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Advertising in Airport - Dehradun

Advertising in Airport - Dehradun

Advertising in Airport - Dehradun

124K

Monthly Passengers

34

Airport Rank

About Advertising in Airport - Dehradun

The rate for advertising in Dehradun Airport is available in the Media Option and Pricing tab of this page. Pricing for different advertising options at Dehradun airport can be found there. Do note that the ad cost at Dehradun airport is updated periodically and one should check for the latest price before planning the campaign.

Key Insights

Domestic Travellers

124K

Total Operating Destinations

9

Number of Terminals

1

Total Number of Airlines

5

Airport Type

Domestic

Categories

Airport

Top Choice

Popular
Arrival Area - Above Arrival Exit Gate - 15 x 5 ft - Back Lit Panel

Static Panel

Ad will be displayed on the Panel with different dimensions placed at the different locations of the airport

Rack Rate

₹ 90,000 / Per Unit


TMA Offer

₹ 75,000 / Per Unit

Popular
Outside Area - On Pavement Of Entry Exit Road - 3 x 5 ft - Mupi

Hoarding

Ad will be displayed on hoardings of different sizes placed at various locations within the airport premises.

Rack Rate

₹ 30,000 / Per Unit


TMA Offer

₹ 25,000 / Per Unit

Premium
Digital Vertical Standee

Lounge

Ad can be displayed on various media options such as digital vertical standee, tabletop display, LCD with sponsored content, etc. Customized branding can be done as per brand's requirements and the ad rates would vary accordingly.

Rack Rate

₹ 34,500 / Per Unit


TMA Offer

₹ 30,000 / Per Unit

Other Ad Options

Grab Handles and Static Panels
Tarmac Coach - Interior

Rack Rate

₹ 72,222 / Per Unit


TMA Offer

₹ 65,000 / Per Unit

Confused?
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The Media Ant

Media Demographics & Analytics

Operating Airlines

1
Vistara
2
Air India
3
Indigo
4
Spicejet
5
Go Air

User Reach & Demographics

Passenger %

Gender

Male

Female

60

40

Passenger %

Income - NCCS

in %


Category A

70

Others

30


About Advertising In Dehradun Airport

Summary In 60 Words

Dehradun Airport, officially known as Jolly Grant Airport is one of the busiest airports in northern region of India. Dehradun Airport which is located Baruwala Grant area has 1 active terminal which caters to domestic flights. Advertising in areas like Retails & FNB, Baggage claim, Security Check-in, Boarding Gates, etc are most popular as dwell time of passengers in these locations is very high.

Rate for advertising in Dehradun Airport

The rate for advertising in Dehradun Airport is available in the Media Option and Pricing tab of this page. Pricing for different advertising options at Dehradun airport can be found there. Do note that the ad cost at Dehradun airport is updated periodically and one should check for the latest price before planning the campaign.

How to select the right agency for advertising in Dehradun Airport

We are a one-stop airport ad agency for all advertising requirements at Dehradun Airport. There are multiple agencies with rights to one or more media at the Dehradun Airport. The Media Ant is a specialist agency in Airport Advertising and works across multiple vendors to ensure a one-stop solution for all your advertising requirements at the Dehradun airport.
The Media Ant provides a data research-backed plan and ensures that you get the best rates for advertising at the Dehradun airport. In case you need any help with planning, please contact Help@TheMediaAnt.com.

Why should You Advertise In Dehradun Airport?

Following are a few reasons why Dehradun Airport advertising would work the best for your brand:

1. Advertise to a captive audience: An average air traveler spends about 3 hours following a fixed path for checking-in, security check, and boarding. The majority of this time is spent waiting in a queue. The only engagement for passengers during this time is to watch advertisements
2. Advertise to a young, urban audience with high purchasing power: About 95% of air travelers in India belong to NCCS A and 70% of the passengers are millennials with high purchasing power. Hence, targeting air travelers in Dehradun Airport can increase your chances of conversion.
How Does Airport Advertising Works?

While planning to advertise in the Airport, one should consider the following 2 important factors :

i)Strategic Area: Whether one should advertise in departure or arrival area should be based on the dwell time of passengers in each location. Normally passengers spend more time in the departure area than arrival, so advertising in the departure area is most preferred by brands.
ii) Duration: Although most brands prefer to book any media for a minimum duration of 1 month but based on budget 1-week campaign can also be booked. In such cases rate is being calculated on a pro-rata basis.

Features Of Dehradun Airport

Who Should Advertise?

Brands with the following applicable factors should advertise

No.FactorsApplicability
1Long term brand buildingYes
2Premium AudienceYes
3Frequent FlyersYes
4Key Business Decision MakersYes
5Travel Related BrandsYes
6Luxury Product LaunchYes
7National ReachNo
8City ReachNo
9Hyperlocal ReachNo
10Short Term PerformanceNo
11Low budgetNo
12FrequencyNo
Past Advertisers
Brand NameCategory
LICInsurance
BSNLInsurance
MaxInsurance
UPESEducation

Facts And Figures Of Dehradun Airport

Reach

Total Annual Passengers Traffic in the Year 2018-2019 - 2.14 Million (Source: www.aai.aero)

Execution Details Related To Advertising In Dehradun Airport

Execution Process Flow

Step 1:Planning and Availability Check :Select the location, media option, number of units, duration and send the details to help@themediaant.com with the start date. We will check and confirm availability within 6 working hours.


Step 2 : Artwork and Payment: Once availability is confirmed then we will share Proforma Invoice with final payable details. The brand needs to submit the artwork and also need to make the payment in advance.

Step 3: Execution: We will share jpeg of the artwork for approval and based on approval we will proceed with printing and mounting. Once mounting is done then start and end dated images will be shared with a newspaper.
Images/Videos Of Past Execution

Click here to view the images of past executions.

Top Dehradun Airport Advertising Options

Following are popular Dehradun airport advertising options:

  • Departure Area Advertising: Ad will be displayed on the Media options such as Back Lit Panels placed at the Departure Area.
  • Arrival Area Advertising: Ad will be displayed on the Media options such as Back Lit Panels placed at the Arrival Area.
  • Lounge Advertising: Ad can be displayed on various media options like digital vertical standee, tabletop display, LCD with sponsored content, mobile/laptop charging station, etc. inside airport lounges.
  • Tarmac Coach Advertising: Advertisers have the option to advertise on the interior or exterior of the tarmac coaches. In the interior of tarmac coaches, one can advertise on grab handle, panel, and video screen. 
Media Kit

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