Squeeze-Up Ads are banner-style ad units, similar to aston bands seen on television, and are typically displayed at the bottom of the screen for a duration of 3 to 5 seconds. These ads are strategically placed during live streaming and PPL (Pre and Post Live) content, offering effective visibility either before the match begins or after it concludes. This format is available across both Mobile and Connected TV (CTV) platforms, ensuring broad audience reach with minimal disruption to the viewing experience