IPL Ads 2024 – Then & Now
The Never Ending Charm of Cricket IPL Ads The Indian Premier League (IPL) has emerged as a premier platform for advertising in India, catering to…
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Nature & Scope of Advertising
It’s the year 1988, and a tea brand teamed up with famous tabla maestro Zakir Hussain to reach out to the aspirational middle class. Yes,…
Best Ad Campaigns for Women’s Sports
“Women” so many misconceptions around the word, but nobody actually asks women themselves who they really are. Honestly, speaking we don’t know that ourselves and…
8 Best Sports Marketing Campaigns
The sun has hit the horizon, you wake up, wear your Puma tracksuits, Nike shoes, and drink your favorite protein drink to leave for a…
What is Sports Marketing? Types, Examples, and Strategies
Every day, one or more people are elated when their favorite sports team wins, while others are disappointed when their favorite team loses. With millions…
FIFA World Cup Advertising-A Complete Guide
For all the attention the FIFA World Cup brings, it’s also one of the most profitable sporting events in the world. From selling out match…
History of Advertising & Evolution You Should Know
A Journey From Hawking To Automation: Evolution of Advertising Industry Do you ever wonder how it all began? How did advertising take shape, and how…
Top 15 Influencers in India to Promote your Brands
This article explores the top Instagram influencers in India, highlighting their reach, engagement, and power to influence brand choices. From comedians to fashionistas, discover how…
Effective Digital Advertising Examples To Make Digital Ad Strategy
In today’s fast-paced digital landscape, crafting an effective digital advertising strategy is crucial for businesses aiming to capture the attention of their target audience and…
Onam Marketing: How to target the Malayali diaspora residing outside Kerala
Onam is around the corner and brands have already started creating buzz. Onam, just like Diwali, Eid and Christmas is big, full of celebrations, get-together,…