Rated as one of the most trusted English news platforms, Times of India is a well-established brand in India with many awards under its belt for credible and informative news. Brands will be able to benefit from association with the Times of India and can target the users who come in for engaging content and builds trustworthiness among a specific audience group.

Advertisers

Male

Female

Gender Distribution

Users in %

18-24

25-34

35-44

45-54

Age Distribution

Users

Mumbai

Bangalore

Delhi

Hyderabad

Chennai

Kolkata

Ahmedabad

Kochi

City Wise Distribution

Gurgaon

Indore

Lucknow

Patna

Pune

Jaipur

Ludhiana

Nagpur

Visakhapatnam

Other Area Covered

High

Income Level Distribution

Case Studies

CREATIVE SPEC

Banners Ads are rectangular image ads displayed along with the content on the platform. For Times of India advertisers can display their ads through different Banner Ads including Interstitial Banner, Standard Banner, and Rich Media Banner on multiple platforms including Website, Mobile Site, and Apps. Advertisers can display their ads through 5  types of Standard Banners like Medium Rectangle, Leaderboard, Mobile Leaderboard, Mobile Banner, and Bottom Overlay Banners, and it will be running across the website. There are 4 types of Rich Media Banner including Medium rectangle expando Banners, Tower expando Banner, Skinner Banners, and Page Push Down Banner and all Rich Media Banner will be running on the Homepage as well as across the site. Interstitial Banner will be displayed as a pop-up ad when we open the Homepage. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Banner

Impression

Times of India - Banner Advertising - Option 1

Times of India - Banner Advertising - Option 2

Times of India - Banner Advertising - Option 3

Times of India - Banner Advertising - Option 4

Standard Banner

Small Leaderboard Banner

Medium Rectangle Banner

Times of India - Banner Advertising - Option 5

Sample Creative

Bottom Overlay

Tower Expando

Page Push Down

Page Push Down 2

Screenshots

Buy Type

Banner Type

1 Level Targeting

2 Level Targeting

Roadblock Ads are high-impact ads that will block all ad placements on the platform for a total of 24 hours. Times Of India provides different types of Roadblock Ad and they can choose All the Banners including Skinner Banner, Billboard Banner, Tower expando, and Medium Rectangle expando or they can go for individual packages including Interstitials, Interstitial Magazine, Parallax, Medium Rectangle, Interstitial + Parallax Banner, and Interstitial Magazine + Video. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

RoadBlock

Times of India - Roadblock Advertising - Option 1

Times of India - Roadblock Advertising - Option 2

Platform

Geo Targeting

Roadblock Type

Creative Specs

Article Ads in Times of India are brand content ads that will include a detailed description of products and services. In Article Ad, advertisers can display their ads on both Website and across the App. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Article

Page Views

Times Of India provides Video Ad which will be displayed on the platform. In Video Ad, advertisers can display their ads in multiple types like Instream Video and Outstream Video for a duration of 10 to 30 seconds. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Video

Impressions

Times of India - Video Advertising - Option 1

Times of India - Video Advertising - Option 2

Advertisements will be displayed on a platform with a CTA leading users to a Webinar landing page. Some ad options may include promotional registrations through Videos Ads, Social Media Posts, Mailer Blasts, or more. The mentioned information may not apply to this specific media option, for more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Webinar

Campaign

Times of India - Webinar Advertising

Times of India - Webinar Advertising - Option 1

Native Ads are display ads that will have brand content/ information embedded in the video/image ads. The mentioned information may not apply to this specific media option, for more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Native

Times of India - Native Banner Advertising Option 1

Times of India - Native Banner Advertising Option 2

This advertising campaign is currently unavailable as the platform is not taking any requests for the same. If the platform decides to resume the media option we will update the same on the site.

Catalog Sale

Click

Times of India - Catalogue Sale Advertising

Times of India - Catalogue Sale Advertising - Option 1

Times of India

<h1>Times of India Website Advertising</h1>

With 117M+ monthly users, the Times of India Website is India's leading English news website offering national and international news. Being globally renowned, placing ads in the Times of India provides brands with a wide reach by targeting 2 out of 3 Indians. Times of India Ads deliver a high impact by showcasing products/services to an affluent audience and boosting brand visibility.

<h2>Times of India Advertisement</h2>Times Of India Advertisement offers brands an excellent opportunity to be visible in front of a large audience. Times of India Advertisement will help boost visibility and creates a wide brand recognition.Times of India Advertisement is a good option for brands looking for a mass-scale audience. Times of India has news articles on various topics like current affairs, politics, entertainment, and more.<h2>Times of India Ads</h2>Time of India focuses various topics such as current affairs, politics, entertainment, and more with over 3 lakhs in circulation. This makes Times of India Ads a good option for advertisers looking for a large-scale audience.Advertisers can use Times Of India Ads to promote their products or services in front of millions across the country at an affordable price range. Brands looking for an audience with mass-scale should consider placing Times of India Ads to reach millions<h2>Times of India App Advertising Cost</h2>Times of India Advertising Cost can vary depending on the media option that is selected by the advertisers. The Media Ant offers various pricing models for Times of India App Advertising Cost and the duration of the ads.Our “Top Choice” section on “Advertising in Times of India” will include all the <a href="https://www.themediaant.com/digital">digital advertising</a> ad options the companies can choose from according to their requirements. Times of India Advertising Cost are set by different factors including the size of the newspaper and advertisement placement position<h3>Times of India App Advertising Rates</h3>Times Of India App Advertising Rates will depend on the various ad options like roadblock ads, video ads, banner ads, and more are available at discounted rates, from which brands and companies can select according to their requirements.Companies can pick and choose the ad options based on their requirements. Times of India Advertising Rates will change as per the customizations that will be made to the page. Times of India Advertising Rates are moderately reasonable and affordable, making it a good option for advertisers.<h3>Times of India App Advertisement Rates</h3>Times of India is one of the most popular newspapers in India. Times of India Advertisement Rates depend on the media option that an advertiser selects. The Media Ant offers various pricing models for Times of India Digital Ad options, which include banner ads, video ads, and more. To know more about Check out our discounted Times of India Advertisement Rates on the official website of The Media Ant. <h2>Time of India App Advertising Agency</h2>Looking to Place Times of India App Advertisement? The Media Ant is one of India’s leading digital advertising agencies that helps you with all your Times of India App Advertising needs. We help you plan, buy, execute and monitor all your <a href="https://www.themediaant.com/ad-campaign-brief">digital advertising campaigns</a> across the country. Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. Our best rates for advertising on the digital platform are available online on our website. With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, <a href="https://themediaant.com/">The Media Ant</a> ensures you a one-stop solution for all your advertising needs. The Media Ant also measures the campaign engagement and provides you with the best rates possible in digital advertising. <a href="https://www.themediaant.com/digital">Get the best rates to place your ad on any digital platform on The Media Ant</a>You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools.You can contact us through , Phone, or Email. The Media Ant contact details are available in the <a href="https://www.themediaant.com/contact-us">Contact Us</a> section of our website.<h3>Who Advertises on Times of India App?</h3>Advertising on Times of India will be showcased on all digital platforms set up by the Times Group. Through advertising on Times of India digital platforms, companies can target large-scale mass audiences that have most than 31% wide reach. Some sectors that advertise on Times of India Digital include:<ul><li>Consumer Electronics: Companies like Apple use Times of India Digital to advertise their products and new offers using Times of India Digital Platforms. In Times of India App, the advertisers use various media options and link their landing pages to gain more traffic and build awareness. </li><li>Automobile Sector: Companies like Skoda, Maruti Suzuki, and others use innovative advertising formats and planning ad strategies to increase brand and product awareness using Times of India App and Website.</li><li>Consumer Durables: Companies producing consumer durable products like Syska, and more have used advertising on Times of India digital platforms to increase brand awareness across their products. </li></ul><h3>Why Should I Advertise On Times Of India App?</h3>Having a lot of informational content, TOI Website and TOI App are believable sources that the user trusts. Advertising on TOI App and TOI Website will help companies target a mass audience and increase brand awareness. Advertising on Times of India Website and TOI App is a good option for displaying various products and services. Having 197 monthly active users, 1.6 billion page views, and 46% of its audiences in top-tier cities, TOI digital platforms are a good place for advertisers to showcase their brands to their target users. <h3>Who are the Target Audiences of Time of India App?</h3>With more than 31% reach across the states, the Times of India is one of the largest newspapers in the country. Having people from different age groups as its viewerships, the digital platforms for Times of India target audience who have good internet access. Some audiences the Times of India App and TOI Website target are:<ul><li>In the Times of India App most viewership is from premium audiences aged 24 - 34 years of age.</li><li>On the Times of India Website, the most viewership comes from audiences aged 24 - 34 years of age.</li><li>For advertisements, around 85.1% of users are males and 14. 9% are females for Time of India App Advertising.</li><li>For advertisements, around 52.11% of users are males and 47.89% are females for Times of India Website Advertising.</li><li>Urban audiences of “<a href="https://blog.themediaant.com/understanding-basics-nccs">NCCS </a>A” socioeconomic background</li></ul><h3>What are the different types of advertising that Times of India offers?</h3>Times of India offers a variety of advertising formats, including display ads, native ads, and video ads. Display ads are static or animated images that appear in the Times of India newspaper or website. Native ads are designed to look like organic content on the Times of India newspaper or website. Video ads are pre-roll, mid-roll, or post-roll videos that play before, during, or after content in the Times of India newspaper or website.<h3>How much does advertising in Times of India cost?</h3>The cost of advertising in Times of India varies depending on the type of ad, the length of the ad, and the target audience. For example, a 30-second pre-roll ad on a popular news story might cost more than a 15-second mid-roll ad on a less popular story.<h3>How do I place an ad in Times of India?</h3>To book an advertisement in the Times of India through The Media Ant website, follow these steps:<ul><li>Visit The Media Ant website.</li><li>Go to the &#34;Browse Media by Genre&#34; section and click on &#34;Digital.&#34;</li><li>Look for the Times Of India Advertising and select it.</li><li>Explore the available options for the type of advertisement you are interested in.</li><li>Customize your advertisement as per your requirements.</li><li>Get a quote for your customized advertisement.</li></ul><h3>What are the benefits of advertising in Times of India?</h3>Here are some specific benefits of advertising in Times of India:Reach a large audience: Times of India has a readership of over 7 million people, making it a great platform to reach a large number of potential customers.Target your audience: Times of India offers a variety of targeting options, so you can reach your target audience more effectively.Get creative with your ads: Times of India allows you to create eye-catching and engaging ads that will capture the attention of your target audience.Track your results: Times of India provides detailed reporting so you can track the performance of your ads and see how they're impacting your business.<h3>What are the requirements for advertising in Times of India?</h3>To advertise in Times of India, your ad must meet certain requirements. For example, your ad must be in HD quality and it must be relevant to the content that is being published in the Times of India newspaper or website.

Times of India Advertising Rates

Video on Times of India

Used For

Impact

Ad Type

Video

Lead Time (in days)

3

Span

1 day

Rack Rate

Login To View

Min Billing

₹ 500

Min Billing

₹ 500

Execution Details

CREATIVE SPEC: video

.MP4

ADDITIONAL INSTRUCTIONS

Click here

SOP

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

1

At the end of the campaign only

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