Best Digital Marketing Platforms in India for Businesses in 2026
The rise of digital as a platform for everything ranging from money transactions to information, entertainment and shopping over the last one year has not…
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Case Study: How Slurrp Farm Leveraged Digital Medium To Increase Its Overall Sales.
The Product Slurrp Farm is a start-up that offers a wide range of healthy, millet-based packaged food products that are good for the nutritional needs…
Headlines: Top Media and Ad News in India for the Week (13th June – 19th June, 2022)
Major League Soccer (MLS) and Apple have recently announced that the exclusive destination for watching all the single live MLS matches will be the Apple…
Headlines: Top media and ad news in India for the week (6th June – 12th June 2022)
A new Hindi GEC channel, Atrangi has been launched on 6th of June. The channel is featuring a whole new range of programmes lined up…
Headlines: Top media and ad news in India for the week (30th May – 5th June 2022)
The BARC ratings have resumed for news channels, however most stakeholders are skeptical of the BARC ratings. This is due to the widespread perception that…
Headlines: Top media and ad news in India for the week (23rd May – 29th May 2022)
From FY23 BARC will be charging broadcasters and advertisers. According to BARC, Broadcasters will be required to pay Rs 18 lakh per channel per annum…
Headlines: Top media and ad news in India for the week (16th May – 22nd May 2022)
Disney Star will be launching its Odia channel Star Kiran. Star Kiran will mark Disney Star’s entry into the seventh regional language market in India….
Headlines: Top media and ad news in India for the week (9th May – 15th May 2022)
The ad volumes for TV in 2021 closed on a positive note, and it has continued to stay stable in Q1 of 2022 too with…
Headlines: Top media ad news in India for the week (Date: 2nd May – 8th May 2022)
Sony Pictures Networks India (SPN) has bagged the exclusive media rights for broadcasting Roland-Garros, the French Open-Tennis Tournament between 2022-24. The prestigious Roland-Garros’ upcoming edition…
Headlines: Top media ad news in India for the week (Date: 25th April – 1st May 2022)
BARC has released its industry-first CER (Customized Event Report) data. The data shows that Aaj Tak witnessed significant growth in its viewership for the Jahangirpuri…