Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.
BARC week 50: Sun TV leads across all genres. The channel has registered 2748.43 weekly AMAs, Star Maa holds the second position with 2702.64 weekly…
For the Indian advertising industry, the year 2022 felt like the punishment of Sisyphus. Endlessly rolling the rock on top of the mountain, only to…
According to the market estimates, the cost of out-of-film & co-branded associations may range from Rs 40 lakhs to crores. The cost of one brand’s…
Every day, we come across countless examples that reflect and further re-establishes the all encompassing power of technology. Starting from the very first written advertisement…
This quiz is based on Redseer’s Report- ‘Leveling up Indian Gaming Market 2021’, which talks about the bloom of Indian gaming industry during the 2020-21…
In the past few years we have seen a massive transformation in advertising, as consumers spend more time on their mobile phones, tablets and laptops….
The opening T20 match between India and New Zealand had the highest AMA among all the T20 matches post-NTO. As per the BARC data provided…
Grab the opportunity The holiday season is just around the corner, and we are sure everyone must be planning a short trip to get away…
Top 3 Facebook advertising facts Facebook is the largest social media platform with 2.91 billion monthly active users. 9.3 percent of total active Facebook users…
In the annual filing of The Walt Disney Co. for the year 2021, its GECs have 132M subscribers and the sports channels have over 84M…