Google Unveils TV Ad Network for 20 Million Google TV and Android TV Users
Google has launched its Google TV Advertising Network, targeting over 20 million users on Google TV and Android TV platforms. This new initiative aims to…
Google has launched its Google TV Advertising Network, targeting over 20 million users on Google TV and Android TV platforms. This new initiative aims to…
Unacademy, which had indicated last year that it would not sponsor the IPL this year, will be replaced by Saudi Tourism. According to the BCCI,…
As the streaming industry heats up, Viacom18 makes a bold move to merge JioCinema and Voot, but will it be enough to dominate the market?…
[soliloquy id=”15638″] Hotstar has recently released India Watch Report 2019. We have compiled a list of facts that would help advertisers understand the audience’s preference…
Total TV owning households grew 6.9% to reach 210 mn in 2020: BARC. According to BARC’s TV universe estimate for 2020 the number of TV…
In our article Advertising after lockdown: Where would advertisers’ money go? published in April 2020, based on industry insights and our website traffic, we made…
Does TV advertising interest and intimidate you at the same time? On one hand, the nationwide reach of television presents a wonderful opportunity for branding…
Introduction Unable to keep track of industry reports? Overwhelmed by the volume of bookmarked articles on Indian advertising? We hear you. This article contains key insights…
1. 104.8 Ishq launched a new show “Ishq Auto Adda” with RJ Sarthak. The first show was aired on 20th Feb 2020. 2. Audio Streaming…
1. According to News Publishers’ (WAN IFRA) latest edition of World Press Trends- 2019 Report, Dainik Bhaskar has become the world’s 3rd largest circulated newspaper. …