shared in the form of Soft copies. Click here to view sample image. Soft copies will be shared by 11 am on weekdays. Soft copies will be uploaded to the drive and shared once the campaign has ended. The proof of execution for campaigns on Saturday and Sunday will be sent on Monday by 11 am.
First Proof Of Execution(In Days)
1
Proof Of Execution Frequency
At the end of the campaign only
End of the campaign execution proof (In Days)
Not applicable since we are sharing the magazine copy within the same day of execution
