Advertisement will be placed outside the meal tray which is at the back end of the seat. There will be 2 Type of branding small and large, where only 4 Aircarft is available under Large size. Possible to have up to 3 different creatives, one for each seat in a row. Around 160 graphics are installed in each aircraft. Each tray is visible to all 3 passengers sitting in a row. The advertisement faces the passengers directly and is visible throughout the duration of the flight.