A Complete Guide to YouTube Advertising
YouTube advertising has become an essential part of digital marketing, as more and more people turn to this video-sharing platform for entertainment, information, and inspiration….
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Top 10 Interesting Indian YouTube Ads of 2022
For the Indian advertising industry, the year 2022 felt like the punishment of Sisyphus. Endlessly rolling the rock on top of the mountain, only to…
YouTube Advertising vs Hotstar Advertising
This is an exciting time for video OTT platforms. With video becoming the preferred mode of information and entertainment, the pressure on publishers to provide…
How much to spend on YouTube ads?
YouTube is now the second largest destination for online searches after Google. Cheap Data and abundant free content has been driving the usage of YouTube…
5 Master Ways to Get Instant Success in YouTube Marketing
Commonly, people know that YouTube is a video uploading site. But the amazing capabilities of YouTube advertising are still not revealed. This easy to use…
Top 10 Interesting Indian Ads on YouTube in 2016
Marketing campaigns are now being created with a lot of thought and creativity. The Indian Advertising Industry has come up with quite a few pearls…
The Media Ant’s Sports Advertising FAQs: Planning, Pricing, and Measurement
1. What is the advantage of advertising in live sports vs entertainment on OTT? Live sports on OTT offer three big advantages over entertainment content:…
ICC Men’s T20 World Cup 2026: Advertising Guide, Strategies, Formats & Ad Rates
Why Advertise During ICC Men’s T20 World Cup 2026? (Audience, Emotion & Market Opportunity) Cricket is more than a sport in India — it is…
Top 7 CTV Advertising Companies in India
Connected TV advertising in India has surged with the rise of OTT consumption, smart TV adoption, and premium household audiences shifting away from traditional cable….
5 Key Reasons Indian Linear TV Advertisers Should Add Connected TV (CTV) to Their 2026 Sports Advertising Strategy
If you’re reading this, you’ve been buying Linear TV sports inventory for years. You know the drill: negotiate rates, lock in IPL/World Cup spots a…