Advertising in Christie's Magazine
About Advertising in Christie's Magazine
Christie’s Magazine is the centrepiece of Christie’s editorial output. It contains inspiring and informative articles about the world of art, collecting, philanthropy, culture and design by leading writers and photographers. The magazine also offers a unique preview of highlights from the season’s upcoming auctions, with editorial features showcasing collections and exhibitions. The magazine is not available on newsstand but is delivered seven times a year exclusively to Christie’s most important clients.
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Christie's Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 12,99,600 Per Insert |
Cover Page | ₹ 17,59,875 Per Insert |
Double Spread | ₹ 23,69,063 Per Insert |
About
Christie’s Magazine is the centrepiece of Christie’s editorial output. It contains inspiring and informative articles about the world of art, collecting, philanthropy, culture and design by leading writers and photographers. The magazine also offers a unique preview of highlights from the season’s upcoming auctions, with editorial features showcasing collections and exhibitions. The magazine is not available on newsstand but is delivered seven times a year exclusively to Christie’s most important clients.
Execution Process and Media Specifications
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to help@TheMediaAnt.com
Execution Process and Media Specifications
| Variables | Sample Variable Selections | ||
| Media Option | Full Page/ Back Cover/ Gatefold | ||
| Ad Position | Regular/ Premium/ Innovative | ||
| Number of Insertions | 1/ 3 / 7 | ||
| Magazine Issue Dates | January/ February/ May |
Execution Process and Media Specifications
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make th
Execution Process and Media Specifications
Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within 1 working week.
Why Advertise In Christie's Magazine?
Christie's Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Christie's Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Christie's advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Christie's Magazine Advertising
Message Impact
Full-page Christie's Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Christie's Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Christie's Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Christie's Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Christie's for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Christie's Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Christie's Magazine Deliver Engagement
- The strong positive brand values of the Christie's Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Christie's Magazine.
- Readers take action as a result of seeing advertising in Christie's Magazine.
- Targeting with precision and without wastage is a key strength of Christie's Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Christie's Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Christie's Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
