Advertising in Colourage Magazine
About Advertising in Colourage Magazine
Colourage Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 113920 readers. Place your ad in the hands of the most valuable audience of Colourage. With the circulation of over 14240 Colourage Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As Colourage Magazine carries limited advertisements, it ensures high visibility to all readers. Colourage is a Monthly Magazine in the Fashion and Lifestyle Segment. Colourage advertising is utilized by a variety of brands to reach out to their target audience. Book Colourage Magazine ads online today. You can explore Colourage advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.
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Colourage Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 18,564 Per Insert |
Cover Page | ₹ 29,658 Per Insert |
Double Spread | ₹ 25,799 Per Insert |
Gate Fold | ₹ 44,200 Per Insert |
Circulation Breakup
| Regions | Circulation |
| Maharashtra | 3,900 |
| Tamil Nadu | 2,560 |
| Gujarat | 1,890 |
| Punjab | 1,160 |
| Delhi NCR | 1,010 |
| Karnataka | 660 |
| Rajasthan | 410 |
| Uttar Pradesh | 370 |
| Madhya Pradesh | 370 |
| Andhra Pradesh | 330 |
| Kerala | 310 |
| West Bengal | 290 |
| Others | 980 |
Circulation Breakup - Industry
| Profile | Circulation |
| Processing Houses & Mills | 6,800 |
| Garmenting Sectors | 3,110 |
| Textile Machineries & Ancilliaries | 980 |
| Chemical Manufacturers | 900 |
| Dye Manufacturers | 850 |
| Educational Institutions | 650 |
| Leather Processing | 450 |
| Government Units | 350 |
| Processing Technologies | 150 |
Editorial Topics
- From the Editor's Desk - the industry at that point in time
- DMAI Page - The Dyestuffs Manufacturers' Association of India is the premier body in India representing the interests of the dyestuffs industry
- Textile Pot-Pourri - A monthly column that looks at a random technical, commercial or a peripheral subject related to the textile processing industry
- Insights into Speciality Chemicals - This monthly column is designed to cover the entire gamut of specialty chemicals in use in the textile industry
- Dyestuffs Reporter - This monthly column is a reflection of a contemporary finding or development in the dyestuffs industry, particularly from the synthesis or manufacturing perspective
- Practical Perspectives - This monthly column dissects a widespread problem faced by processors with causes, conditions, remedies and variances to that problem
- Management Musings - This column looks at some of the critical issues to the continued survival and success of the industry, and addresses them
- Environ-Talk - This monthly column is dedicated to environmental problems faced by the industry
- Education in Eco-Labels - This section touches upon Eco-Labels, the knowledge of which has assumed great priority
- Cluster Focus - The Indian textile industry has an extremely diverse structure with numerous clusters across the country
- Spotlight on Textile Machinery - The column covers the very basic machinery to the most sophisticated variety
- Fastness Chronicles - This column is intended to educate the industry about the difference between success and failure in today's export oriented textile and garment business
- Nonwovens and Technical Textiles - This monthly column will once again pick up a certain category of technical textiles, and aim to enlighten the reader about it
- New Developments - This is primarily an advertorial section where companies can highlight their new innovations and products through technical write-ups
- Know Thy Neighbour Information about the players in the textile processing fraternity
- Designs on Denim - This column is dedicated to understanding and unraveling the varied aspects of denim processing
- Safety and Legislation - This column understand both the humane and legislative requirements towards product safety
- Peer-Reviewed Paper - Traditional forte to encourage research and development
- Regular Features - Textile News and Notes, Coverage of Events, Advertorials, Calendar of Events
Why Advertise In Colourage Magazine?
Colourage Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Colourage Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Colourage advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Colourage Magazine Advertising
Message Impact
Full-page Colourage Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Colourage Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Colourage Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Colourage Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Colourage for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Colourage Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Colourage Magazine Deliver Engagement
- The strong positive brand values of the Colourage Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Colourage Magazine.
- Readers take action as a result of seeing advertising in Colourage Magazine.
- Targeting with precision and without wastage is a key strength of Colourage Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Colourage Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Colourage Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
