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Author: Vaishali Tripathi

News

Sourav Ganguly Recreates Iconic Jersey Waving Moment in Bisk Farm’s Cricket Campaign

Posted onOctober 19, 2023October 19, 2023 Author Vaishali Tripathi
Sourav Ganguly

In the world where cricket is admired, comes a campaign celebrating the whims and fancies of the Indian cricket aficionado. The ‘Me Time, Marie Time’…

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Case Study

Case Study – Strategic Multichannel Engagement: Success of L&T’s Tailored Ad Campaign Across Diverse Geographies.

Posted onOctober 18, 2023November 11, 2024 Author Vaishali Tripathi
L And T

Product/Service  L&T Finance, a subsidiary of the broader Larsen & Toubro Group, offers a wide array of financial solutions catering to the diverse needs of…

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News

YouTube is leveraging parent Google’s AI tech

Posted onOctober 18, 2023October 18, 2023 Author Vaishali Tripathi
Wpid 111

YouTube is employing artificial intelligence (AI) to enable advertisers to automatically target content associated with significant sporting events on its platform.  Using AI technology from…

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News

4 Brands That Advertised The Indian Victory Without Letting The Other Team Down

Posted onOctober 18, 2023October 19, 2023 Author Vaishali Tripathi
India Vs Pak

Ind vs Pak is one of the most anticipated sporting events in the world, and brands are always eager to capitalize on the excitement by…

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News

Ads that Captivated Audiences at the 2023 Cricket World Cup

Posted onOctober 18, 2023October 18, 2023 Author Vaishali Tripathi
Ads Cap Aud 1

As the ICC Men’s Cricket World Cup 2023 sweeps through India, it’s not just the matches that are keeping fans excited. This week, the stakes…

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Media Kundli

BookMyShow Advertising- Types, Targeting Options & Facts 

Posted onOctober 18, 2023October 18, 2023 Author Vaishali Tripathi
Bookmyshow

Introduction  BookMyShow is India’s leading online entertainment ticketing platform, offering tickets to movies, plays, concerts, sports events, and more. It was founded in 2007 by…

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Top 10, Youtube

How to Promote Your YouTube Channel | 10 Best Ways 

Posted onOctober 16, 2023May 24, 2024 Author Vaishali Tripathi
Prom Yout

YouTube has become a real juggernaut, hasn’t it? It’s a place where millions of content creators are duking it out for those precious seconds of…

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News

Why Are Brands Betting on Digital this World Cup?

Posted onOctober 16, 2023October 18, 2023 Author Vaishali Tripathi
Brands

The ongoing ICC Cricket World Cup 2023, hosted by India, has attracted numerous brands, both established and newcomers, in both the television and digital realms….

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News

Expected Digital, TV & CTV Viewership & Advertising Opportunities during ICC CWC 2023 Semi Final & Final

Posted onOctober 16, 2023October 18, 2023 Author Vaishali Tripathi
Orange Black Football Sport Poster 1024 X 760 Px 2

The ICC Cricket World Cup (CWC) is one of the most popular sporting events in the world, and the 2023 tournament is expected to be…

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News

Sprite’s ‘Thand Rakh’ Campaign Cools the World Cup Heat

Posted onOctober 16, 2023October 18, 2023 Author Vaishali Tripathi
Sprite

You are on the edge of your couch, biting your nails, wide-eyed, as you anticipate for a six which will decide the fate of our…

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