Article Ads allow brands to showcase detailed content about their products or services through engaging editorial-style formats. AP 7AM offers two types of Article Ads: Sponsored Articles and Sponsored Press Notes. Sponsored Articles are feature-based content pieces with integrated brand promotions, while Sponsored Press Notes are press release-style announcements published on the platform. These ads are designed to blend seamlessly with the platform’s editorial style and content categories for a more natural reader experience. Article Ads are strategically placed to maximize visibility and audience engagement based on user interests and behaviour. These ads run across both desktop and mobile platforms, ensuring wider reach and effective brand communication.