These ads appear when a viewer opens Bigg Boss Tamil on their mobile phone. Your brand gets a short video of 10 to 30 seconds, along with a takeover banner that fills the screen and stays visible while the viewer browses the show. Since both the video and the banner show up together on one of India’s most-watched reality shows, your message is hard to miss and is easy to remember. This combination helps your brand reach more people and stay on their minds long after they have left the app.