The Powered By Sponsorship for the T20 WC'24 PPL Show on D+H provides significant exposure opportunities throughout the tournament in both Hindi and English feed, spanning 26 match days with 26-36 matches. The sponsorship includes midroll mobile and CTV spots both pre/link and mid/post-show, alongside integration in ILU, full-frame graphics, verbal mentions, and in-show squeeze-ups, ensuring prominent brand visibility during the pre, post, and live matches. Additionally, the sponsorship encompasses promotional tags and logo presence on end plates of ICC Men's WC T20 2024 'Cricket Live' promos. With an estimated impression range, the sponsorship presents a significant opportunity for brand recognition and engagement with the cricket-watching audience.