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Category: Digital Advertising

How To, Digital Advertising, Facebook Ads

Best and Proven Ways To Advertise On Facebook

Posted onAugust 18, 2022September 17, 2022 Author Vaishali Tripathi
Best Way To Advertise On Facebook

Facebook advertising is one of the most cost-effective ways to connect with your audience. With 2.80 billion monthly active users, Facebook is the largest social…

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How To, Digital Advertising, Top10-2019

Top 7 Best Performing Google Display Ad Sizes Guide in 2024

Posted onAugust 2, 2022January 4, 2024 Author Vaishali Tripathi
Mobile And Desktop Dfp Ads 01

When suggested to opt for digital advertising, our clients often have the following common questions: What would be the size of my ad? How would my…

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How To, Digital Advertising, TMA Tools, Top-Rated

TMA Digital Media Calculator

Posted onJune 27, 2022August 17, 2022 Author Vaishali Tripathi
Tma'S Digital Media Calculator

Before running a successful digital marketing ad campaign, it’s important to have an idea about how many people you can reach on a particular platform…

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Connected TV, How To

CTV Advertising for SMEs: A Complete Guide

Posted onApril 5, 2022June 19, 2025 Author Vaishali Tripathi
Feature Image 3

The Growth of the Indian OTT Market The trajectory of India’s OTT market continues its meteoric rise, fueled by affordable mobile internet, smart devices, and…

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How To, Connected TV

How SMEs can expand their business through CTV Ads?

Posted onJanuary 28, 2022June 10, 2025 Author Vaishali Tripathi
Feature Image Ctv

Connected TV advertising has become a prime tenet of marketing for big brands, but for relatively small businesses and brands, the domain of CTV ads…

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How To, Digital Advertising

How to Improve Your Landing Page Conversion Rates?

Posted onJanuary 5, 2022March 26, 2022 Author Vaishali Tripathi
Feature Image 1

What is a landing page ? A “landing page” is any kind of webpage which a consumer may land on, however from a marketing perspective,…

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Digital Advertising

Popular digital platforms to advertise in 2022

Posted onDecember 7, 2021July 29, 2022 Author Vaishali Tripathi
Ads

In the past few years we have seen a massive transformation in advertising, as consumers spend more time on their mobile phones, tablets and laptops….

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Digital Advertising, How To

Top 3 Quora Questions On Hotstar Advertising

Posted onNovember 18, 2019August 9, 2022 Author admin
Quora Questions On Hotstar Advertising

Quora is the best platform for asking questions to fellow netizens. The strict policies of Quora ensure that the information shared on Quora is useful…

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How To, Digital Advertising, Top10-2019

Video Advertising: When to Use Which OTT Platform?

Posted onJanuary 11, 2019January 2, 2020 Author admin
Picture1

This article presents some valuable insights on viewership pattern of popular Indian OTT video platforms based on the report “Indian OTT Platforms Report 2018” published…

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Digital Advertising, How To, Opinion/Trends

Digital Advertising: How Much is Too Much?

Posted onNovember 5, 2018August 8, 2019 Author admin
Set Of Various Social Media Blocks On Blue Painted Wall 23 2147841215

This is a question we always encounter while executing digital advertising campaigns. How many times should we show digital ads to our audience? One time?…

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