Spotify is a popular audio streaming platform that provides music, podcasts and more in different languages. Spotify ads improve awareness through innovative ads showcasing products/services on the platform. Spotify Ads promote visibility among a wide audience while they use the app. Spotify Ads help target potential customers tuning in for specific content or playlist through which retargeting can be done.

Advertisers

Case Studies

Male

Female

Gender Distribution

Users in %

16-24

25-34

35-44

Age Distribution

Users

Mumbai

Kolkata

Delhi

Bangalore

Chennai

Hyderabad

Ahmedabad

Kochi

City Wise Distribution

High

Income Level Distribution

Mobile

Tablets

Desktop+Web

Connected Devices

Device Split

Credit Card Users

Behavior

CREATIVE SPEC

Creative Specs: Companion Banner

Audio Ads are high-impact ads which also include a companion banner ad and CTA that is played along with the content of the platform for a set duration. The mentioned information may not apply to this specific media option, for more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Audio

Impression

Spotify Audio Ad Advertising

Spotify Audio Everywhere Advertising

Buy Type

Audio Type

Ad Length

1 Level Targeting

2 Level Targeting

3 Level Targeting

CREATIVE SPEC: COMPANION BANNER

Spotify Video Ads will be displayed between songs during commercial ad breaks and will include clickable companion banner ads that will showcase brand creative.

Video

Spotify Video Advertising

Spotify Video Takeover Advertising

Duration

CREATIVE SPEC: Static

Creative Spec- Companion Leaderboard Bnner

Spotify Banner Ads are display image ads that are offered in 2 types. Overlay Banner Ads are displayed when the user reopens the app and acts as a welcome banner. Leaderboard Banner is when the banner is displayed just above the Play/Pause button on Desktop mode.

Banner

Spotify Mobile Overlay Banner Advertising

Spotify Banner Advertising

Spotify Leaderboard Advertising

Spotify  Overlay Banner Advertising

Banner Type

Roadblock Ads are high-impact ads that will block all ad placements on the platform for a total of 24 hours. The mentioned information may not apply to this specific media option, for more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

RoadBlock

Campaign

Spotify Homepage Takeover Roadblock Advertising

Type

Sponsored Playlist Ads are exclusive sponsorship opportunities that will include native ad placement, audio ads, and video ads.

Package

Spotify Sponsored Package Advertising

Spotify

<h1>Spotify Advertising</h1>

Launched in 2006, Spotify was founded by Swedish technologists Daniel Ek and Martin Lorentzon. With over 48.2M monthly active users, Spotify is one of the largest audio streaming platforms, which helps advertisers reach the right target audience on a large-scale level through <a href="https://www.themediaant.com/digital/spotify-app-advertising">Spotify Advertising</a>. Spotify App Advertising will help advertisers do target advertising using artificial intelligence. Spotify Advertising will include Banner Ads, Audio Ads, Roadblock Ads, and Video Ads. Want to know more about Spotify Advertisement?<h3><a href="https://www.themediaant.com/digital/spotify-app-advertising" target="_blank">Advertise On Spotify App NOW</a></h3><h2>Spotify Advertisement</h2>Spotify Advertisement majorly targets Gen Z and Millennials with banners or roadblock ads which provides the advertisers with a large reach. Spotify App Advertisement are displayed in both video and audio formats on various budgets. Spotify Advertisement will also include banner ads and roadblock ads, which will help with increasing the reach of the company. By targeting the right audience, Spotify Advertising helps advertisers improve their reach on a large-scale level. <h2>Spotify Ads</h2>Spotify’s popularity has increased drastically in the past few years, making it one of the most popular audio streaming platforms out there. It's no surprise that advertisers want to use this opportunity to reach a wide audience. Spotify Ads will be used by many companies looking for an affordable way to promote their products or services. Spotify Ads will help companies in increasing their brand recognition and build awareness around their products. <h2>Spotify Advertising Cost</h2>Spotify Advertising Cost will vary depending on the various ad options chosen by the brands. Our pricing models for Spotify Advertising Cost differ depending according to the ad option chosen and the duration of the Spotify Ad option.Spotify Advertising Cost is quite budget friendly and can be a good option for advertisers who are looking for a large scale advertising choice.<h3>Spotify Advertisement Rates</h3>Spotify Advertisement Rates will depend on the ad options the client chooses. Each advertising ad option will include various Spotify App Ads options like sponsored content, video ads, banner ads, roadblock ads, and more. Our “Top Choice” section on “Advertising in Spotify ” will include all the <a href="https://www.themediaant.com/digital" target="_blank">digital advertising</a> ad options the companies can choose from according to their requirements.<a href="https://www.themediaant.com/digital" target="_blank">Get the best rates to place your ad on any digital platform on The Media Ant</a><h3>Spotify Advertising Rates</h3>Spotify Advertising Rates will vary based on the customization that is provided for the ad options. Various ad options like roadblock ads, video ads, banner ads, and more are available at discounted rates, from which brands and companies can select according to their requirements.You can check out discounted Spotify Advertising Rate on the official website of The Media Ant. Companies can pick the ad options most relevant to their requirements and budget.<a href="https://www.themediaant.com/digital/spotify-app-advertising" target="_blank">Get Rates NOW</a><h2>Spotify App Ads Agency</h2>With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, <a href="https://themediaant.com/">The Media Ant</a> ensures you a one-stop solution for all your advertising needs. We help you plan, buy, execute and monitor all your digital <a href="https://www.themediaant.com/ad-campaign-brief">advertising campaigns</a> across the country.The Media Ant is one of India’s leading digital advertising agencies that helps you with advertising and brand awareness needs.Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance of your Spotify App Ads. Our best rates for advertising on the digital platform are available online on our website. The Media Ant also measures the campaign engagement and provides you with the best rates possible in digital advertising.You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on Spotify Ads digital platforms through The Media Ant's digital advertising planning tools. You can contact us through , Phone, or Email. The Media Ant contact details are available in the <a href="https://www.themediaant.com/contact-us" target="_blank">Contact Us</a> section of our website.<h3>Who does Spotify App Ads?</h3>Spotify App Advertising is done by advertisers who are looking to target a mass audience. Through streaming intelligence, ads on Spotify do target advertising that helps them advertise to the right audience using artificial intelligence. Some past advertisers of Spotify Advertisements are Tanishq, Anytime Fitness, Bose, Dineout, My Protein, Swiggy, and more.Spotify App Advertising offers a CPM and Fixed pricing model. Featuring international and national music, Spotify Advertising offers advertisers maximum reach on their product advertising and brand recognition. Spotify App Ads helps companies build their brand recognition and form a connection with their audience through targeted advertising using artificial intelligence. <h3>Who Are Spotify App Ads Target Audience?</h3>Spotify App Ads use smart artificial intelligence to track the right target audience based on their personalized interests, age, location, behavior, and more.Advertising on Spotify will increase the brand's image among the right kind of people they aim to advertise to. <ul><li>Spotify users are twice as likely to be from a high socioeconomic class and are likely to own a car. </li><li>Around 29% of Spotify users are credit card holders.</li><li>Around 75.3% of Spotify App users are male and 24.7% are female. </li><li>Around 51.09% of Spotify Website users are male and 48.91% are female.</li><li>Spotify is majorly used by the millennial generation, with 42% age demographic belonging to ages 25-34 years for Spotify App and 53% belonging to ages 18-24 years.</li></ul><h3>FAQs on Spotify App Ads </h3><h4>Does Spotify have advertising?</h4>Spotify App Ads does have advertising options such as sponsored content, audio ads, video ads, and more. Spotify Advertisements are played while the content is run on the app.<h4>How much does it cost to advertise on Spotify?</h4>Spotify Advertisement rates will depend on various factors such as the media option chosen by the advertiser. Spotify App Ads costs will also vary depending on the duration of the ads which are to be played.<h4>What is Spotify?</h4>Spotify is a popular audio streaming service that offers free music and podcasts for international and national audiences.<h4>Is Spotify good for advertising?</h4>Yes, Spotify is a great platform for advertising. It has a large and engaged user base, and it offers a variety of advertising formats that can be tailored to reach your target audience. Spotify ads can be played before, during, or after songs, and they can be targeted by demographics, interests, and listening habits.<h4>How do Spotify ads work?</h4>Spotify ads are played on a variety of devices, including smartphones, tablets, computers, and smart speakers. When a user starts listening to music on Spotify, they may hear an ad before, during, or after a song. The ads are targeted to the user based on their listening habits, demographics, and interests.<h4>What are the costs of Spotify Ads in India?</h4>The cost of Spotify ads in India varies depending on a number of factors, including the length of the ad, the target audience, and the time of year. <h4>How do I start advertising on Spotify?</h4>To start advertising on Spotify, you can contact The Media Ant to create a campaign that meets your specific needs and budget.Here are some of the benefits of advertising on Spotify:Reach a large and engaged audience: Spotify has over 381 million active users, and its users are highly engaged. They listen to an average of 2.8 hours of music per day.Target your ads: Spotify ads can be targeted by demographics, interests, and listening habits. This ensures that your ads are seen by the people who are most likely to be interested in your product or service.Measure your results: Spotify provides detailed reporting on the performance of your ads. This information can help you track your return on investment and make necessary adjustments to your campaign.

Spotify Advertising Rates

RoadBlock on Spotify

Used For

Impact

Ad Type

Image

Lead Time (in days)

3

Span

1 day

Rack Rate

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Min Billing

₹ 1,32,000

Min Billing

₹ 1,32,000

Execution Details

CREATIVE SPEC: image

300

ADDITIONAL INSTRUCTIONS

# Estimated Impression Per Day #Homepage Takeover - 1000000 #Mobile Headliner - 7050000 #Audio Headliner - 3150000 #Video Headliner -3630000 #Overlay Headliner - 2200000

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SOP

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

At the end of the campaign only

1

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